Startup Professionals Musings

OCTOBER 15, 2018

This should be obvious, but much of what passes for “a story” these days are things like elevator pitches or product descriptions that have no characters at all. It’s even acceptable to make up a place with a “what if.” Every story needs a main character.

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Elevator Pitch Technical Review Boston Sales 211

YoungUpstarts

APRIL 6, 2017

Perhaps the most important element that your startup pitch deck needs is a sense of escalation. You need to begin with an overall impression of your vision, followed by your “elevator pitch” – a no nonsense, bare essentials version of what you’re planning to do and why it is so important.

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Elevator Pitch Technical Review Startup Due Diligence 113

Startup Professionals Musings

FEBRUARY 16, 2016

Research your audience before presenting. The most respected presenters are the ones who have done the research before-hand to know who is in the audience, and have tailored their message to these interests. First, get their attention with your elevator pitch. Start with the problem and your solution.

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Technical Review Elevator Pitch Startup Angel Investor 120

Startup Professionals Musings

JANUARY 19, 2015

Research your audience before presenting. The most respected presenters are the ones who have done the research before-hand to know who is in the audience, and have tailored their message to these interests. First, get their attention with your elevator pitch. Start with the problem and your solution.

Technical Review 120

Technical Review Elevator Pitch Angel Investor Matching 120

VC Cafe

SEPTEMBER 26, 2010

Test it on five people that would be your target audience – do they get it right away? Also, make sure you practice your elevator pitch. List all your competitors and explain how are you going to be different or better than them. Articulate your idea. It should be crisp and clear from the start!

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Elevator Pitch Incubator Technical Review Startup 102

Up and Running

APRIL 11, 2012

He defines the elevator pitch, video pitch, executive summary, PowerPoint presentation, and business plan as different forms. After pitching, give those investors a copy of your executive summary. Expect lots of questions from your investor audience. Interested investors will then set up a verbal presentation.

Business Plan 85

Business Plan Elevator Pitch Technical Review Due Diligence 85

ConversionXL

JULY 16, 2021

This will help you gauge who your audience is and how to speak to them at every customer touchpoint. Gumroad , a software that allows content creators to easily sell digital products, gets straight to the point with their unique selling proposition (USP) : They state exactly who their target audience is: creators.

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Audience Framework Differentiation Software Review 127

VC Cafe

AUGUST 9, 2012

For example, the ‘Visa Elevator Pitch’ will only accept video entries, whilst you have to be a country-based business to be eligible for the ‘House to Home’ competition. Effective and innovative pitches take time to develop; it is vital to try various ideas, test them out on different audiences and listen to the feedback.

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Elevator Pitch Startup Europe Database 109

Up and Running

MARCH 14, 2018

Begin your pitch with a compelling story. This will engage your audience right out of the gate. If you can relate your story to your audience, even better! This will not only impress your audience, but it will help you think more strategically about your roll-out plan. The problem: Tell a story. How will you make money ?

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Hockey Stick Exit Strategy Technical Review Angel Investor 164

crowdSPRING Blog

SEPTEMBER 21, 2012

Good reminder about the mechanics of a solid elevator pitch … Pyramid Pitching – [link]. Good reminder on importance of marketing to broad audience & not falling into a trap of marketing only to tech people – [link]. Study: Want More Female Leadership? Use Consensus, Not Majority Rule – [link].

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Social Media Small Business Design Media 94

Austin Startup

OCTOBER 12, 2010

When I found out that Venture Forth would culminate in a public investor pitch I was skeptical that it would be worth my time since I planned on bootstrapping once again. Without that impetus, I would never have spent the time to develop an elevator pitch.

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Flash Elevator Pitch Bootstrapping Cofounder 77

YoungUpstarts

AUGUST 17, 2015

A well-designed formal presentation can sell investors on your idea, but before you get to that stage, you’ll likely have occasion to provide an “elevator pitch” — a brief, informal statement that conveys your idea concisely and compellingly. Here are five do’s and don’ts to help you get it right: Do’s. Start with a great hook.

