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Lean Startups aren't Cheap Startups

Steve Blank

Lean Startups aren’t Cheap Startups At an entrepreneurs panel last week questions from the audience made me realize that the phrase “Lean Startup” was [.] [.] Reply Top Posts « WordPress.com , on November 3, 2009 at 4:38 pm Said: [.] Reply Knowtu » links for 2009-11-03 , on November 3, 2009 at 5:05 pm Said: [.]

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Customer Development is Not a Focus Group

Steve Blank

bands take their built in audience and then branch into their own material. Customer Development is Not a Focus Group On first description, hearing the “get out of the building and talk to customers” precept of Customer Development [.] [.] Reply SV New Tech Meetup « startupSQUARE's blog , on December 2, 2009 at 12:42 am Said: [.]

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SuperMac War Story 6: Building The Killer Team – Mission, Intent.

Steve Blank

We were constantly creating metrics to see the effects of different PR messages, channels and audiences on end-user purchases. I wanted our PR department to get close and personal with the press and use it to generate end user demand and then drive that demand into our sales channel. ( The same was true for the Product Marketing group.

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7 Basic Tips For App Development

YoungUpstarts

Just for a start, you can use customer surveys to zero in on the sort of hardware (smartphones or tablets) and operating systems (Android or iOS) that are more common among your target audience. Build An App That Is Both Simple And Distinctive. Why Simplicity Matters.

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Convergent Technologies: War Story 1 – Selling with Sports Scores.

Steve Blank

Which is precisely why I mention *it depends on audience* — take genuine interest in cultivating the relationship by talking about things that interest your customer — for some it could be sports scores, for others it could be the latest presentation on highscalability. Someone correct me if they have a better memory.

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The Secret History of Silicon Valley Part VI: Every World War II.

Steve Blank

My two cents is that’s it’s less of a “disinterest in history&# than an inability to make the history of technology accessible to a non-technical audience. I’ll go back and give it another read. It’s the tension between being “technically accurate&# and writing something your mother could understand.

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Finding The High Converting PPC Keywords That Are Right Under Your Nose

ConversionXL

Your existing keyword set will benefit from tighter audience focusing. Your future keywords will be better informed by your knowledge of the business and the audience. Terms & Concepts We’ll Cover In This Include: Day-parting – a term borrowed from radio and television that refers to establishing a schedule to target your audience.

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