Duct Tape Marketing

MARCH 17, 2023

How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. And I, that's really my expertise.

B2B 97

B2B Marketing B2C ChatGPT 97

ConversionXL

MARCH 6, 2019

LinkedIn ads offer the benefits of video content and the granular targeting of a B2B-centric platform. The growth of B2B video marketing. Those ad-specific stats pair with the ongoing shift toward video as the primary medium on the Internet. Cisco’s VNI forecast estimates that 82% of all Internet traffic will be video in 2022.

Video 129

Video B2B Technical Review Campaign 129

VC Cafe

OCTOBER 16, 2024

ChatGPT’s advanced voice mode and Eleven Labs are setting new benchmarks in conversational AI by enhancing voice quality and realism, NotebookLM’s natural voice podcast took the Internet by storm and new open source technologies are making high quality voice cloning easier than ever.

Vertical 170

Vertical Generative AI B2C CTO Hire 170

Startup Lessons Learned

JULY 5, 2010

Four Steps primarily centers its stories and case studies on B2B hardware and software startups. This new volume also tackles examples from the Internet and wireless startups of today, both B2B and B2C. Four Steps primarily centers its stories and case studies on B2B hardware and software startups.

Customer Development 166

Customer Development Developer San Francisco Customer 166

Duct Tape Marketing

NOVEMBER 7, 2024

In the early days, and this was really early back in 1989 when I first started playing in this area, before the internet, it was really just focused on marketing, using customer data to target to do a bit more matching of a name. And then in the internet area it became retargeting.

Customer 77

Customer Generative AI ChatGPT Cloud 77

ReadWriteStart

JULY 7, 2021

Additionally, the major factors contributing to its high growth are better Internet access, e-commerce platforms, the scope of international trade, smartphone usage, and a rise in disposable income. Business to Consumer (B2C) – It is the most common type of business model.

Technical Review 163

Technical Review Artificial Inteligence Demand Social Media 163

View from Seed

APRIL 20, 2020

Consumer and SaaS B2B companies that use technology drive a brighter collective future for mass market end users, per our investment approach thesis. WHO WE ARE : Everyone on the NextView partnership has deep operating experience as founders and operators scaling high-growth internet companies (e.g.

B2B 436

B2B Seed Stage B2C Programming 436

ConversionXL

OCTOBER 30, 2021

However, with every new technology, channel, and distraction served up by the internet, that journey becomes less linear, and the traditional funnel becomes less relevant. According to Statista , Facebook is strong for both B2B and B2C marketers, LinkedIn is better suited to B2B marketing, and Instagram is best for B2C marketers.

Customer 140

Customer Marketing Social Media CPA 140

ConversionXL

MAY 24, 2012

It doesn’t matter whether you’re doing B2C or B2B marketing, there’s always an actual human being reading your stuff, so the text has to connect with that person. The world is flooded with scammy internet marketers that send you fake urgency emails and what not. Don’t be that guy.

Software Review 119

Software Review Non-Compete Technical Review Campaign 119

Brandanew

OCTOBER 22, 2015

The Internet also seems to have gifted us with lower barriers to entry. From B2B to B2C, from a small business to a social organization, the needs of audiences and your consumers vary. I connect with a lot of entrepreneurs and Startups on an everyday basis. And I can tell you, this is what keeps us alive and excited.

Hiring 100

Hiring Social Media Marketing B2C 100

ConversionXL

JUNE 16, 2022

That B2B sales are built on relationships. While the B2B sales process is often more complex in organizations with multiple decision-makers, if you’re selling to businesses with a sole director, playing to impulses can be an effective tactic. By following people around their internet journeys, you can tempt them back to your website.

B2B 129

B2B Email Sales Acquisition 129

Entrepreneurs-Journey.com by Yaro Starak

SEPTEMBER 8, 2011

There are a few reasons as to why entrepreneurs should venture into “B2B” (“Business to Business”) service based companies as opposed to any form of “B2C” (“Business to Consumer”) company, “B2B” product-oriented company or strictly a web-based B2B firm. What Is “B2C&# ?

B2C 103

B2C B2B Business Model Sales Cycle 103

Brandanew

OCTOBER 13, 2015

> 66% B2B and 60% B2C “best in class” content marketers had a documented Content Marketing Strategy according to the Content Marketing Institute. Create Hybrid content: > B2B marketers are employing 12-14 formats of content on an average. Mobile internet is seeing a huge growth. And this is not fluke!

