Up and Running

MAY 3, 2021

In this piece, we look at how you can start growing your SEO business, from business plans to lead generation. Optimize page titles, meta descriptions, and URLs: metadata is essential for targeting local keywords. What is an SEO business? For those not in the know, SEO refers to search engine optimization.

SEO 147

SEO Vertical Metadata Forecast 147

ConversionXL

OCTOBER 21, 2014

Here are the highlights: Only 2% of companies are tracking lead generation to sales metrics. Leads on the other hand are qualified prospects that have voluntarily given some identifying information that makes them known in some way. If you’ve ever heard of “lead generation” site, then you get it.

Analytics 113

Analytics Software Review Metadata Campaign 113

The Startup Magazine

OCTOBER 16, 2023

SEO – Search Engine Optimization for Online Marketing By optimizing content, website structure and technical elements, SEO agencies help startups improve visibility, increase lead generation, and establish authority. While SEO takes time, the long-term return on investment makes it a strategic choice.

SEO 88

SEO Metadata Lead Generation Startup 88

Duct Tape Marketing

MARCH 17, 2023

Through narrative interviews, Jay Klaus explores how creators like Tim Urban James Clear, Tory Dunlap and Cody Sanchez are building their audiences today. And what the researchers, what the studies show is that optimally you have a roughly 50 50 balance and spend between brand and lead generation. Metadata is a perfect example.

B2B 97

B2B Marketing B2C ChatGPT 97

ConversionXL

DECEMBER 9, 2013

But it also means that you need to thoroughly understand your audience and their “emotional baseline” in order to develop a strategy that hits all the right emotional notes before reaching the final call to action. Because Rehabs.com makes it’s money as a lead generation site, this emotional campaign was a huge success.

Sales 126

Sales B2B Campaign Video 126