27 Entrepreneurs Explain How They Came Up With Their Business Names
Hearpreneur
OCTOBER 10, 2018
Back in the days of straight advertising, it was important to have a name that explained what your company specialised in so the audience would be drawn to it. If you do not connect with your audience in a strategic way, then you will not see results. I’ve been a member of the North Face global athlete team for over 10 years.
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