Duct Tape Marketing

MAY 24, 2023

He has a history of success in the B2B SaaS, software, healthcare, fintech, human resources, consulting, and employee benefits technology industries. 04:59] What platforms should B2B focus on? [09:29] So for b2b, you know, what platforms I should say, should generically say they should be focused on? This is John Jantsch.

Social Media 95

Social Media Media B2B B2C 95

ConversionXL

JUNE 16, 2022

That B2B sales are built on relationships. A/B test landing pages and emails to see which copy, images, audio, CTAs , and buttons perform best. B2B buyers engage in an average of 27 interactions with a vendor before making a purchase decision, Forrester research shows. B2C or B2B, all marketing is people talking to people.

B2B 129

B2B Email Sales Acquisition 129

ConversionXL

OCTOBER 16, 2022

Facebook, Instagram, and TikTok are generally stronger B2C plays, while LinkedIn is better suited to B2B. One HubSpot survey found that 62% of people consume online videos thoroughly but are more likely to skim photos, audio, and written content. Digital ad spending in the U.S. Of Instagram’s 1.5

Acquisition 129

Acquisition eCommerce Customer Churn Rate 129

Duct Tape Marketing

FEBRUARY 2, 2023

The audio destination for business professionals host Jason Bay, dives in with leading sales experts and top performing reps to share actionable tips and strategies to help you land more meetings with your ideal clients. He's gone all in on this community. This is where he is getting his revenue. So it's very inspirational.

Community 96

Community Marketing Audience Networking 96

The Startup Magazine

JULY 29, 2021

The SaaS startup out of Sweden was named one of Fast Company’s Most Innovative Companies last year and has recently been getting a lot of buzz from music publications, including Billboard , for its pioneering work in the B2B music streaming space. Ola Sars, Founder and CEO of Soundtrack Your Brand.

Founder 158

Founder B2C B2B Audio 158

Duct Tape Marketing

MARCH 23, 2023

The audio destination for business professionals creative elements goes behind the scenes with today's top creators. So every brand, no matter the industry, whether you're B2B or B2C, there's something that is interesting about your brand. It's brought to you by the HubSpot Podcast Network.

Framework 95

Framework Audience Audio Elevator Pitch 95

Duct Tape Marketing

SEPTEMBER 30, 2022

If you're moving out of brick and mortar into online, more and more businesses, whether you're B2B or you're b2c, are realizing that digital is a primary channel or at least equal. HubSpot Podcast Network is the audio destination for business professionals who seek the best education and inspiration on how to grow a business.

Marketing 94

Marketing Differentiation B2C PR 94

Startup Lessons Learned

MAY 14, 2009

We attempted to use Waterfall and market ourselves as B2C. We changed our model to B2B and adopted Agile around 2002. Unfortunately, Im a student in Australia so the possibility of travelling to the US isnt too feasible or affordable. May 14, 2009 5:23 AM David said. I joined a financial services tech startup in 1999.

Lean 60

Lean San Francisco Software Review Continuous Deployment 60

Duct Tape Marketing

FEBRUARY 2, 2022

There are aspects of the process that are more applicable to those big fortune 500 or big, you know, whether it's B2B or B2C. HubSpot Podcast Network is the audio destination for business professionals who seek the best education and inspiration on how to grow a business. John Jantsch (04:54): Similar. powered by.

Naming 90

Naming Kansas City Kansas Technical Review 90

David Teten

DECEMBER 3, 2019

Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. Skype and Zoom are useful for video/audio conferences. It sounds simple; however, very few asset managers actually do it.” I personally use Salesforce.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Mike Michalowicz

OCTOBER 31, 2014

They’re part of the top three platforms for effective marketing—creating audio/visual content, white papers and article/blog content. Whether it’s B2B or B2C the goose that lays the golden egg is the website that consistently produces quality content, written, audio or visual.

Marketing 90

Marketing Social Media B2C Audio 90

Up and Running

MAY 21, 2014

The full audio and slide deck are included above, and the full transcript can be found below: Think Like a Marketer, Sell Like a Superstar. I’ve been doing audio interviews, podcasts actually, for years now, and I just used Skype and a little plug-in on my Mac called Call Recorder. .”

Marketing 72

Marketing Social Media Sales Media 72

Reid Hoffman

AUGUST 17, 2021

For example, when Clubhouse built this social audio product, it got a lot of attention. For the business discussion, how do we do business better – which is central to LinkedIn’s brand promise, LinkedIn network, LinkedIn identity – I actually thought there were some in Clubhouse, and Clubhouse obviously wants to be everything in audio.

Cofounder 69

Cofounder Differentiation Search Advertising 69

Reid Hoffman

AUGUST 17, 2021

For example, when Clubhouse built this social audio product, it got a lot of attention. For the business discussion, how do we do business better – which is central to LinkedIn’s brand promise, LinkedIn network, LinkedIn identity – I actually thought there were some in Clubhouse, and Clubhouse obviously wants to be everything in audio.

Cofounder 69

Cofounder Differentiation Search Advertising 69

Startup Lessons Learned

OCTOBER 23, 2009

This is especially useful in situations, like most B2B businesses, where the total number of customers is likely to be small. – Eric Ries In April of 2009 my partner and I had an idea for a web app, a B2C platform that we are selling as SaaS [software-as-a-service].

