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The Secret Sauce For Smarter Marketing Execution

Duct Tape Marketing

3:43] How do you differentiate between a tactic and what you’re calling strategy? [4:41] 10:20] How do you differentiate between execution and planning? [12:00] 15:17] How do you help folks not just clarify a message, but clarify a message that matters and that differentiates them? [17:40] And the execution is the roadmap.

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What’s the Difference Between Small Business and Large Enterprise SEO?

Duct Tape Marketing

So, what I’d like to do today is discuss the differences in these two approaches to SEO and define some of those key differentiators that lead to small business success in search. It’s simply a matter of understanding your specific audience’s needs and how those needs translate to online searches. In Search of SEO Success. Keywording.

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SXSW Startups: Fantag

Austin Startup

The Forrest Four-Cast: February 11, 2019 Fifty diverse startups will aim to impress a panel of judges and a live audience with their skills, creativity and innovation at SXSW Pitch Presented by Cyndx. How did you ensure that the app was user-friendly to its diverse target audience? Fantag is based in Sacramento. Sleeping more!

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15 Entrepreneurs Explain How They Came Up With Their Business Name

Hearpreneur

We wanted our name to reflect our mission, and we also wanted it to resonate with our young student audience. The name, Saranap dates back over 100 years when a commuter train cut across California, connecting Oakland to Sacramento. Thanks to Erin Morris, Evergreen Design Studio. #5 5 – Making Up Words. Photo Credit: Lisa Cruz.

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