Remove B2B Remove Community Remove Vertical
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Common B2B Challenges and How To Solve Them

ConversionXL

From long sales cycles to trying to stand out from the sea of sameness, B2B companies face an uphill battle from the start. While thousands of B2B organizations struggle, plenty are able to develop long-term success. Common B2B marketing challenges. So what does it take? Let’s dive in.

B2B 150
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5 Content Marketing Strategies for Niche B2B Industries

ConversionXL

Many B2B companies run into the same problem, particularly those that are: Complex, with products that require deep expertise to understand and use. They just happen on sites like Quora, Reddit, and Stack Exchange—localized, industry-specific communities on forums and discussion sites. These questions still get asked.

B2B 133
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Requests for Startups in 2024

VC Cafe

Social Hybrid AI x human communities – messaging & social apps where bots are treated as equal citizens. Digital Wallets – Digital wallets could grow select vertical software platforms’ revenues to $27-$50bn in 2030. Verticalized Video Understanding – machine interpreted video.

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How to Craft (Or Pivot) Your Agency Value Proposition

ConversionXL

Today, Grizzle is a full-service content marketing and SEO agency that provides B2B and SaaS companies end-to-end services. Most B2B buyers know this. Bonus points if you can create a community that brings them together. Choose to expand vertically or horizontally. Evaluation, however, implies a journey of discovery.

PR 120
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Observations from my trip to India

Version One Ventures

E-commerce (DTC and infrastructure), fin tech (lending, payments), healthcare and B2B marketplaces are some of the verticals that have seen tremendous growth. Enterprise SaaS (today) and climate and crypto (in the future) feel like the three verticals where we might see the biggest worldwide impact from Indian start-ups going forward.

India 86
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Predictions for 2020 and the decade ahead

Eric Friedman

With the stock price off since IPO and the need to “rollup” enterprise chat + video MSFT takes a swing at solving a huge b2b problem with a startup friendly platform. 10/ Community is a moat. For the first time, all roboadvisor strategies are tested and some experience a run on funds under management.

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Brand Marketing vs. Product Marketing: What’s the Difference and Which Should You Invest In?

ConversionXL

This is particularly true for complex verticals such as B2B SaaS products, where product marketing’s ability to pinpoint users with the most need and educate them on product features and benefits proves useful. It defines what you want to communicate to your audience and in what form. Image source. via Forbes ].

Marketing 110