crowdSPRING Blog

APRIL 30, 2019

But, there’s plenty that you can do… if you embrace lean marketing principles. Lean marketing is a philosophy that emphasizes executing campaigns quickly, getting feedback from your audience, analyzing the results, and optimizing the campaign – all in rapid succession. Act quickly to gain quick results.

Lean 91

Lean Small Business Software Review Marketing 91

Both Sides of the Table

JUNE 22, 2011

I asked what the audience most needed to hear. This was an audience of mostly first-time entrepreneurs. I’m looking for ones that understand that in order to build huge, meaningful companies they’ll need to likely build through these boom years and some lean ones. If you are interested the Vimeo is here.

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Saudi Arabia Valuation IPO Technical Review 309

Startup Lessons Learned

MAY 9, 2012

TLDR: Brant Cooper and Patrick Vlaskovits , authors of The Entrepreneur's Guide to Customer Development are back with a new book called The Lean Entrepreneur. It took the idea of Customer Development and made it accessible to a whole new audience. Illustrations by FAKEGRIMLOCK. You can pre-order it starting today.

Entrepreneur 167

Entrepreneur Lean Southern California San Diego 167

Both Sides of the Table

MAY 19, 2010

Another topic we debated early in the program was “lean startup” vs. “ fat startup ” where we both took the obvious hedge and said “it depends.” But truthfully both Dana and I are more aligned with the lean startup principles and believe you only go FAT when you’ve really proved out your product / market fit.

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Partner New York City Cofounder Syndication 240

Steve Blank

NOVEMBER 30, 2009

bands take their built in audience and then branch into their own material. Reply My take on Customer Development and the Lean Startup | Recess Mobile Blog , on January 9, 2010 at 5:29 am Said: [.] Reply Lean Startup Customer Discovery & the Value of First Impressions , on January 25, 2010 at 6:12 am Said: [.]

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Customer Development Developer Customer Silicon Valley 287

Startup Lessons Learned

OCTOBER 11, 2013

Guest post by Lisa Regan, writer for The Lean Startup Conference. How can established companies benefit from implementing Lean Startup? Of course, you can also continue the conversation by attending The Lean Startup Conference. What can Lean Startup do about this? They’ll jump in to answer in the coming days. (Of

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Lean Silicon Valley Agile Cofounder 167

The Next Web

DECEMBER 4, 2013

Identify the audience. On social media, you can pinpoint an audience in real-time. Initially, your staff (even if that’s just you and a co-founder) will be your greatest asset in locating and connecting with your audience. As a startup, you’re working with limited resources and a lean business model.

Social Media 158

Social Media Media Viral Startup 158

Duct Tape Marketing

FEBRUARY 6, 2025

With over 20 years of experience in video marketing, comedic content, and creative advertising, Emily has helped bestselling authors, top influencers, and e-commerce brands craft compelling, humor-driven video ads that engage audiences and drive sales. need to know your audience so deeply. It's like bringing lightness. It's not easy.

Video 69

Video Audience Lean Campaign 69

ConversionXL

NOVEMBER 5, 2020

These days, many agencies start as a lean operation. Inversely, if you’re using the agency model to fund another startup or product, you should probably keep things lean. This approach takes a lot of work, so it’s worth taking a lean approach when starting. Why this audience? Image source ).

PR 120

PR B2B Lean Audience 120

Startup Lessons Learned

NOVEMBER 27, 2013

Guest post by Lisa Regan, writer for The Lean Startup Conference. Our fall webcast series concluded on a high note with three extraordinary conversations about the origins and implications of Lean Startup. Our final webcast of the season was organized in response to intense interest from our community around Lean Startup in education.

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Lean San Francisco Cofounder Programming 165

Up and Running

SEPTEMBER 15, 2021

Follow lean product development strategy (MVP strategy). Lean product development strategy or MVP (Minimum Viable Product) refers to creating a product with core features and offering it to a specific audience to get feedback.

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Cost Developer Azure Churn Rate 158

Up and Running

AUGUST 20, 2018

Most of us need just a Lean Business Plan, for internal use, with just bullet point lists and important projections. Good businesses always keep their Lean Plan up to date. The lean business plan is great news because it makes the planning process much less daunting. More on that in the section on the Lean Plan.

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Business Plan Technical Review Lean Forecast 119

The Startup Magazine

JANUARY 31, 2022

Perhaps you’re an entrepreneur on a lean budget. The point of it all is to educate and entertain the consumer in order to build brand awareness and enrich the connection with your audience. To put it simply, organic marketing strategies convince Google that your website is relevant to what your audience is looking for.

