ConversionXL

NOVEMBER 28, 2022

At a time when more people are using ad blockers and paying for ad-free experiences, TikTokers are embracing advertising. TikTok’s audience uses the app with an exploratory mindset and a willingness to engage with branded content. TikTok Ads are TikTok’s pay-to-play offering for businesses. What are TikTok Ads?

Customer 102

Customer Viral Audience Campaign 102

Duct Tape Marketing

MARCH 30, 2023

Key Takeaway: Finding a way to integrate fun and play at work is a powerful asset that benefits the employees and the company itself. Through narrative interviews, Jay Klaus explores how creators like Tim Urban James Clear, Tory Dunlap and Cody Sanchez are building their audiences today. Like there are so many ways to play.

Retention 92

Retention Canada Channel Pay to Play 92

Duct Tape Marketing

APRIL 30, 2015

In order for that content to be effective you need an audience, you need eyeballs and traffic. Finding that audience is often the hardest challenge. Social media is becoming an increasingly pay-to-play environment, especially on Facebook. Social and Guest Blogger Networks.

Distribution 28

Distribution Cost Social Media Viral 28

Duct Tape Marketing

APRIL 2, 2025

Businesses must diversify their presence across platforms while prioritizing ownership of their audience through email and direct communication. And you have to pay to play inevitably. Instead of outsourcing trust, Carlos encourages companies to empower employees to become true brand evangelists. Human connection.

ChatGPT 75

ChatGPT Marketing Social Media Social Network 75