Social Media 100

Social Media Marketing SEO B2B 100

YoungUpstarts

OCTOBER 30, 2019

B2B marketing has some crossover with B2C marketing, but when it comes to traffic generation, the tactics for those companies that target other businesses are significantly different. From improving brand awareness to making more sales, the right traffic generation can transform the future of a B2B brand. Ignore SEO.

B2B 138

B2B B2C Social Media SEO 138

Brandanew

AUGUST 13, 2015

In a world driven by social media mentions, reviews, and a Google search before you buy anything, it’s not hard to believe that your customers (B2B or B2C/ Pens or Cars) are looking you up. The average Internet user sees over 5000 advertisements per day. Your Blog/ Stays on Google forever. source: chart ).

Small Business 100

Small Business Marketing Software Review B2C 100

Mike Michalowicz

FEBRUARY 11, 2013

Establishing a presence on the Internet even if you have a physical store, is critical. If you want to get people’s attention and have them call you, there’s nothing like writing an article for a trade magazine (for B2B) or local magazine (for B2C) to gain credibility and get the exposure you want. Social media isn’t new.

Small Business 167

Small Business Marketing PR Social Media 167

Hearpreneur

NOVEMBER 24, 2018

Also, continuing research and development, as well as adding to our product line, developing excellence in our manufacturing processes with high-quality assurance and finally, developing B2B and B2C relationships that will produce sales growth and ensure customer satisfaction.

Founder 91

Founder Israel Miami Cofounder 91

Rob Go

JUNE 7, 2012

There is a dark cloud over the internet sector due to the weak performance of the Facebook IPO. But a lot of entrepreneurs and investors were hoping for a really strong showing to drive more liquidity in the market and continue the surge in hype around internet companies (both start-ups and later stage companies). UBIQUITOUS COMPUTING.

Technical Review 61

Technical Review SMS Internet B2C 61

ConversionXL

JANUARY 18, 2022

Studies show that only 5% of B2B buyers are ready to buy. But what if your true mission is to “reduce the amount of boring content on the internet”? What: Wynter helps marketers to improve their copy with a panel of engaged B2B professionals. There’s only so much you can say about B2B panels in a way that nobody else has.

Marketing 109

Marketing Social Media Non-Compete Audience 109

Entrepreneurs-Journey.com by Yaro Starak

SEPTEMBER 13, 2011

Last week, in part one of the B2B versus B2C series, I explained there are several reasons as to why entrepreneurs should venture into “B2B” (“Business to Business”) service based companies as opposed to any form of “B2C” (“Business to Consumer”) company, “B2B” product-oriented company or strictly a web-based B2B firm.

B2B 110

B2B Business Model B2C Agile 110

Duct Tape Marketing

MAY 2, 2024

And that looks different for a B2C journey versus a B2B journey. So on the B2C side, that could be TikTok, Amazon, YouTube, and on B2B side, that could be maybe they're searching in LinkedIn or YouTube again, or software SaaS searching like Capterra or something like that.

SEO 91

SEO Search Generative AI Engineer 91

View from Seed

AUGUST 2, 2017

Internet-connected computing is an innovation wave on par with a few historical developments of the 18th, 19th, and 20th centuries. Conventional wisdom has it that the internet is towards the end of this cycle — and many VCs are on the hunt for the next platform, whether it be blockchain, or AI, or synthetic biology, or what have you.

Seed Stage 273

Seed Stage Portfolio Cofounder B2B 273

ConversionXL

OCTOBER 4, 2021

It’s a proverb as old as the internet, probably older. Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. via B2B Marketing Alliance ]. It’s also true. And more relevant than ever. However, it’s not without challenges.

Email 136

Email Customer Marketing Software Review 136

Duct Tape Marketing

FEBRUARY 2, 2023

I mean, if you remember when the internet began, the first thing a lot of people tried were communities, right? And one of the things I'm proud of in the book is I have dozens of brand new case studies, diverse b2b, b2c, big companies, you know, small companies. He's gone all in on this community. Mark Schaefer (06:23): Right?

Community 96

Community Marketing Audience Networking 96

Agile VC

MAY 7, 2014

The initial business, Alibaba.com, was a B2B marketplace to enable global buyers of manufactured goods to connect with Chinese wholesalers and suppliers of such goods. At the time B2B marketplaces were huge in the US… during the late ’90s bubble companies like VerticalNet and others were valued in the tens of billions.

