ConversionXL

MAY 27, 2022

This value-based model bringing all the right customers to their yard is called demand generation. In today’s market ( 8,000 martech products alone ), it’s easier to attract the right customer with material they value than it is to chase down and convert a prospect who isn’t ready to buy. Like SEO, demand generation is a long game.

Demand 124

Demand B2B Distribution Channel 124

The Startup Magazine

FEBRUARY 24, 2022

LinkedIn is among the most trusted social media platforms in the US, making it one of the best platforms for B2B marketers hoping to find great leads. However, converting leads into customers on LinkedIn can be a challenge. When used in marketing, reciprocity can be an excellent way of converting your audience into paying customers. .

B2B 158

B2B Audience Social Media Technical Review 158

View from Seed

JULY 31, 2014

We’ve been remarkably consistent on this dimension as well: five of the recent 13 investments were B2C, five were B2B, and three you could categorize as B2B2C. BUSINESS-FOCUSED (B2B). Network Effect B2B. Lastly, given our Boston location, it isn’t surprising that seven investments were Boston-based. What’s on the Horizon?

Seed Stage 272

Seed Stage B2C Technical Review Disintermediation 272

Duct Tape Marketing

MARCH 17, 2023

How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. What was needed? What’s new? [07:37]

B2B 97

B2B Marketing B2C ChatGPT 97

ConversionXL

OCTOBER 8, 2021

That’s why Customer Acquisition Cost (CAC) is such a critical metric. CAC can be calculated with the following formula: Total Spend on Acquiring Customers / No. of Customers Acquired. But “Total spend on acquiring customers” can be ambiguous. This way, you won’t have to segment new customers. The key takeaway?

Acquisition 135

Acquisition Churn Rate Cost Customer 135

Duct Tape Marketing

OCTOBER 11, 2023

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Christie Horsman In this episode of the Duct Tape Marketing Podcast , I interviewed Christie Horsman, who brings a decade of expertise in both B2B and B2C marketing within the SaaS arena.

B2B 92

B2B Marketing B2C Community 92

YoungUpstarts

MAY 21, 2020

It not only validates your idea, but it helps to identify features, options and adjustments to your idea received from advice from third parties, including potential customers, that you may not have initially considered. For a B2B product, this means figuring out what kinds of businesses are suited for your product. How is it done?

Product 264

Product Cofounder Audience Product Development 264

View from Seed

OCTOBER 5, 2016

The more verticalized your startup’s offering, especially if the venture is B2B, the more opportunity there is to identify industry insiders who will care about your company. Beyond (potential) customers, publicly visible analysts, and consultants, consider placing industry leaders who are a “reach” on your list. Affinity by industry.

Angel Investor 332

Angel Investor Boston Seed Stage Syndicate 332

ConversionXL

OCTOBER 16, 2022

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. For long-term, sustainable success, you must attract the right customers. In this article, you’ll learn how to gauge the effectiveness of any customer acquisition strategy. What makes customer acquisition different from marketing?

Acquisition 129

Acquisition eCommerce Customer Churn Rate 129

VC Cafe

MARCH 16, 2025

In addition to search, shopping and customer support are changing too. Conversational commerce is rising with AI chatbots and voice assistants becoming integral to customer journeys. Commoditisation of AI Features: this is frankly also a challenge for B2B startups. Personalisation is increasing across the board.

Technical Review 78

Technical Review B2C Generative AI IPO 78

A Smart Bear: Startups and Marketing for Geeks

NOVEMBER 5, 2014

It’s often said that you shouldn’t talk about price during customer development interviews. This is often B2C because the value is in quantity of customers, and there’s 100x more consumers than businesses. $1/mo Also this is almost exclusively B2B unless it’s something “luxury.”

Bootstrapping 294

Bootstrapping Technical Review B2C Sales Cycle 294

ConversionXL

JULY 21, 2022

Optimize each channel, and you’ll win new customers, enjoy higher order rates , and retain customers. In this post, we’ll explore lessons from brands that use omnichannel marketing to deliver a seamless customer experience. Omnichannel aligns branding, messaging , and customer service across every channel.

Customer 118

Customer Marketing Channel Audience 118

ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. In this post, you’ll learn how to overcome the challenges and reap the rewards to collect subscribers, users, and loyal customers. . Customer journeys are rarely linear. Consideration.

