Duct Tape Marketing

MAY 24, 2023

He has a history of success in the B2B SaaS, software, healthcare, fintech, human resources, consulting, and employee benefits technology industries. 04:59] What platforms should B2B focus on? [09:29] um, I, I would say video's definitely not going anywhere. You know, Facebook, LinkedIn, specifically for B2B and Instagram.

Social Media 90

Social Media Media B2B B2C 90

Duct Tape Marketing

AUGUST 1, 2024

AJ Wilcox’s extensive experience with LinkedIn Ads offers listeners practical tips and advanced techniques to enhance their B2B marketing efforts. AJ Wilcox and I discuss LinkedIn ads’ rising popularity and unique advantage in B2B marketing. So if you're trying to reach a specific B2B professional, it's the only way to go.

B2B 82

B2B Campaign Audience Advertising 82

Duct Tape Marketing

JUNE 23, 2022

3:59] Who needs to be thinking about community — B2B brands or B2C brands? [5:58] 10:42] What are the benefits of a B2B company growing a community? [12:41] B2B is actually one of the most popular areas of people starting community right now. Are B2B communities B2C? Jenny Weigle (07:08): All right.

Community 97

Community B2B B2C Technical Review 97

YoungUpstarts

SEPTEMBER 20, 2019

An important thing that every B2B business owner needs to understand is that while all marketing follows the same general guidelines, there are significant differences in B2B and B2C approaches. Social Media Marketing (SMM) will definitely work for any type of company and industry.

Social Media 113

Social Media B2B Media Marketing 113

Austin Startup

MAY 12, 2020

The Makeup of Growth Marketing The challenge with defining growth marketing is that a large part of its definition is contingent on the fact that marketers can do very different things to achieve it. This data collection and analysis is important for both B2B and B2C, though they will certainly look very different.

B2B 96

B2B Marketing B2C Startup 96

Agile VC

APRIL 30, 2019

Zoom is a B2B company Pinterest and Lyft are obviously B2C companies. But by definition, once-in-a-generation companies only come along say once in a generation or perhaps once a decade or so. That not only bodes well for strong companies seeking to go public, regardless of whether they’re B2B or B2C.

IPO 100

IPO B2B B2C Institutional Investors 100

Brandanew

AUGUST 22, 2015

One might think that B2C companies have a lot of room to play around in when it comes to interesting content, but we came across some B2B companies that nailed interesting to the t! Here are four B2B companies that could inspire your next content strategy, without boredom settling in even for a minute: 1. General Electric.

B2B 100

B2B B2C Social Media Video 100

A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 5, 2014

This is often B2C because the value is in quantity of customers, and there’s 100x more consumers than businesses. $1/mo most shared hosting companies), but they only make interesting money at large scale (by definition, because it takes over 8000 customers to make only $1m/yr in revenue), which takes a long time to grow.

Bootstrapping 294

Bootstrapping Technical Review B2C Sales Cycle 294

Entrepreneurs-Journey.com by Yaro Starak

SEPTEMBER 8, 2011

There are a few reasons as to why entrepreneurs should venture into “B2B” (“Business to Business”) service based companies as opposed to any form of “B2C” (“Business to Consumer”) company, “B2B” product-oriented company or strictly a web-based B2B firm. What Is “B2C&# ?

B2C 84

B2C B2B Business Model Sales Cycle 84

ConversionXL

AUGUST 7, 2019

That’s especially true for B2B marketers. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands.

B2B 110

B2B Marketing Social Media B2C 110

Duct Tape Marketing

MAY 2, 2024

If it's informational or if you're asking how many people sit on the Supreme Court, there's a definitive answer to that, a factual answer that it can give you without sending you to a website. And that looks different for a B2C journey versus a B2B journey. So we're definitely doubling down on unique content in that way.

SEO 84

SEO Search Generative AI Engineer 84

Steve Blank

NOVEMBER 4, 2021

Their Jobs-to-be-Done Market Definition Canvas make the Lean Startup methodology even better by finding and defining a market up front. Problem – Lean Doesn’t Have a Market Definition Step. Thus, the market must be defined and validated in the innovation equation before moving to needs discovery and product definition.

Customer 427

Customer Marketing Lean Vertical 427

ConversionXL

MAY 27, 2020

I’ve been in the B2B link-building game for almost five years, and the true value of link building isn’t quick fixes. B2B copywriting almost always requires more skill and time compared to B2C. Personally, I’m a big fan of in-depth content—definitive guides and insightful research. But they’re wasting their time. .

