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The NextView Ventures Manifesto

View from Seed

Most of these rhyme with what we’ve said in the past, but some have also evolved to fit the changing landscape and our own convictions about what really matters for founders and their investors at the seed stage. Of the last 15 investments we’ve made, we’ve been the lead or co-lead investor over 80% of the time. .

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An Investor’s Personal Social Media Tech Stack: In the future, everyone will be famous for 15 followers

David Teten

But for B2B sales, meeting people in person is often mandatory. In the venture capital/private equity business, investors are B2B microinfluencers. We market to four populations: High-potential founders. Jourdan Urbach, Managing Partner of Brandt & Co. Distributing content. Today, I do this manually.

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Our Investing Manifesto at NextView

Rob Go

Most of these rhyme with what we’ve said in the past, but some have also evolved to fit the changing landscape and our own convictions about what really matters for founders and their investors at the seed stage. Of the last 15 investments we’ve made, we’ve been the lead or co-lead investor over 80% of the time. .

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VCs eating our own dog food: Using technology and analytics to make better investments

David Teten

To learn more about this space, I suggest join an online community I co-founded, PEVCTech. . Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. The 11 Steps of Investing in Private Companies.

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Demand Generation: Turn Ideal Buyers Into Superheroes

ConversionXL

They also did a lot of self-directed research checking all sorts of sources, from social media to syndicated content to category- or industry-specific resources.” – Beth Caplow, VP and Principal Analyst at Forrester [via Forrester ]. Do we sell to large enterprise companies? How is superhero status achieved? With content marketing.

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Mobile Payments: The Trillion Dollar Industry That's Never - AgileVC

Agile VC

Both are building on top of the existing credit card infrastructure because as Swipely Founder/CEO Angus Davis points out, millions of people are walking around with a mobile payment device in their pocket… it’s called a credit card. They picked online, because signing up online B2B partnerships is quick, easy and capital light.

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How to Supercharge your Content Marketing with Paid Advertising

Brandanew

The content is ready and now post-publishing you’re on to emailing your list, reaching out to influencers, and distributing on your social channels. Sometimes, paid advertising tools and platforms can be a great supplement to these more traditional means of distribution. Outbrain. . . Content.ad. LinkedIn Ads.