Remove Audience Remove Differentiation Remove Kansas City
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Personalize Employee Benefits By Granting The Right To Choose

Duct Tape Marketing

The conversation also touches on the challenges female CEOs face in the insurance industry and the unique advantages of Kansas City as a tech hub for health benefits innovation. Kansas City is a growing hub for health tech innovation. I'm in Kansas City, the average market has 68 to 133 plans to choose as an individual.

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Must-Have Website Elements for Professional Services

Duct Tape Marketing

You need to instill confidence in your audience. Educate and inform – Help your audience understand what their problems and challenges actually are and how to solve them. Speak to your specific audience. It confuses your audience more often than not because they don’t understand what you’re saying.

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Why Publishing A Book Helps Build Your Credibility

Duct Tape Marketing

Key Takeaway: Building credibility as an expert in your field is an essential component to reaching new audiences and attracting new customers and clients. In this episode, I talk with Michael DeLon about how publishing your own book helps you not only demonstrate your expertise but also differentiate yourself from your competition.

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How to Do Keyword Research for Content that Generates Leads

Duct Tape Marketing

The person who searches for “home remodeling ideas” is probably looking for something different than the person who searches for “best home remodeler in Kansas City,” right? Is there a way for you to differentiate your site and content from theirs—a unique approach that you can take to sharing what you do?

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Is Your Business a Pork Belly :: Small Business Marketing Blog.

Duct Tape Marketing

There’s no differentiating Bob’s Fine Pork Bellies from Susy’s Free Range Pork Bellies – all the bellies go in the pit and get snapped up for that day’s price – end of story. I’ll often ask audiences I speak with to raise their hands if they provide good service. 5 Practical Tips for Gett. :

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Transcript of How to Stay Top of Mind

Duct Tape Marketing

John: So are you in Kansas City today or are you in Columbia? Lewis and Kansas city where are offices are but as crazy as it is, I’m typically in San Francisco, LA, New York or on a plane so it’s just great to be home where my wife and kids are. John Hall: It’s great to be here.

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41 Entrepreneurs Share Their Favorite Business Quotes

Hearpreneur

Just how would one cope with a moment when the media are portraying aspects of your character to a very large audience with an agenda of dramatic effect and political grandstanding. ” This is my favorite business quote because it illustrates the primary factor that differentiates successful entrepreneurs from the rest of the pack.