B2B 142

B2B Social Media Email Campaign 142

Duct Tape Marketing

DECEMBER 15, 2022

Questions I ask Liz Lathan: [1:11] I read one of your recent LinkedIn posts and you said that community-first companies are growing 30% faster than product-first companies – what is a community-first company in your definition? [6:53] First off, what's a community first company in your definition? Liz Lathan (03:29): I agree.

Community 90

Community Framework Advisory Board Viral 90

ConversionXL

NOVEMBER 22, 2022

Click-Through Rate Definition The Conversion Rate Formula: How to Calculate Conversion Rate Bounce Rate: Everything You Want to Know and More How To Calculate and Increase Customer Lifetime Value PPC Click-Through-Rate: What it Means and How to Use It (and Improve It) How to Track and Improve Ecommerce Customer Acquisition Effectiveness.

Metrics 105

Metrics Analytics Marketing Acquisition 105

ReadWriteStart

APRIL 26, 2021

Therefore, users will definitely have the advantage of better pricing through your app. Business-to-Business or B2B. Business-to-Consumer or B2C. Without any doubt, users expect services at unbeatable prices. Different payment methods. Nowadays, apps come with different options for making payments. Consumer-to-Consumer or C2C.

Demand 78

Demand Indonesia Revenue Audience 78

Duct Tape Marketing

APRIL 13, 2017

As you get on the advertising front, growing your follower audience is most important and for that, we’ve created an all-embracing guide to social media advertising that will definitely work for startups, businesses and small-medium enterprises. It’s just the beginning, and it can very well turn into your next B2B or B2C conversion.

Social Media 70

Social Media Media Marketing Lead Generation 70

Brandanew

OCTOBER 13, 2015

> 66% B2B and 60% B2C “best in class” content marketers had a documented Content Marketing Strategy according to the Content Marketing Institute. But, you definitely need a few good relationships with established authors and writers to push your brand ahead. Write down your Content Marketing Strategy. >

Social Media 100

Social Media Marketing SEO B2B 100

Brandanew

AUGUST 13, 2015

In a world driven by social media mentions, reviews, and a Google search before you buy anything, it’s not hard to believe that your customers (B2B or B2C/ Pens or Cars) are looking you up. Writing is still the clearest and most definitive medium for demonstrating expertise on the web. Your Blog/ Stays on Google forever.

Small Business 100

Small Business Marketing Software Review B2C 100

Duct Tape Marketing

AUGUST 17, 2022

Dale Bertrand (02:09): Well, thinking of it as an evolution is definitely the right way to think about it. A lot of it depends on whether you're B2C or B2B. If you're B2C, you wanna build a community, um, around your brand, get traction and make sure Google can see it. And, and those days are, are really behind us.

SEO 96

SEO Technical Review Metadata Social Media 96

Duct Tape Marketing

SEPTEMBER 30, 2022

If you're moving out of brick and mortar into online, more and more businesses, whether you're B2B or you're b2c, are realizing that digital is a primary channel or at least equal. So we're definitely changing our language a little bit, as opposed to like, we're a form, we're a survey. But uh right.

Marketing 87

Marketing Differentiation B2C PR 87

Duct Tape Marketing

MARCH 30, 2022

Dale Bertrand (02:11): Well, thinking of it as an evolution is definitely the right way to think about it. A lot of it depends on whether you're B2C or B2B. If your B2C, you want to build a community, um, around your brand, get traction and make sure Google can see it. And, and those days are, are really behind us.

Technical Review 95

Technical Review SEO Metadata Algorithm 95

VC Cafe

SEPTEMBER 14, 2022

Features should not be the topic of any discussion with users, but rather, truly listening to the issues/problems that brought them to your product in the first place, and their expectations against their experience-that should be the essence of these conversations Yoav Oren and Matan Guttman, Co-founders of Zoog (a B2C mobile app).

Cofounder 171

Cofounder B2C Design Portfolio 171

Occam's Razor

DECEMBER 9, 2013

Definitely do not start Tweeting or embarrassing your brand on Facebook (we'll do that in a bit). Definitely not in step one. My definition of loyalty marketing, from the Coddle-stage , is to create unique content and to execute targeted marketing for those people/business entities, who have purchased from you two times or more.

Analytics 165

Analytics Marketing Channel Metrics 165

VC Cafe

NOVEMBER 3, 2020

In contras, a ‘Niche’ is ‘small’ by definition. This applies of course to both B2B and B2C. Venture Capital investors look for ‘Big markets’, ideally multi billion Dollars in size and growing. In the beginning, all startups start small, and so should their initial market.

