Hunter Walker

SEPTEMBER 17, 2024

There were no ground rules other than to specify that ‘people’ could be founders, politicians, LPs, etc and that it would be default attributed but anonymous if they desired. It takes time (as in decades, not years) to learn the art of opportunity identification and hone one’s individual style for engaging founders.

Venture Capital 85

Venture Capital LP Cap Table Portfolio 85

ConversionXL

JANUARY 18, 2022

Studies show that only 5% of B2B buyers are ready to buy. At a startup, this can be as simple as defining why the founder started the company in the first place. CXL’s founder, Peep Laja, has a specific “reason why” his company Wynter exists. There’s only so much you can say about B2B panels in a way that nobody else has.

Marketing 109

Marketing Social Media Non-Compete Audience 109

View from Seed

OCTOBER 4, 2017

In this very special episode of Traction, we sit down as a team and discuss the new mission of the firm and talk through B2C and B2B examples of the Everyday Economy. Plus, we share some news about the future of the show.

B2C 136

B2C B2B Internet Partner 136

View from Seed

JANUARY 11, 2018

For several months now, my partners and I have spent a lot of time talking about why we’re investing in the Everyday Economy. Through all of those posts, we’ve received one common question from founders: Are all Everyday Economy startups consumer-facing? Types of B2B Everyday Economy Companies. The answer is no.

B2B 120

B2B B2C Vertical Portfolio 120

David Teten

JANUARY 11, 2020

But for B2B sales, meeting people in person is often mandatory. They’re taking a $1m check from me, or giving $5m to me as a limited partner. In the venture capital/private equity business, investors are B2B microinfluencers. We market to four populations: High-potential founders. Today, I do this manually.

Social Media 60

Social Media Technical Review Media Private Equity 60

Both Sides of the Table

APRIL 21, 2020

Topics we covered: B2B Companies You haven’t seen the full extent to how the correction is going to affect you. B2C Companies We talked about how some companies saw an immediate decline in purchasing (for example if you’re in travel or hospitality). Biggest Advice I Give to Portfolio Founders? We discussed that in the show.

Marketing 263

Marketing Valuation Churn Rate Balance Sheet 263

Startup Lessons Learned

JULY 5, 2010

I have personally sold many copies of his book, and continue to recommend it as one of the most important books a startup founder can read. Four Steps primarily centers its stories and case studies on B2B hardware and software startups. Four Steps primarily centers its stories and case studies on B2B hardware and software startups.

Customer Development 166

Customer Development Developer San Francisco Customer 166

VC Cafe

NOVEMBER 3, 2020

Paul Graham, founder of YCombinator notes that to get those first customers, you have to do things that don’t scale: “The most common unscalable thing founders have to do at the start is to recruit users manually. This applies of course to both B2B and B2C. Nearly all startups have to. Finding your beachhead.

Venture Capital 142

Venture Capital B2C B2B Distribution 142

David Teten

SEPTEMBER 23, 2017

PEVCTech is partnering with Blue Future Partners to run the first large-scale survey of VCs’ technology stack. Johann Kratzer of Blue Future Partners , a fund of funds, observed, “The majority of the hundreds of funds we’ve diligenced rely predominantly on their relationships to source deals. Greylock Partners.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

Austin Startup

JANUARY 30, 2020

The relationship between a founder and their startup is a unique one?—?we’re As the ramp up continued, we realized that a B2C to B2B pivot would require an overhaul of our current operating practices, how we talked about ourselves, and and a completely new set of customers. we were tired, and the pivot seemed daunting.

Sweat Equity 63

Sweat Equity B2B B2C Business Model 63

The Next Web

DECEMBER 8, 2012

But connecting with consumers and brand advocates directly, in active online communities, is the real secret sauce, especially for B2C startups with an online presence. And certain non-profits’ knack for touching the consumer directly and involving them in the social story behind the cause has, in turn, inspired for-profit founder.

Community 141

Community B2C Social Media B2B 141

Duct Tape Marketing

AUGUST 1, 2024

Mastering LinkedIn Ads: Transforming Clicks into Clients written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with AJ Wilcox In this episode of the Duct Tape Marketing Podcast, I interviewed AJ Wilcox, a LinkedIn Ads expert and founder of B2Linked , a company specializing in LinkedIn Ads account management.

B2B 69

B2B Campaign Audience Advertising 69

Seeing Both Sides

JULY 11, 2013

Before this occurs, the sales process is a craft or an art - custom-made by the founder or evangelist sales VP. Across our portfolio and in my own entrepreneurial experience, I have seen three main sales models work successfully in scaling B2B sales: 1) Enterprise; 2) Telephone; and 3) Developer-driven. I''ll discuss each one below.

