ConversionXL

FEBRUARY 27, 2019

Or you may send out sales emails to increase revenue. If you’re starting a new campaign or selling a new product, you can create a baseline based on your current metrics. To get an idea of where you are starting out, note metrics like: Open rates Click rates Unsubscribe rates Conversion rates Spam rate. Where are you right now?

Email 133

Email Software Review Campaign Metrics 133

ConversionXL

OCTOBER 1, 2022

95% of B2B buyers are not ready to buy your product right now. When B2B buyers are considering a purchase, they spend only 17% of their time meeting with potential suppliers. According to Walker: “B2B buyers are discovering, researching, and evaluating products in places companies can’t track.”. via Revenue Champions].

B2B 103

B2B Social Media Channel Audience 103

ConversionXL

JUNE 23, 2019

Your website is often the first point of contact for customers, responsible for first impressions and, of course, revenue. Many companies (not just B2B) don’t reveal their prices, and make people get in touch instead. Use caching or a CDN. Some 50% of online purchases are not completed due to insufficient information.

Reputation 132

Reputation Caching Design Community 132

ConversionXL

OCTOBER 25, 2018

It starts with having the right data in the system,” noted Kamil Rextin, who wrote about B2B attribution. Building a cache of user data in a CRM that’s strong enough to inform demand gen campaigns—what content to produce, where to distribute it—can take years, according to Brandt Bogdanovich of MST Solutions. Data types are important.

Demand 132

Demand Vertical Campaign Channel 132

ConversionXL

SEPTEMBER 13, 2012

Your website is often the first point of contact for the customers, responsible for first impressions and of course sources of revenue. Many companies (and not just B2B) don’t reveal their prices, and make people get in touch instead. Use caching or a CDN. Attack Resistant Trust Metrics. Show prices.

Reputation 133

Reputation Caching Stock Design 133