Email 136

Email Customer Marketing Software Review 136

YoungUpstarts

JANUARY 15, 2019

There is no point in having a rigid strategy for the business and crying foul when customers shift to a much more relatable brand/organisation. The company did not get into the digital space in the right time to capture the customers who were shifting from photo films to digital cameras. Focus on Customer Service.

Small Business 196

Small Business Software Review Technical Review Viral 196

VC Cafe

JULY 26, 2020

Ditch the business plan and when assumptions are proven wrong, pivot Customer Development: Build a product your customers want (vs. what you think they might need) by talking to customers and testing every aspect of the product features, pricing, etc. Single users can test enterprise software using a credit card.

Lean 214

Lean Seed Capital Startup Burn Rate 214

Both Sides of the Table

JANUARY 25, 2015

I have written about the deceiving nature of early successes before – in particular in the SaaS or B2B world leading to a phenomenon called “shelfware.” And of course it’s true in personal productivity apps, SMB apps, B2B software and so forth. Success for many is ephemeral. It’s important to understand.

Product 150

Product B2B Warrant Technical Review 150

Up and Running

JANUARY 18, 2021

These are based on elements that should strengthen your store and limit disruption while building better customer relationships. The economy and your customers are still changing, so let’s look at what the driving forces of change have taught us. Customers want you to get out of the way. Greater social integration.

eCommerce 150

eCommerce B2B Forecast Demand 150

YoungUpstarts

OCTOBER 5, 2018

In today’s fast growing world of e commerce, having apps for firms has its own undeniable merits for both the retailers and the customers. We provide a feature rich ready to launch custom shopping cart platform that offers extraordinary shopping experience and give you more control on your business. Taxi dispatch solution.

Mobile 157

Mobile B2C Technical Review Software Review 157

Steve Blank

APRIL 1, 2020

Your customers will no longer be your customers. Your customers start buying. The CEO should dial through as many of the largest existing customers to get a firsthand understanding of the magnitude of any revenue shortfall. Ask yourself: Are there now new customers, new services and new channels to pursue?

South Korea 334

South Korea Salary Business Model China 334

YoungUpstarts

JULY 7, 2020

Having a good record of services and product reviews will help you build your network which can attract more customers and landing some big contracts. And when you are confident enough of your brand, you can level up by listing your products on different B2B (business-to-business) website. Learn from the experts.

Reputation 237

Reputation B2B Technical Review Social Media 237

YoungUpstarts

SEPTEMBER 16, 2020

Gather customer data across various channels and devices to have a more comprehensive profile. In fact, marketing automation platforms provide you with the ability to learn about your customers on a much deeper level and improve your personalization efforts. It’s all done by gathering and analyzing customer data.

Marketing 179

Marketing SMS Campaign Channel 179

VC Cafe

FEBRUARY 21, 2023

They encompass the effectiveness of marketing (the startup’s ability to reach and resonate with target customers) and stickiness (the product’s ability to deliver value to customers over time). I previously wrote about startup benchmarks in the context of funding readiness, so it was time to give it a re-fresh.

Retention 109

Retention Conversion Churn Rate B2C 109

View from Seed

OCTOBER 24, 2019

Experienced founders: B2B. For an experienced founder building in B2B, the round to skip is the pre-seed. The reason is that b2b fundraising is largely driven by data and metrics, and pre-seed dollars usually don’t get you to many meaningful data points.

Dilution 149

Dilution B2B Burn Rate Early Stage 149

View from Seed

SEPTEMBER 18, 2019

Enterprise SaaS/B2B software – account executives (AEs) and sales developement reps (SDRs). The point here is not to do a granular forecast of revenue or number of users/customers, but to put a stake in the ground so investors understand what you believe is achievable with X amount of resources given Y timeframe.

Part-Time VPE 195

Part-Time VPE Seed Stage CTO Hire Forecast 195

ConversionXL

JUNE 2, 2022

Account-based marketing is an approach where marketing and sales work together to nurture target accounts and convert or retain customers. Sales finds aligned accounts and works with marketing to create customized journeys. Sales and marketing collaborate until a deal is closed and beyond to secure long-term customer retention.

