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Smart Bear Live 8: Edwin from MeetingKing.com

A Smart Bear: Startups and Marketing for Geeks

Listen to this episode if you want to hear about a founder who has a product and users and paying customers … and is trying to figure out how to take his company to the next level and grow faster. They have many, many man-years of development and customer development in them. I first did it for the founder.

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Episode 3: Smart Bear Live!

A Smart Bear: Startups and Marketing for Geeks

” Introduced a few months ago as an Austin event, I’m now doing this live audio advice column to the web, taking phone calls from startups around the country. My co-hosts were Bob Walsh and Patrick Foley , hosts of the well-known Startup Success Podcast. How cofounders can collaborate without going crazy.

Cofounder 208
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Everything You Need To Know About Creating Killer Explainer Videos

ConversionXL

Neil Patel, co-founder of CrazyEgg says that even though the video below brought in an extra $21,000/ month back in 2012, it was the script that was really responsible for such incredible growth. To get more detail on the 12 most common styles of explainer videos, check out this article on TheStartupVideos.com.

Video 122
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A Path to the Minimum Viable Product

Steve Blank

Shawn immediately said the name I had given the four steps was confusing – I had called it market development – he suggested that I call it Customer Development – and the name stuck. And Jennifer is now my co-instructor in the Stanford Lean LaunchPad class.). Step 3: Jobs to Be Done. Final Thoughts.

Product 436
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Lessons Learned: What is customer development?

Startup Lessons Learned

Lessons Learned by Eric Ries Saturday, November 8, 2008 What is customer development? But too often when its time to think about customers, marketing, positioning, or PR, we delegate it to "marketroids" or "suits." Many of us are not accustomed to thinking about markets or customers in a disciplined way.

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The Entrepreneur's Guide to Customer Development

Startup Lessons Learned

I believe it is the best introduction to Customer Development you can buy. As all of you know, Steve Blank is the progenitor of Customer Development and author of The Four Steps to the Epiphany. You can imagine how well that worked. On the minus side, that has made it a wee bit hard to understand.

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Lessons Learned: Customer Development Engineering

Startup Lessons Learned

Lessons Learned by Eric Ries Sunday, September 7, 2008 Customer Development Engineering Yesterday, I had the opportunity to guest lecture again in Steve Blank s entrepreneurship class at the Berkeley-Columbia executive MBA program. Its a nice complement on the product engineering side to his customer development methodology.