A Smart Bear: Startups and Marketing for Geeks
OCTOBER 11, 2010
During beta-testing they would be guinea pigs. So when it's time to advertise, we'll come in with the right message for the audience and probably cut a deal. During ideation, they would brainstorm. After release of v3.0 some would be ready to become paying customers.
Duct Tape Marketing
SEPTEMBER 12, 2024
And so I came on, we started the podcast nine years ago, and I was the Guinea pig. So I run all the marketing and operations and everything, and I'm kind of the main Guinea pig still. But the idea of doing interviews for this, so in fact, you at some point did 600 one-on-one calls with your audience. And now I'm the CEO.
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Startup Lessons Learned
APRIL 14, 2009
In other words, they have learned to grow renewable audiences. Start using some of those customers as guinea pigs for a self-serve version of the product. Most importantly, they have lots of data about the unit economics of their business.
David Teten
MARCH 12, 2012
We wanted a conference room with a standing conference table (~$950 on up) and anti-fatigue mats , but so far we haven’t had the audience demand. So we try to have at least one ball in each conference room, for those who choose to use them. Chair photo credit: watz ).
YoungUpstarts
DECEMBER 15, 2020
For example, provide guinea pig cage or reptile cage cleaning for people who don’t want to do it themselves. The great thing about a blog is that you can use free blogging websites to get started as you build your audience and content. Consider starting your own online blogger and give others the gift of your expertise.
The Startup Toolkit
OCTOBER 28, 2011
The use case is that you’ve got a tall podium in front of a big audience so normal peoples’ voices can reach the world (Tumblr, Reddit). The use case is that a mom wants to wish happy birthday to her away-at-college daughter and your tools have allowed her to create something she never could before (Instagram, Muzy).
Duct Tape Marketing
MARCH 16, 2017
John Chen is most commonly referred to as the Human Guinea Pig in Content Marketing. Do you have any other techniques on LinkedIn Groups that can help to generate more leads? Share your comments down below! I read every comment. About the Author.
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