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I would contact retailers of this card game and say, “I’ve got an audience of Magic players. I already had an audience of internet marketers. I bought Small Business Branding and pretty much doubled my audience as soon as I owned that website. I began placing advertisements on the website. They weren’t trading in this case.
One metric that jumped out at me is the global reach. Share and Enjoy: This entry was posted in Current Affairs and tagged Altgate , blogging , global audience , small world. I was amazed to discover that of some 200-ish countries in the world, there has been at least one visit from each except for just 77.
Each shows a unique facet of digital performance, and I've attempted to choose the best dimensions and, for those dimensions, the best possible metrics. The target audience would be Senior Directors and VPs in the company/division. See: Best Metrics For Digital Marketing: Rock Your Own And Rent Strategies ).
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