Social Media 147

Social Media Marketing Early Stage Metadata 147

Both Sides of the Table

MARCH 11, 2011

Funny story, after Bill presented at TED (back when Amazon was still a small company) Jeff Bezos was in the audience. When he tells his stories from the 1990′s your realize that he was probably the original “lean startup.&# He came up to Bill after the event and said, “clever idea, we should do that with you.&#

Product 350

Product Tuvalu Dilution Incubator 350

Steve Blank

JULY 23, 2014

This week the National Science Foundation goes Lean on education by providing $1.2 million to educators who want to bring their classroom innovations to a wider audience. National Science Foundation adopted my Lean LaunchPad class. The Lean LaunchPad/I-Corps model may accelerate that process. Lessons Learned.

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Lean Minnesota Jordan Agile 291

Steve Blank

AUGUST 5, 2013

It’s been fun watching a 20th Century entrepreneur learn new tricks as he builds his next startup, FindTheBest using Lean Methodology. Lean Start-up Connection: Business Model Canvas. By leaning on our technology, we knew we could build cheaply, we just didn’t know how cheaply. Lean Start-up Connection: Agile Development.

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Lean Agile Customer Development SEO 302

ConversionXL

OCTOBER 7, 2021

And we charge money for it.” – Eric Ries, The Lean Startup. To do that, research your target audience and build out customer personas. CXL founder, Peep Laja, explains the benefits of this in his post on identifying your online target audience : . Researching your audience. It also gives you a product to market.

Product 142

Product Marketing Software Review Social Media 142

Up and Running

APRIL 29, 2019

There is little point in marketing to an area that lacks your target audience. A useful framework for this type of planning is a Lean Plan —a shorter form version of a business plan. If you’ve heard of a business model canvas, a Lean Plan is a better alternative to that. through all your marketing efforts.

Marketing 142

Marketing Social Media Lean Campaign 142

ConversionXL

JUNE 14, 2021

Because that’s the audience they’ve dedicated to serving, which happens to be a segment of the market that nobody else was directly talking to when they first launched. They developed features with their specific audience in mind. Amazon gift vouchers) unless you know your audience responds well to them.

Software Review 158

Software Review Audience Differentiation Framework 158

The Startup Magazine

APRIL 14, 2022

The best thing about surveys, especially online surveys, is that they help you get honest and real opinions from your target audience and customers. You need to keep your startup lean and agile and not become big with too much money and too many people. There are many ways to do this, but one of the most effective is using surveys.

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Startup Early Stage Naming Public Relations 173

ConversionXL

NOVEMBER 10, 2021

Use this information to identify what interests your audience. This will help you build a picture of the target audience that will underpin your digital advertising strategy. By conducting competitive research , you can spot new opportunities to grab audience share. Which terms are people using to search for your products?

Advertising 131

Advertising Cost Customer PR 131

ConversionXL

AUGUST 11, 2021

Not only do corporate sponsors offer the capital to help you forge ahead, their backing brings new contacts and exposure to new audiences that can take your project to the next level. All companies that This Week in Startups’ audience of entrepreneurs, company founders, and marketers would be interested in. Audience data.

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Audience Social Media Email Ruby 139

ConversionXL

FEBRUARY 3, 2022

Growth marketing borrows a concept from the lean startup methodology. Growth marketers can then use audience segmentation and multivariate testing to understand what resonates best with different sub-segments, informing more personalized communication. It isn’t about finding quick hacks to boost short-term revenue. Image source.

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Framework Marketing Acquisition Retention 102

Startup Lessons Learned

MAY 31, 2019

He’ll be speaking at this year’s Lean Startup Conference , and also has a new book (for which I very happily wrote a short foreword) coming out next month: Secrets of Sand Hill Road: Venture Capital and How to Get It.

Lean 108

Lean Venture Capital Conversion IPO 108

Up and Running

OCTOBER 3, 2017

If you don’t have a specific immediate need to show a formal business plan to a banker or investor, then you are probably better off doing just a lean business plan , for your internal use only. Keep things as brief as possible and entice your audience to learn more about your company. Opportunity. Detailed business plan outline: 1.0

Business Plan 134

Business Plan Balance Sheet Forecast Lean 134

The Startup Magazine

MAY 27, 2023

Social media can not only provide you with a free marketing platform that connects you to a whole host of audiences and allows you to embed videos and other links, but your social media pages can function as a temporary substitute for your website while that’s still a distant prospect.