San Francisco 144

San Francisco Customer Wiki Lean 144

ConversionXL

APRIL 22, 2015

Let’s say you run a B2B site, and drive your visitors toward a quote request page. B2B and B2C. It’s kind of like user testing, but has no script and no audio. This comes down to the most important thing about conversion optimization – the discovery of matters. User session replays.

Analytics 48

Analytics Technical Review Conversion Framework 48

Occam's Razor

OCTOBER 10, 2011

On Google (paid search), on Facebook (display ads), on Radio (audio ads), and all other channels you can think of. They share very specific guidance for businesses of different types (B2B, B2C, A2K) about how to identify the macro and micro conversions and then compute economic value. Amplification Rate. to quantify that.

Social Media 166

Social Media Metrics Conversion Media 166

Duct Tape Marketing

APRIL 28, 2017

Over 50% of B2B and B2C content marketers identify creating engaging content as a challenge. Over 90% B2B clients distrust content created by vendors. Brands create video and audio based aids to connect with and get on the good books of their target groups. Crowd-sourced content. Event marketing.

Social Network 71

Social Network Distribution Curation Social Media 71

Eric Friedman

JANUARY 25, 2017

This lesson comes into play because whether you are a B2C company or a B2B enterprise company. Remember those old stereo equalizers that controlled all the audio settings? Nobody knows what will happen — despite the loudest pontificators. Launching also quiets the naysayers — nothing speaks louder than actions.

Programming 60

Programming B2C Equity Incubator 60

Occam's Razor

JUNE 6, 2011

There are free sources like Conversion University (video, audio, more). For profit, non-profit, universities, Fortune 10,000, Forbes 10, B2B, B2C, A2Z etc., Anyone can download and implement them anywhere. There are books galore. There are very cheap trainings (YWA and GA) all the time if you desire. Worked hard. That is it.

Analytics 126

Analytics Web Salary Non-Compete 126

Duct Tape Marketing

MARCH 10, 2020

And so I’ve gotten the chance to work with large fortune five hundreds from the Googles and the Nike’s and the Apples to small startups and mid size companies and B2B and B2C, dry cleaners, everything, every business you can imagine. So Amazon, Barnes and Noble, wherever you like, audio books as well.

Sales 85

Sales Marketing Framework Pennsylvania 85

Duct Tape Marketing

JUNE 23, 2022

3:59] Who needs to be thinking about community — B2B brands or B2C brands? [5:58] 10:42] What are the benefits of a B2B company growing a community? [12:41] B2B is actually one of the most popular areas of people starting community right now. Are B2B communities B2C? What's a tip for using this area.

Community 100

Community B2B B2C Technical Review 100

Duct Tape Marketing

MAY 23, 2017

One to clarify, only the kindle version is out so far, we’re still coming out with the hardcover and audio version in the next number of weeks you know it’s all happening. Bryan: That’s it and it sets expectations for B2C and B2B right and [00:23:11] at this point as well. [00:23:13] ” What is it?

Tampa 50

Tampa Florida Customer Audio 50

Duct Tape Marketing

AUGUST 17, 2022

A lot of it depends on whether you're B2C or B2B. If you're B2C, you wanna build a community, um, around your brand, get traction and make sure Google can see it. And then if your B2B, then the number of searches is gonna be lower is just gonna be lower volume, but still they're gonna be valuable. powered by.

SEO 98

SEO Technical Review Metadata Social Media 98

Duct Tape Marketing

MARCH 30, 2022

A lot of it depends on whether you're B2C or B2B. If your B2C, you want to build a community, um, around your brand, get traction and make sure Google can see it. And then if your B2B, then the number searches is gonna be lower, just gonna be lower volume, but still they're gonna be valuable. powered by.

Technical Review 96

Technical Review SEO Metadata Algorithm 96

Duct Tape Marketing

JUNE 7, 2023

The audio destination for business professionals marketing made simple brings you practical tips to make your marketing easy and more importantly, make it work. So consumers are, and B2B and B2C are starting to make decisions beyond the normal brand. John Jantsch (13:46): And now let's hear a word from our sponsor.

Employee 91

Employee Technical Review Advisory Board Sales 91

Occam's Razor

JUNE 11, 2014

From B2C to B2B. B2C sites like Travelocity and Fry's have not cornered the market on this. My hope is you are going to take the data, talent, money and leadership support to transform your digital experience into something truly delightful. We will look at many different examples. From bras to dresses. Helpful hints.

Design 151

Design Software Review Technical Review Mobile 151

Duct Tape Marketing

DECEMBER 15, 2022

It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. I think B2B companies in particular have probably been slower to come to this idea. Whereas b2c, I mean m and MS has had a, has a community, right? I mean I think a lot of B2C companies kind of get that. powered by.

Community 98

Community Framework Advisory Board Viral 98

Occam's Razor

JANUARY 28, 2013

There is a lot any business — B2C, B2B, A2Z — can learn from Songza. No Audio Ads.) I love the social nature of sharing playlists. The suggestions engine they have. And, I cannot stress how much I love this, the nag-free experience they deliver. I'm visiting it on Saturday evening local time.

Web 165

Web Design Marketing Security 165

VC Cafe

JANUARY 7, 2025

Deep Dives: I explored topics like spatial computing, sports tech, B2B SaaS Benchmarks, requests for startups and of course my annual collection of Israeli startup landscape maps, helping founders and investors navigate emerging opportunities. More on what is “Firgun” and why it matters here.

Generative AI 158

Generative AI Israel Venture Capital ChatGPT 158