Remove B2B Remove Campaign Remove Kansas
article thumbnail

How To Create A Brand Name For Your Company

Duct Tape Marketing

There are aspects of the process that are more applicable to those big fortune 500 or big, you know, whether it's B2B or B2C. And as much as that campaign may have worked for them, I still think that name has kind of trapped them into people thinking it's just for breakfast. John Jantsch (04:54): Similar. John Jantsch (15:50): Yeah.

Naming 87
article thumbnail

Why Paid Search Must Be Part of Your Mix

Duct Tape Marketing

And what can you do to get the most out of your campaigns? And it doesn’t matter what kind of business it is—B2B or B2C, retailer or service provider—people are opening up a search browser to find you online. I recently did a search for a local business: I Googled plumbers in my hometown of Kansas City.

Search 76
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Interview with Jesse Katz, Founder of EF Buys

Growthink Blog

Well, first, I think our model is different because we have a B2B play, where Groupon and every other clone targets consumers. If I have a poor campaign with Google Ads, I'm not going to say Google has a horrible business model, but that seems to be what's happening with Groupon. I guess it's never really caught on here.

Founder 114
article thumbnail

Top Social Media Measurement and Tracking Tools

www.foliomag.com

B2B: Business Media. It will allow us to track conversations about our brands and campaigns, spot trends in core content areas and identify key influencers that are connected to our brands.” B2B Publishing. Mix of B2B and Consumer Pubilshing. Featured Jobs. Newest Jobs. Job Seeker Login. Post a Job. Employer Login.

article thumbnail

Transcript of Creating a Winning SEO Strategy

Duct Tape Marketing

I live in Kansas City, Missouri. In other words, if you’re trying to check on results and track results, sometimes it’s a little challenging if your IP address is in Kansas City, Missouri. People searching for SEO campaign were landing on it and they wanted what you said. Brian Dean: Yep. If you just want to get U.S.

SEO 64
article thumbnail

The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

Opinion: Noonan: The Romney Campaign Needs a New CEO. Business Services (B2B). Opinion: Noonan: The Romney Campaign Needs a New CEO. Opinion: Leslie Michelson: Doctor to the 1% (and Maybe Someday to You). Bicyclists of a Feather Flock Together. Are We Really Getting Smarter? Mossberg Reviews the iPhone 5. Social Services.

article thumbnail

25 Marketers Share Awesome Social Analytics Tools For 2016

Brandanew

Working in a B2B field, LinkedIn’s analytics are sensitive enough to track your audience by industry, seniority, function, and company size. Kevin Pike is the President of Rank Fuse Interactive , a digital marketing expert located in Kansas City. Tina Chan, Social Media Manager, GEECL. image credit. Tool 7: Moz Pro.

Analytics 100