Social Media 146

Social Media Business Plan Software Review Audience 146

Up and Running

JANUARY 25, 2018

Whether your product is an add-on or completely new, innovative solution, the core of your business idea should be about your audience—not you. However, rather than selling to a wide market, with a variety of expectations and preferences, you need to narrow your audience to a specific group with identifiable and targetable needs.

eCommerce 96

eCommerce Business Plan Audience Lean 96

Duct Tape Marketing

MAY 8, 2024

Through his extensive experience as a rebellious marketer and serial entrepreneur, Alan Dibb has spearheaded a revolutionary approach to marketing known as Lean Marketing. Questions I ask Allan Dib : [01:31] Why Lean Marketing instead of MORE Marketing? [04:12] Lean Marketing, more Leads, more Profit, less Marketing.

Lean 93

Lean Technical Review ChatGPT Search 93

ReadWriteStart

APRIL 8, 2023

You can find the latest news in the form of newsletters in Lean Luxe , 2 PM , Chips + Dips , Retail Brew , The Hustle , and Vogue Business. On the other hand, Econsultancy shares a new view of digital marketing trends, and Retail Dive talks about significant retailers such as Walmart, Amazon, and Lululemon.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

ConversionXL

AUGUST 5, 2021

For example, a macro goal could be “increasing the number of sales from certain audience segments.” For example, our goal of better audience segmentation and personalizing our messaging is dependent on having a tool that can do both. Even startups with a lean marketing strategy invest in at least two or three channels.

Software Review 143

Software Review Technical Review San Diego Retention 143

The Next Web

FEBRUARY 2, 2014

Eric Reiss (not to be confused with Eric Ries of Lean Startup fame) has done just that. Conduit – Enabling something else to happen – Buffer places your posts on various social platforms at the optimal time for your audience. Reiss is the CEO and Content Strategist at The FatDUX Group and his focus is on UX. It’s a conduit.

Mobile 163

Mobile Israel Software Review Channel 163

ReadWriteStart

OCTOBER 6, 2020

The days of creating amazing content, paying for advertisement, and then leaning back on your chair to get great results are essentially over. Today—and particularly in the pandemic context—you need to put a little more work to build a relationship with your audience. Bonus tip: Audiences love interacting with videos.

Marketing 156

Marketing Entrepreneur Social Media Startup 156

Startup Lessons Learned

MARCH 27, 2013

And this is a case where what we talk about in Decisive overlaps very nicely with The Lean Startup because this speaks directly to the philosophy you have. That is a core belief of everyone in the Lean Startup movement. A lot of great entrepreneurs start out with the goal to serve a certain audience. DH: That’s a great question.

Lean 167

Lean Silicon Valley Framework Cofounder 167

Startup Lessons Learned

NOVEMBER 8, 2017

-Adam Grant, New York Times bestselling author of Originals , Give and Take , and OPTION B with Sheryl Sandberg Since The Startup Way came out on October 17th, I’ve had a great time traveling with the book, speaking to audiences, and meeting amazing people creating change in all types of organizations.

Los Angeles 102

Los Angeles San Francisco Software Review Philadelphia 102

Both Sides of the Table

MARCH 12, 2016

The people who spend the most money on reaching consumers: consumer products, car companies, food & beverage, entertainment – need to reach mass audiences and smaller channels aren’t as effective for them relative to the time to produce creative and learn how to perform in a channel. Authenticity / Endemic. Engagement.

Advertising 150

Advertising Iowa Campaign DC 150

Duct Tape Marketing

JULY 19, 2024

Darcy Luoma (06:05): Everything they absolutely do because you think about if you show up at a meeting and somebody is leaning back and their arms are crossed and they're disengaged, and your thoughts are, you know what? Is this audience, do they believe me and all that? He never liked me. Darcy Luoma (07:07): Absolutely.

Leadership 90

Leadership Framework Agile Campaign 90

ConversionXL

NOVEMBER 9, 2021

You invest in a variety of digital marketing channels to get in front of new audiences and drive traffic back to your site. Memberstack’s B2B audience are familiar with YCombinator. Notice how Zendesk serves two target audiences, service and sales teams, while maintaining an uncluttered aesthetic.

Audience 156

Audience Video Software Review Conversion 156