YoungUpstarts

MAY 20, 2015

Attracting attendees for a webinar is a lot more challenging than getting visitors to your Youtube channel. These prospects belonged to the highly interested category and were much easier to convert compared to the leads we generated via the other modes of marketing. They seem quite obvious in hindsight.

Cofounder 100

Cofounder B2B Later Stage Audience 100

ConversionXL

JUNE 2, 2022

It’s not a channel, campaign, or tactic. ABM is a full-court press to build powerful engagement with contacts on the channels that they’re most active. ABM doesn’t stop at lead generation or new opportunities. Individuals don’t make B2B buying decisions; groups do. Test different channels. Do they get along?

Customer 98

Customer Marketing Channel Acquisition 98

David Teten

DECEMBER 3, 2019

Kyle Dunn, CEO, Meyler Capital , says, “Investors should focus on building a large audience within a CRM system (having the ability to categorize your different constituents); communicate consistently to that audience; and implement an automation platform that can leverage lead score to profile interest. Her answer? ‘I

Technical Review 78

Technical Review Software Review Analytics Private Equity 78