crowdSPRING Blog

DECEMBER 13, 2018

Does your brand resonate with your intended audience? No matter how well your brand identity supports your business strategies, or how consistent it is, if it fails to connect with your audience, then your brand identity is not doing its job. Failure to deliver on a brand promise is a sign of an unhealthy brand.

Marketing 162

Marketing Charlotte Naming Design 162

crowdSPRING Blog

JULY 17, 2018

The Software Usability Research Laboratory (SURL) at Wichita State University ran a study that examined the traits people associate with varying fonts. Therefore, do your due diligence and research your audience so you can make the best choices based on their specific backgrounds. Western audiences read from left to right.

Design 85

Design Vertical Software Review Wichita 85

crowdSPRING Blog

JULY 17, 2018

The Software Usability Research Laboratory (SURL) at Wichita State University ran a study that examined the traits people associate with varying fonts. Therefore, do your due diligence and research your audience so you can make the best choices based on their specific backgrounds. Western audiences read from left to right.

Design 48

Design Vertical Software Review Wichita 48

Austin Startup

FEBRUARY 2, 2020

The Forrest Four-Cast: January 31, 2020 Make video captioning easier and better in a world where audiences now watch extensively without sound. That’s the mission of Quicc , launched in 2019, in Wichita, Kansas. Tell us your favorite thing about being in Wichita, Kansas. These qualities are placing Wichita in the innovation map.

Wichita 62

Wichita Kansas Kansas City Cofounder 62

Startup Lessons Learned

APRIL 25, 2016

When radio serials were first introduced to the public, P&G saw an opportunity to advertise its home cleaning products to its key audience. Pizza Hut was founded in 1958 by two brothers, Dan and Frank Carney, while they were still students at Wichita State University. They were known as soap operas.

Wichita 60

Wichita Hawaii Cofounder Silicon Valley 60

crowdSPRING Blog

APRIL 30, 2018

There are also fonts that are meant to be a little quirkier and make a bolder statement – those are more suitable for niche businesses with a very targeted audience. The Software Usability Research Laboratory (SURL) at Wichita State University ran a study that examined the traits people associate with varying fonts.

Canada 77

Canada Wichita Design Georgia 77