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Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. I recently surveyed and interviewed over 200+ B2B executives, marketing & sales leaders to find out exactly what challenges they currently face and what they are doing to overcome them.

B2B 150
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The Secret Sauce Of Start-Up Success

YoungUpstarts

I grew the business that I currently lead as CEO from a start-up to more than 60 million dollars in revenue in less than six years. My simple process has worked to spur growth and revenue for every business I have headed. By Wain Kellum, CEO of Vocalocity. Get the right team in place. Build a business model that scales.

Georgia 238
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Money Doesn’t Talk. Why Most Startups Aren’t Announcing Their Seed Financings

Hunter Walker

Not because they’re all operating in stealth or pre-product – in fact some already are earning $1m+ in revenue per annum. Techies Aren’t the Only Early Adopters: The TechCrunch reader used to be your target audience because they were the only ones leaping into new technology.

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Your B2B Demand Generation Funnel: How to Create One and Mistakes to Avoid

ConversionXL

Sales intelligence platform Cognism cut their lead generation efforts by 90% in 2021. Then they increased their revenue from $2M to $6M in six months. In this article, you’ll learn how to build a demand generation funnel that fuels the pipeline, shortens the sale cycle, and generates revenue.

Demand 124
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Why Hire a Fractional CMO in the Early Days of Your B2B Startup

The Startup Magazine

Such a dual approach helps B2B startups generate new leads while building brand awareness and driving revenue growth right from the start. B2B companies often struggle with marketing due to complex buyer journeys, long sales cycles, and the need for highly targeted, personalized content. Why are CMOs paid so much salary?

B2B 148
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Demand Generation: 7 Tactics to Fuel Your Funnel

ConversionXL

More than two-thirds of buyers have researched your solution (and others’) before talking to sales. Plus, 60% prefer not to interact with sales reps at all. To fuel your pipeline and shorten the sales cycle , you have to create demand naturally. Sales are less likely to be forced with outbound methods. The metrics.

Demand 115
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A new field guide for entrepreneurs of all stripes

Startup Lessons Learned

It took the idea of Customer Development and made it accessible to a whole new audience. What are the value propositions, benefits and the messaging (bait), the pricing structure and channels (tackle), and length of sales cycle (how likely a fish will snap your line)?