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Okay, I'm Creating Content How Do I Get Someone to Read It 2.

Duct Tape Marketing

Janine Popick Janine Popick is the CEO and co-founder of VerticalResponse (Inc. 5000 2006-2010), a leading self-service direct marketing provider to over 100,000 small businesses. Janine is VerticalResponse’s CEB (Chief Executive Blogger).

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Cold Outreach Strategies That Actually Work in 2025

Duct Tape Marketing

Matthew has helped digital agencies and B2B businesses refine their cold email strategy , improve outbound sales , and increase client acquisition with targeted, high-quality prospecting lists. Matthews approach to digital prospecting and B2B marketing is a game-changer for businesses looking to improve cold outreach results.

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Web Analytics Career Guide: From Zero To Hero In Five Steps!

Occam's Razor

Certification Courses: If you want to jumpstart your education (and this is in addition to the above, not a replacement) consider taking a course with Market Motive (Disclosure: I'm the co-founder), University of British Columbia or the University of California at Irvine or Universite Laval. Worked hard. That is it.

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Tuesday Guest Stars :: Small Business Marketing Blog from Duct.

Duct Tape Marketing

Brian Halligan Brian Halligan is CEO & Co-Founder of HubSpot , a marketing software company he co-founded four years ago to help businesses transform the way they market their products by “getting found&# on the internet. He is the co-author of Get Content Get Customers. 5 Steps to Successful Fac.