Customer 98

Customer Marketing Channel Acquisition 98

ConversionXL

NOVEMBER 4, 2021

Product marketers work to understand the market and what motivates customers. The full understanding of your product’s features is the first step to turning those features into valuable benefits your customers will experience after acquiring your product. Understand that B2B buyers are still humans. And nobody wants that.:

Product 127

Product Marketing B2B Technical Review 127

Up and Running

MAY 19, 2021

You don’t know your prospective clients and customers if you don’t understand the problems they’re experiencing. Once you understand that, you can dive into our suggestions for eight vital questions to ask your customers to dig deeper into their problems. Types of customer pain points. What is a business pain point?

Customer 108

Customer Sales Reputation Advertising 108

YoungUpstarts

FEBRUARY 25, 2022

An effective B2B eCommerce digital experience platform enables organizations to grow and scale easily, meeting new market demands and customer needs. The post The Benefits Of B2B Wholesale Marketplaces appeared first on Young Upstarts.

B2B 242

B2B eCommerce Demand Customer 242

VC Cafe

MARCH 1, 2024

AI to build enterprise software – In the future, every enterprise could have their own custom ERP, CRM or HRIS that is continually updating itself as the company itself is changing. What’s missing is the last mile — distribution, customer journey design, guardrails and workflow automation.

Artificial Inteligence 176

Artificial Inteligence Technical Review Software Review Generative AI 176

The Startup Magazine

AUGUST 3, 2021

When B2B business partners with a factoring company or a factor, the company can sell its outstanding invoices in exchange for advance cash. It may begin when a manufacturing company sells its products or services to its customers or clients. About Manufacturing Invoice Factoring.

Finance 179

Finance B2B Partner Technical Review 179

ReadWriteStart

JULY 7, 2021

User-friendly courier delivery apps ensure round-the-clock fulfillment of parcels to customers across different locations. . Business to Business (B2B) – Also referred to as Enterprise to Enterprise, it is typically utilized to transport documents, equipment, reports, and raw materials from one place to another.

Technical Review 163

Technical Review Artificial Inteligence Demand Social Media 163

YoungUpstarts

NOVEMBER 11, 2016

The B2B (business-to-business) industry can be challenging. So what should entrepreneurs entering the B2B industry know? So what should entrepreneurs entering the B2B industry know? B2B customers are more valuable and more difficult to replace than B2C. The B2B industry does not move as quickly as B2C.

B2B 219

B2B B2C Entrepreneur Cofounder 219

VC Cafe

OCTOBER 16, 2024

It’s particularly interesting to think about voice AI in terms of the tech stack needed to build the voice engines, but note that the application layer (for both B2B and B2C apps) sits on top of the tech stack doesn’t require to build the full infrastructure. Virtual employees for hire.

Vertical 170

Vertical Generative AI B2C CTO Hire 170

ConversionXL

NOVEMBER 23, 2022

B2B buyers aren’t all-rational, and they will often follow and recommend tools they’ve heard of even if they’ve never used them. This consists of dominating your competition, and out-converting by acquiring new customers in a cheaper way that your competitor does. What are the priority customer problems and opportunities?

B2B 94

B2B Marketing Curation PPC 94

Duct Tape Marketing

MARCH 19, 2025

How to Outrank Big Competitors in Search written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Sam Dunning In this episode of the Duct Tape Marketing Podcast , I interviewed Sam Dunning, founder of Breaking B2B, an SEO firm specializing in SEO for revenuenot vanity metrics. So Sam, welcome to the show.

Search 43

Search SEO ChatGPT Technical Review 43

The Startup Magazine

APRIL 11, 2024

But just how can you guarantee that customers will pay you? There is no magic solution and it is often the fault of customers if they choose not to pay you. However, there are ways in which you can discourage customers from missing payments. Many business owners and freelancers have to regularly deal with this problem.

Software Review 148

Software Review Finance B2B Email 148

ReadWriteStart

APRIL 8, 2023

Customers will be even more comfortable with the introduction of voice commerce, another unicorn of the online shopping experience. Sustainability is the Queen In 2023, customers have become even more environmentally conscious, as recent statistics prove. Only in 2021, 72.9% Amazon has been at it for years.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185