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Critical Tips to Developing an Effective Marketing Strategy for Startups in “Boring” Industries

ReadWriteStart

Harder still, some industries are dry, traditional, or “boring,” which are more challenging to market than industries with quirky, exciting, or visually striking products. For example, 2-layer vs. 4-layer printed circuit boards appeal to a niche audience. Choose your Market Audience. Take a similar approach with fonts.

Developer 159
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The Breakthrough Presentation that Stole the Upfront Summit

Both Sides of the Table

He’s here on stage with Snoop Dogg and they had just dialed in Shaq to record a live video for his platform. Cham is generationally talented and his insights about what make audiences tick has led him to be a valued investor and mentor at companies like Maker Studios and Cruise (acquired for $700 million and $1 billion respectively).

Cofounder 206
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Lessons Learned: Product development leverage

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, April 26, 2009 Product development leverage Leverage has once again become a dirty word in the world of finance, and rightly so. But I want to talk about a different kind of leverage, the kind that you can get in product development. Its a key lean startup concept.

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Andrew Chen: Growing renewable audiences

Startup Lessons Learned

These are things that if you get right, you can optimize your way into a big, sustainable audience. ► April (11) Video update on the Startup Visa Act Lean Enterprise Institute webinar, April 28 Four myths about the Lean Startup Sneak preview, KISSmetrics (and more) Sneak preview, Grockit The Lean Startup Intensive at Web 2.0

Audience 119
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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

When consumers make purchasing decisions, the choice is more driven by how they feel about your brand than what they know about your product. Their predominantly male audience has a problem: fitting a full wallet into their back pocket. They use product marketing techniques to target and educate their customers. Image Source.

Marketing 110
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Critical Tips to Developing an Effective Marketing Strategy for Startups in “Boring” Industries

ReadWriteStart

Harder still, some industries are dry, traditional, or “boring,” which are more challenging to market than industries with quirky, exciting, or visually striking products. For example, 2-layer vs. 4-layer printed circuit boards appeal to a niche audience. Choose your Market Audience. Take a similar approach with fonts.

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22 Entrepreneurs Reveal The Companies They Admire Most For Innovation

Hearpreneur

Tesla has always put a huge emphasis on product development and technological advancement. Before the COVID-19 epidemic, this platform was a great video conferencing tool. maybe not a mainstream pick, the lessons I have learned from them in communication, presentation, and overall effectiveness is invaluable.