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Elevator Pitch Differentiation Audience Sales 100

Startup Professionals Musings

SEPTEMBER 4, 2020

Your audience will not only remember these, but will assign them a large positive value. Unfortunately, most elevator pitches, product descriptions, and marketing messages are abstract, and include no characters at all. Facts and figures are easily forgotten, but emotions are long remembered.

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Elevator Pitch Restful Audience Technology 363

Startup Professionals Musings

JULY 30, 2012

I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. If you start early, you can improve your message with every cycle, until you have an elevator pitch for your startup that resonates with the right people.

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Elevator Pitch Public Relations Startup IP 240

crowdSPRING Blog

FEBRUARY 11, 2019

Choose your specific calling and then market your skills to that niche audience. How to identfy your brand's audience, and more! How to identfy your brand's audience, and more! Write copy with your target audience in mind. Check out MindTools’ guide to Crafting an Elevator Pitch. Email address.

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Small Business Administration Small Business Social Media Elevator Pitch 86

Hearpreneur

NOVEMBER 27, 2019

Ultimately, we went with On Site because we wanted to give a clear indication of what made us different – kind of a micro elevator pitch in our name. When I was building my business I knew the best way to attract teenagers who were my desired audience had to be through an intriguing name. Photo Credit: Sarah Halimi.

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Naming CPA Entrepreneur Software Review 151

Austin Startup

JANUARY 2, 2018

Whether it’s a thirty-page business plan, a ten-page pitch deck, a five-minute presentation, a one-page executive summary or a twenty-second elevator pitch, your primary goal is to answer the question, “What does your company do?” Litr.ly: “Litr.ly Litr.ly: “Litr.ly

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Elevator Pitch Startup Technical Review Cofounder 54

Startup Professionals Musings

MAY 7, 2011

I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. If you start early, you can improve your message with every cycle, until you have an elevator pitch for your startup that resonates with the right people.

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PR Elevator Pitch Public Relations Startup 231

Startup Professionals Musings

APRIL 17, 2010

I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. If you start early, you can improve your message with every cycle, until you have an elevator pitch for your startup that resonates with the right people.

Public Relations 226

Public Relations Elevator Pitch Startup IP 226

Up and Running

SEPTEMBER 26, 2017

But then, how many elevator pitches actually take place on elevators? If you get upgraded on flights, you have almost certainly heard an aviation version of an elevator pitch. It may seem strange to apply an art invented by ancient Greeks to an elevator pitch. So let’s get started. That’s a period.

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Elevator Pitch Audience Angel Investor Restful 98

YoungUpstarts

OCTOBER 27, 2017

Someone with executive presence can keep an audience rapt through a prolonged pause, and can effortlessly ride the wave created by the “energy of attention” – that surge of energy that hits when all eyes land expectantly on them. In fact, research on the importance of gestures shows they help in conveying a message to your audience.

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Elevator Pitch New York City New York Audience 269

Duct Tape Marketing

MARCH 23, 2023

He is currently head of marketing for CEMEX USA and the author of three books, including his latest The Art of Messaging: 7 Principles of Remarkable Messages (Or How to Stand out in a Noisy World): a practical guide that helps marketers and entrepreneurs clarify their message and captivate their audience. That's how you pick a winner.

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Framework Audience Audio Elevator Pitch 95

YoungUpstarts

APRIL 9, 2019

Promote your start-up on social media, print more than enough business cards so you never run out (no matter how many elevator pitches you do), and find a physical office space for you and your coworkers or employees so you have a particular location for the grounding of your company. A Grounded Business Plan.

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Elevator Pitch Social Media Business Plan Advertising 279

Duct Tape Marketing

SEPTEMBER 27, 2023

By simplifying messages and using vivid language, communicators can engage their audience’s brains and create memorable experiences. So when I tell people I don't like the term elevator pitch for two reasons. Number one, nobody likes to talk in the elevator. And number two, nobody likes to be pitched.

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Technical Review Email Framework Elevator Pitch 91

Austin Startup

FEBRUARY 23, 2020

Last October, Colacurcio won season two of GeekWire’s Elevator Pitch (literally given in the 32-second elevator ride of Seattle’s Smith Tower); her pitch also won the Geek’s Choice award after live voting by the audience in the Summit app.

