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Unlocking the Power of Data: Transforming Metrics into Actionable Insights

Duct Tape Marketing

Unlocking the Power of Data: Transforming Metrics into Actionable Insights written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with John Janstch In this episode of the Duct Tape Marketing Podcast , I interviewed Peter Caputa, CEO of Databox, an innovative player in the realm of marketing analytics.

Metrics 72
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Facebook Advertising / Marketing: Best Metrics, ROI, Business Value

Occam's Razor

Facebook has an incredible audience, 950 million strong and counting. This audience is immensely attractive to Brands and Marketers around the world. We've seen explosive growth in brand pages, types of advertising and other fun ways to monetize this audience. Here's a summary of the case study presented: 1.

Metrics 165
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How to Establish a Relationship Funnel for Long-Term Business Growth

Up and Running

To boost customer engagement and prepare them so that they can be presented with your offer, which will be the ideal answer to their problem at the ideal time. Make sure you optimize your content (including ads, video, blogs, social media, etc.) After all, you likely created these messages with your audience in mind.

Sales 152
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Developing a Social Media Marketing Strategy that Builds Loyalty and Awareness

ConversionXL

Both of these brands involve their target audience. It shows the audience that their brands are accessible, interested in them, and—through customers, influencers, and thought leaders’ validation—trustworthy. Combining these goals and objectives will give you meaningful metrics to track. Is our audience demographic using it?

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YouTube Strategy Lessons from a Channel with 1.6 Million Subscribers

ConversionXL

Whereas a blog post needs just a computer to type, a video requires an understanding of lighting, audio, storytelling, editing, and community building. The best performing content will include all three styles in one video. Educational content covers videos like how-to’s, tutorials, documentaries, product reviews, and many more.

Channel 129
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Digital Marketing Trends to Help You Grow Your Restaurant

The Startup Magazine

Bluetooth, RFID, and GPS technologies pick up when people in your target audience are within a specified radius of your premises. In addition to enjoying hyper-targeted localization and a better return on your marketing investment, you get to track metrics. Live Video Content. It allows you to target new audiences economically.

Marketing 158
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Everything You Need To Know About Creating Killer Explainer Videos

ConversionXL

You’ve likely already heard that explainer videos can boost conversions anywhere between ten and ten bazillion percent. With over 100 years of movie & video history embedded in our collective subconscious, your customer’s expectations are really high. What Is An Explainer Video? A Tutorial. image source.

Video 122