Sales 50

Sales Technical Review Software Review B2B 50

ConversionXL

JUNE 8, 2017

If you are in B2B, you’ve certainly heard of account-based marketing by now. As Des Traynor , co-founder of Intercom put it in the Intercom on Jobs-to-be-Done book : Des Traynor: Some products are better defined by the job they do than the customers they serve. Which campaigns specifically? Firmographics. Behavioral segments.

Programming 97

Programming Revenue Analytics Software Review 97

Eric Friedman

JANUARY 25, 2017

We didn’t want to rely on what others had done, instead coming up with a set of Founder First Principles gathered from interviews, discussions, and founder conversations with people who have created products, managed teams, been through programs and more. What I didn’t have on my list was “coachable.” Plans Change. Fundraising is hard.

Programming 60

Programming B2C Equity Incubator 60

Up and Running

OCTOBER 29, 2014

Too many founders try to do huge advertising bursts at the end of the year in a lazy attempt to hit sales numbers. Instead, founders should be focusing on developing a content strategy for 2015 that allows them to educate, engage, nurture, and close sales throughout the entire year. – Kelsey Meyer, Influence & Co.

Founder 124

Founder B2C Cofounder B2B 124

Both Sides of the Table

AUGUST 29, 2012

Nate Redmond is the managing partner of Rustic Canyon Partners – he’s probably one of the youngest managing partners of a major fund you’ll meet. And no wonder, lately he and his partners are on a tear, investing out of their $200+ million VC fund. And so they never got consumer adoption.

Southern California 279

Southern California Detroit Los Angeles California 279

David Teten

DECEMBER 3, 2019

But in business, you want a lot of partners. In the private equity universe, most Partners have primary training as deal-makers, not as managers. See Bessemer Venture Partners’ A comprehensive guide to security for startups. Many tools designed for B2B marketing in general are also relevant to investors. 2) Market .

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Duct Tape Marketing

AUGUST 17, 2022

A lot of it depends on whether you're B2C or B2B. If you're B2C, you wanna build a community, um, around your brand, get traction and make sure Google can see it. And then if your B2B, then the number of searches is gonna be lower is just gonna be lower volume, but still they're gonna be valuable.

SEO 89

SEO Technical Review Metadata Social Media 89

Hearpreneur

NOVEMBER 24, 2018

Noreen Sablotsky is the founder and CEO of Imalac , a revolutionary company in the breastfeeding world. Her responsibilities included: strategic counseling, business modeling and deal negotiation for the various for medical startups in the portfolio and is a limited partner at NGT3 Medical Accelerator in Israel. Tell us your story.

Founder 91

Founder Miami Cofounder 91

Duct Tape Marketing

MARCH 30, 2022

A lot of it depends on whether you're B2C or B2B. If your B2C, you want to build a community, um, around your brand, get traction and make sure Google can see it. And then if your B2B, then the number searches is gonna be lower, just gonna be lower volume, but still they're gonna be valuable.

Technical Review 88

Technical Review SEO Metadata Algorithm 88

Austin Startup

JUNE 26, 2019

Many people have reached out sharing knowing and kind words about our journey and choice to wind down our venture, as well as their appreciation for my choice to pull back the curtain on what is statistically a common road for many founders. It details a landscape founders like me are excited to sink their teeth into? Of course not!

Silicon Valley 54

Silicon Valley Startup B2C Sweat Equity 54

Mike Michalowicz

AUGUST 3, 2015

He possesses 20 years of experience in branding and marketing with expertise across B2B and B2C industries, including retail, food and beverages, and financial services. Corporate Partners. As group marketing director of Creditsafe, David Knowles creates and drives the company’s brand and marketing strategies throughout the U.S.

Iceland 60

Iceland CPA Europe B2C 60

View from Seed

NOVEMBER 7, 2019

But during this period, many founders and investors do prize growth above most everything else. Secondary transaction liquidity also starts to become a reality for founders and early investors. Year over year revenue growth rates are measured in multiples not percentages. 2017-2018: Rediscovery of Unit Economics.

IPO 202

IPO Early Stage Cofounder B2C 202

Steve Blank

NOVEMBER 5, 2009

Did the partner have a good or bad day, etc. The first step in Customer Development was Customer Discovery ; extracting hypotheses from the business plan and getting the founders out of the building to test the hypotheses in front of customers. Did the VC’s like your team ? Do they believe you have a big enough vision and market.