Technical Review 62

Technical Review Seattle Elevator Pitch Equity 62

Both Sides of the Table

AUGUST 15, 2010

I’ve written about the “elevator” pitch before. We know that their model works for a certain type of content but we believe we can build higher value sites where we can sell premium advertising and target niche audiences. Be ready for the elevator pitch – This is different than your opening line. And smiled.

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Elevator Pitch Southern California Media Hosting 315

ConversionXL

NOVEMBER 17, 2022

It involves collecting and measuring data from interactions with your website, ecommerce store, social media channels, and mobile apps to make decisions based on audience or user behavior. This shows how actively involved your audience is with your content. An engaged audience is a sign your digital marketing strategy is working.

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Analytics Metrics Channel Campaign 106

Up and Running

MAY 28, 2015

New ideas need audiences like flowers need bees. Get your elevator pitch right, and spread the message consistently across all media vehicles. Finding the right audience is key, as is making it easy for your target to find your company. Deliver the right message. When starting from the ground up, start with your network.

Marketing 60

Marketing Social Media Churn Rate Elevator Pitch 60

Up and Running

SEPTEMBER 3, 2015

Create an elevator pitch. Now you know a bit more about your target audience, you’ve got the opportunity—through your brand—to grab their attention. Refine your elevator pitch for investors. Include an appendix. Brand your business. A strong brand is the key to customer loyalty and higher sales. Sales forecast.

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Elevator Pitch Startup Balance Sheet Forecast 60

YoungUpstarts

NOVEMBER 13, 2018

Be it a pitch to investors, a company presentation, or an advertisement, if you can’t catch the attention of your audience within eight seconds, you’ve already lost. Your audience is now hooked and asking, “Why and how did they get banned?”. Can you think of visual hooks you could use at your next important pitch?

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Audience Elevator Pitch Global Advertising 124

Up and Running

AUGUST 30, 2017

This description should basically be an elevator pitch for potential partners and business investors to get excited about what you’re offering and your unique location, philosophy, and approach. Know your target audience and what they’re looking for, and then show them that you fill that need. What’s your curriculum based on?

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Business Plan SBA Software Review Advisory Board 93

YoungUpstarts

MAY 27, 2020

Create an elevator pitch. To do this, you will need an elevator pitch that is compelling and gets potential clients and customers interested. This would greatly benefit all parties involved, helping you to save money and reach a bigger audience. Here’s how you can market your firm on a budget.

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Elevator Pitch Marketing Small Business .Net 205

Gust

JULY 22, 2012

I’m talking about doing some real networking to test your elevator pitch, and get to know some potential investors before you ask them for money. If you start early, you can improve your message with every cycle, until you have an elevator pitch for your startup that resonates with the right people.

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Elevator Pitch Startup IP Public Relations 158

Duct Tape Marketing

SEPTEMBER 22, 2022

19:43] So pretend you are speaking to a group of CMOs in an audience only today and somebody said, what do you think is the biggest challenge for most CMOs today? How are you building your audiences? (12:33): It's not only about finding what your audience is looking for, what they're searching for. What would your answer be? [22:44]

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SEO Channel Campaign Audience 98

Up and Running

DECEMBER 16, 2014

A positioning statement is also known as an elevator pitch. Again, it helps you define and differentiate who you are, in the matter of time that it takes to ride in an elevator, like 90 seconds. You may be thinking you’re doing A, and your audience thinks that you’re doing QRXT, whatever. This is called the pitch.

Public Relations 117

Public Relations Small Business PR Entrepreneur 117

Up and Running

SEPTEMBER 6, 2017

What’s the difference between an elevator pitch and an elevator speech? An elevator speech and an elevator pitch are very similar, but a pitch is frequently delivered to investors in a more formal setting and it’s likely that you’ll have a presentation slide deck (also called a pitch deck) to help you out.

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Elevator Pitch Audience Matching Conversion 118

YoungUpstarts

NOVEMBER 30, 2019

One of the most important components of your digital marketing strategy is to find the right target audience. If it isn’t compelling, your audience isn’t going to leap at the chance to buy what you’re offering. Grab your audience’s attention with something cool about your company. Target the Right People.

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Marketing Elevator Pitch Social Network Startup 211