CXL Live 2018 Recap: Top 5 Lessons from Each Speaker
ConversionXL
APRIL 3, 2018
Work hard to define meaningful product metrics – enabler of team success. Chad Sanderson – The Statistical Pitfalls of A/B Testing. Renee Thompson – How to Win at B2B Optimization. What makes B2B different? Offline sale – typically. Long sales cycle – 18 months or more.
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