Venture Capital 142

Venture Capital B2C B2B Distribution 142

Duct Tape Marketing

FEBRUARY 2, 2023

Um, first off, I want to get a definition what's, I mean, what's the difference between community and like audience or even customers? And one of the things I'm proud of in the book is I have dozens of brand new case studies, diverse b2b, b2c, big companies, you know, small companies. I don't know. Mark Schaefer (02:09): Yeah.

Community 93

Community Marketing Audience Networking 93

Austin Startup

JANUARY 25, 2020

Rajya: I think it’s definitely hard being a student founder. Rajya : We’ve met and talked to a lot of people who are doing B2B, but meeting B2C people is really key for us. Rajya : A lot of the other retail tech companies are B2B, they’re selling software solutions like AI to eCommerce stores.

B2C 62

B2C Startup B2B Cofounder 62

OnlyOnce

DECEMBER 8, 2021

It’s really easy to get led to a too-narrow Product/Market Fit definition that has you building something awesome that only a dozen customers will be excited about That said, founders also have to listen if enough potential customers people say no. Are all of them equally enthusiastic and willing to buy?

Early Stage 62

Early Stage Founder Later Stage B2C 62

Duct Tape Marketing

FEBRUARY 6, 2024

What's really interesting is now what we're seeing, even with Zen Media, with clients with different, we have a lot of data too that we analyze and look at, which is wonderful, B2B, a lot of tech, even B2C clients. And if you're curious about more about what we do, then you can definitely check out zenmedia.com.

Engineer 77

Engineer SEO ChatGPT Channel 77

YoungUpstarts

OCTOBER 15, 2019

In a world where 91% of B2B marketers and 86% of B2C marketers use content marketing to reach customers, you definitely can’t be a part of the left-out club! Mediocre content with generic content will tick off the worst on both of your lists – yours and the publishers.

Algorithm 113

Algorithm SEO B2C Email 113

View from Seed

MARCH 3, 2015

EM: It definitely helped us get off to a very fast start. Even identifying as a demand-gen marketer or branding or B2B or B2C leaves a lot of decisions still on the table to actually execute. ” What were the advantages of doing these aytpical, non-scalable things? Where do you start?

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

ReadWriteStart

OCTOBER 7, 2020

According to a report from the Content Marketing Institute (CMI), 91% of B2B marketers and 86% of B2C marketers say content marketing is vital to their marketing strategy. CMI reports that 77% of B2B marketers and 78% of B2C marketers rate content marketing as moderately, very, or extremely successful for their business.

B2C 78

B2C B2B Dilution Architecture 78

SoCal CTO

NOVEMBER 10, 2009

It was also beneficial because I got some good experience with both B2B and B2C business models. On the SEO side of things, I'll definitely want to get your feedback on Browse My Stuff. After BITSource was successfully acquired, I moved to L.A. to work on an entertainment-related technology project and have stayed ever since.

Management 150

Management Product Entrepreneur Silicon Valley 150

Austin Startup

JULY 12, 2010

And there are definitely some good guys out there – like Prefinery , BatchBlue , Beanstalk , Chargify , Freshbooks , and Harvest , that make open data a commitment, not just a buzzword, and are growing quickly as a result. You should be afforded basic rights, including read, write and export abilities.

Customer 80

Customer Harvest B2C Technical Review 80

ReadWriteStart

JULY 23, 2021

If you have a B2B company whose budget is meager and you are looking for all the possibilities to promote it on Linkedin? See what works for your numbers would suggest that for B2B brands, Wednesday would be the best solution, followed by Tuesday. For B2C Brands, they would say Monday and Wednesday.

Viral 216

Viral Algorithm Framework B2B 216

ConversionXL

FEBRUARY 12, 2019

Overall acquisition costs for both B2C and B2B have gone up by 50% in the past five years. In my daily work with ecommerce brands, I see two types of companies: The first type focuses on acquisition and conversion. The second relies on retention. The second type is winning. Sooner or later, relying on new customers will break you.

Retention 126

Retention Analytics Campaign eCommerce 126

Brandanew

MAY 23, 2016

If you’re a B2B or a B2C business trying to create a personal brand and figuring your way out to tell stories that you care about, this will come in handy! The way you make people feel with your brand however, is definitive. How To Be A Thought Leader And Tell Your Story.

Differentiation 100

Differentiation B2C B2B Social Media 100