China 187

China B2B Flash IPO 187

Duct Tape Marketing

FEBRUARY 6, 2024

And we can get into that buts, I'm thinking about search engines now as a subset of greater discovery on the internet. What's really interesting is now what we're seeing, even with Zen Media, with clients with different, we have a lot of data too that we analyze and look at, which is wonderful, B2B, a lot of tech, even B2C clients.

Engineer 91

Engineer SEO ChatGPT Channel 91

Startup Lessons Learned

MAY 14, 2009

We attempted to use Waterfall and market ourselves as B2C. We changed our model to B2B and adopted Agile around 2002. Unfortunately, Im a student in Australia so the possibility of travelling to the US isnt too feasible or affordable. May 14, 2009 5:23 AM David said. I joined a financial services tech startup in 1999.

Lean 60

Lean San Francisco Software Review Continuous Deployment 60

View from Seed

OCTOBER 4, 2017

In this very special episode of Traction, we sit down as a team and discuss the new mission of the firm and talk through B2C and B2B examples of the Everyday Economy. Plus, we share some news about the future of the show. Listen now or subscribe on Apple Podcasts , Stitcher , SoundCloud , or Google Play.

B2C 136

B2C B2B Internet Partner 136

YoungUpstarts

OCTOBER 27, 2020

Engagement marketing practices tend to deal with both business-to-consumer (B2C) and business-to-business (B2B) audiences. However, various companies may prefer B2C engagements to B2B. The Internet has paved the way for people to learn new things by watching seemingly limitless online videos.

B2C 165

B2C Artificial Inteligence Marketing Social Media 165

Duct Tape Marketing

MARCH 23, 2023

So I, I always thought I was going to become a publisher, but to somewhere along the line, I noticed that they were kicking publishers out of the building because of this thing called the internet. So every brand, no matter the industry, whether you're B2B or B2C, there's something that is interesting about your brand.

Framework 95

Framework Audience Audio Elevator Pitch 95

The Next Web

DECEMBER 8, 2013

One such business model is the “online marketplace,” an entirely new business category not possible (at scale) before the Internet. By the end, 99 percent of the B2B marketplaces had cratered and only B2C eBay was left standing and thriving. The prevailing consensus at the time was that B2B marketplaces were too hard (e.g.

B2C 136

B2C B2B Demand Vertical 136

Up and Running

APRIL 17, 2018

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 trillion in 2021, up from $1.3 trillion in 2014.

SEO 80

SEO eCommerce Software Review Analytics 80

YoungUpstarts

SEPTEMBER 27, 2019

Internet users are a very impatient bunch. Charles Mburugu is a HubSpot-certified content writer/marketer for B2B, B2C and SaaS companies. To avoid this, it would be advisable to work with a professional UI/UX designer. Before launching the website, be sure to test it yourself. A slow loading site.

B2C 147

B2C Flash B2B Lead Generation 147

David Teten

SEPTEMBER 23, 2017

Many tools designed for B2B marketing in general are also relevant to investors. Meyler Capital is taking the analytical rigor of modern internet marketing and applying it to fund marketing. I previously posted a detailed presentation with sales technology tools useful for B2B sales. 1) Market fund. 2) Raise capital.

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

David Teten

DECEMBER 3, 2019

Many tools designed for B2B marketing in general are also relevant to investors. Meyler Capital is taking the analytical rigor of modern internet marketing and applying it to fund marketing. . I previously posted a detailed presentation with sales technology tools useful for B2B sales.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

The Startup Magazine

AUGUST 20, 2020

If you’re a company that has traditionally marketed itself to the B2C arena, could you provide value on the B2B front? Consumers are finding more businesses than ever through the internet. Another of our favorite management strategies that we think is worth pursuing is diving into new markets. Invest in Digital.

Small Business 183

Small Business Management Non-Compete B2C 183

VC Cafe

OCTOBER 28, 2021

Employees got used to working with the best tools and expect them to be available Good UI/UX for B2B software is now table stakes Anyone can purchase the product with a credit card Freemium model used to onboard new users Mobile, remote access is key. The consumerisation of enterprise was a big investment trend in 2011-2012.

B2B 167

B2B Sales Cycle Software Mobile 167