Customer Development 270

Customer Development Developer Customer Silicon Valley 270

ConversionXL

MAY 27, 2020

I’ve been in the B2B link-building game for almost five years, and the true value of link building isn’t quick fixes. B2B copywriting almost always requires more skill and time compared to B2C. As Sujan Patel, co-founder of Right Inbox notes, making any interaction mutually beneficial increases success rates.).

B2B 142

B2B Social Media Email Campaign 142

VC Cafe

MARCH 22, 2021

Although this has been known for years for B2C companies, it is interesting to see B2B companies realizing the importance of marketing early on, as well. . A marketer will help the founders to create the larger vision and story for the company, craft the desired brand essence and values, and explore various go-to-market approaches.

B2C 145

B2C Marketing Stealth 145

Reid Hoffman

AUGUST 17, 2021

But the key is to ensure your product has a strong differentiator, which is exactly how Ramaswamy and his Neeva co-founders positioned the search engine company when it launched last year. Additionally, as Greylock general partner Reid Hoffman points out, competition from the big companies isn’t necessarily a bad thing. “If

Cofounder 69

Cofounder Differentiation Search Advertising 69

Reid Hoffman

AUGUST 17, 2021

But the key is to ensure your product has a strong differentiator, which is exactly how Ramaswamy and his Neeva co-founders positioned the search engine company when it launched last year. Additionally, as Greylock general partner Reid Hoffman points out, competition from the big companies isn’t necessarily a bad thing. “If

Cofounder 69

Cofounder Differentiation Search Advertising 69

Agile VC

NOVEMBER 7, 2019

But during this period, many founders and investors do prize growth above most everything else. Secondary transaction liquidity also starts to become a reality for founders and early investors. Year over year revenue growth rates are measured in multiples not percentages. 2017-2018: Rediscovery of Unit Economics.

IPO 100

IPO Early Stage Cofounder B2C 100

The Next Web

OCTOBER 17, 2013

Carlos Eduardo Espinal is a partner at Seedcamp , an early stage mentoring and investment program that engages startups through monthly Seedcamp Events, where entrepreneurs present their companies, network, receive mentoring, and compete for investment by Seedcamp. Seedcamp invests in approximately 20 companies annually.

Customer 128

Customer B2C Startup Early Stage 128

The Next Web

DECEMBER 8, 2013

William Hsu is the co-founder and managing partner of MuckerLab. By the end, 99 percent of the B2B marketplaces had cratered and only B2C eBay was left standing and thriving. The prevailing consensus at the time was that B2B marketplaces were too hard (e.g. Many investors love “disruptive” businesses.

B2C 136

B2C B2B Demand Vertical 136

ConversionXL

MARCH 21, 2017

Here’s how Misha Talavera , founder of NeoReach , put it in AdWeek : Misha Talavera: “In fact, we see so many that we’re unconsciously tuning them out, a phenomenon called “banner blindness.” As Mike Filbey put it: Mike Filbey: “We look for partners that have a very high authority and large email lists. Lord & Taylor.

Marketing 78

Marketing B2C Social Media Channel 78

online.wsj.com

SEPTEMBER 23, 2012

Consider Daniel Dreymann, a founder of Goodmail Systems Inc., The company raised $45 million in venture capital from firms including DCM, Emergence Capital Partners and Bessemer Venture Partners, and built partnerships with AOL Inc., David Cowan of Bessemer Venture Partners has stuck with Mr. Dreymann. the previous year.

Venture Capital 107

Venture Capital Software Review Rhode Island North Dakota 107

David Teten

MARCH 18, 2021

(co-written with Stephane Nasser , co-founder of OpenVC , an open-source initiative to collect and analyze all VC theses.). OpenVC is a new, open-source initiative to collect and analyze all publicly available VC theses, to help founders more efficiently find the right investors, and vice-versa. of venture capital deals.

Technical Review 78

Technical Review Cofounder Venture Capital Deal Flow 78

Startup Lessons Learned

OCTOBER 23, 2009

This is especially useful in situations, like most B2B businesses, where the total number of customers is likely to be small. – Eric Ries In April of 2009 my partner and I had an idea for a web app, a B2C platform that we are selling as SaaS [software-as-a-service].

San Francisco 144

San Francisco Customer Wiki Lean 144

View from Seed

APRIL 20, 2020

The result is that capital tends to flow towards founders with established VC relationships and away from folks who may be equally talented but are several steps removed from investor networks. Consumer and SaaS B2B companies that use technology drive a brighter collective future for mass market end users, per our investment approach thesis.

B2B 436

B2B Seed Stage B2C Programming 436