article thumbnail

5 Common Mistakes Startups Make with Their Online Presence

The Startup Magazine

Underestimating the Power of SEO Many startups launch their websites without even thinking about search engine ranking. Ignoring search engine optimization ( SEO ) can leave your website hidden in search results, making it difficult for potential customer to find a website.

article thumbnail

How to Outrank Big Competitors in Search

Duct Tape Marketing

How to Outrank Big Competitors in Search written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Sam Dunning In this episode of the Duct Tape Marketing Podcast , I interviewed Sam Dunning, founder of Breaking B2B, an SEO firm specializing in SEO for revenuenot vanity metrics.

Search 44
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

5 Content Marketing Tips For Getting More Customers

The Startup Magazine

This should generate interest in your products and services by providing thought leadership, advice, and information that your audience cares about. Today, businesses use multichannel marketing to reach out to their audiences. Apart from informing your audience, content can also help improve your brand’s reputation.

Customer 192
article thumbnail

Creating an Impactful Web Presence: 5 Key Steps for Your Startup Site 

The Startup Magazine

It’s not just about having a website, it’s about crafting a digital platform that encapsulates the essence of a brand while engaging with its target audience effectively. SEO Optimization is Crucial Optimizing for search engines is a method that can’t be overlooked in the quest for digital visibility.

Web 148
article thumbnail

How To Pull Customers To Your Website With Real Value

Startup Professionals Musings

Enable people to search your website or blog to find what they are looking for. These days, 20% or more of your audience will be using smart phones or iPads, and they’re probably the most relevant customers. Visitors should never have to wonder what your organization does and why you do what you do. Help visitors navigate.

article thumbnail

No Visitors To Your Website? Try This Effective Website Design Strategy.

YoungUpstarts

trillion searches annually on Google, 8 out of 10 Google users will most likely stay on the first page. Meaning, you will lose a significant amount of visitors if your website doesn’t make the first two search result pages (SERPs). You also want some excerpts that search engines can crawl. Optimize Your SEO.

Design 271
article thumbnail

Why Website Structure Matters

YoungUpstarts

Importantly, your site structure also has search engine optimisation (SEO) benefits. We’ve already touched upon usability but when designing structure with UX in mind , your web development team must carefully consider your audience and create a structure that serves their requirements.