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This Week in VC with Dana Settle of Greycroft Partners

Both Sides of the Table

Our guest this week on #TWiVC was Dana Settle , partner at Greycroft Partners , a venture capital firm with offices in New York and Los Angeles. Helps content publishers and advertisers launch campaigns that develop viral distribution attributes and therefore gain “buzz.”. Time will tell. Total raised: $29.5mm.

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Transforming Film To Digital – A Big Business Opportunity

YoungUpstarts

This increases the quality of the content and makes it available for today’s audiences. They were used to distribute and view movies in cinemas for the next 100 years until digital film technology came along. The DLP Cinema projector was used to display major movies in New York and Los Angeles.

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27 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

Back in the days of straight advertising, it was important to have a name that explained what your company specialised in so the audience would be drawn to it. MARQUEE – “MARQ” symbolizing that working with MARQETED would elevate your brand and industry reputation to a new level and above your competition. Los Angeles St.

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The Most Misunderstood Facts About Building a Business on YouTube

Both Sides of the Table

YouTube takes too high of a revenue split (45% vs. 30% that Apple and many other distribution companies take – FWIW, YouTube argues this is because their costs are much higher since they host and stream the video). You should be able to convert at least 5-15% of your audience. You can spend money building audiences on YouTube.

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Five Questions with: Douglas McGray, Editor-in-Chief of California Sunday Magazine

Hunter Walker

The California Sunday Magazine tells stories about people and culture and ideas in California, the West, Asia, and Latin America for a national audience. Would New York Sunday work? HW: You took an interesting approach to initial distribution, getting bundled alongside the Sunday newspaper in several cities.

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Transcript of Why All Business Owners Should Become Authors

Duct Tape Marketing

John Jantsch: How far do you think a book like that, you know, they’re not angling for the New York Times bestseller list, I mean, as you called it, it’s a great business card. Dan Janal: But really think about the eight problems that your potential audience has, and those become the eight chapters in your book.

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Why Your LinkedIn Profile Can Make The Difference in Your Job Search

YoungUpstarts

From a demographic perspective, LinkedIn is very different from other social media channels in that it has a very influential, affluent, and educated audience. I don’t know about you, but that’s definitely the group to whom I want to be showcasing my skills and experience.

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