Audience, Metrics, Product Name and Silicon Valley

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Silicon Valley

SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

APRIL 9, 2009

competitive analyses, channel and customer collateral (white papers, data sheets, product reviews), customer surveys, and market requirements documents. And the results weren’t the traditional PR metrics of number of articles or inches of ink. The same was true for the Product Marketing group. I couldn’t care less about those.

Silicon Valley

Silicon Valley Technical Review RSS PR

LinkedIn's Series B Pitch to Greylock: Pitch Advice for Entrepreneurs

reidhoffman.org

NOVEMBER 12, 2013

First, understand your audience. We return to the three revenue models from the beginning of the pitch, introducing the product names for the first time: an ads product called InLeads, a job listings product called Opportunities, and a subscriptions product called Network Plus.

Entrepreneur

Entrepreneur Viral Revenue Networking

StartUpRoar

SuperMac War Story 6: Building The Killer Team – Mission, Intent.

LinkedIn's Series B Pitch to Greylock: Pitch Advice for Entrepreneurs

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