Duct Tape Marketing

JUNE 6, 2024

Navy veteran who launched UpMyInfluence.com to help agencies, consultants, coaches, and other high-ticket B2B service providers skyrocket their sales. 19:46] How do you think podcasting and B2B sales will look in the next 5 years? [23:02] Now, I can tell you that this is my background in pr. (11:33): This is John Jantsch.

Lead Generation 91

Lead Generation Networking PR B2B 91

crowdSPRING Blog

JULY 19, 2013

Find More Customers for Your B2B SaaS Product with These 5 Distribution Hacks – [link]. Yelp launches Yelp Platform to enter world of on-demand delivery – [link]. Your startup’s advantage is tempo | by Chris Yeh – [link]. Mobile traction is getting harder, not easier. Here’s why – [link]. – [link].

Social Media 94

Social Media Small Business Design Media 94

Hearpreneur

JANUARY 26, 2022

Thanks to Kevin Burke, Extension PR ! #7- With more of us working from home and placing more demands on our bandwidths, faster internet with increased capacity for file sharing and uninterrupted Zoom conversations is the natural next step. Many B2B buyers now prefer digital meetings, digital conference calls, and negotiations.

Software Review 127

Software Review Technical Review Entrepreneur Artificial Inteligence 127

ConversionXL

OCTOBER 8, 2021

Cost of software/hardware used in sales and marketing Agency, PR, or any third-party costs involved in sales and marketing. Note that B2C organizations tend to have higher churn than B2B businesses. The sum total of these costs divided by the number of new customers gives you CAC.

Acquisition 135

Acquisition Churn Rate Cost Customer 135

Up and Running

OCTOBER 21, 2014

Do you think there is demand for this type of business in your city? Market research is important because it will help you figure out whether or not there is demand for the service you’re offering or the product you’re selling. Your brand will help decide your pricing, the employees you hire, the customers you target and and PR you do.

Elevator Pitch 166

Elevator Pitch Software Review SBA Angel Investor 166

Hearpreneur

MARCH 15, 2019

Thanks to Brandy Runyan, Black Diamond PR Firm, LLC ! #2- Working a full-time (and demanding) job, a home, school and life, in general, was no easy feat, so I chose to leave my corporate job to an academic job. Thanks to Niesha Kennedy, Kennedy Robinson PR ! #12- 12- Solve a problem in international B2B payments.

Entrepreneur 117

Entrepreneur Technical Review Software Review Atlanta 117

Austin Startup

JULY 12, 2010

And as marketers and businesspeople alike become more and more data-driven, linking care data with sales data with PR data with ad data becomes a core competence for any organization. Get smart about how your data is used, and demand fair means by which to contribute.

Customer 80

Customer Harvest B2C Technical Review 80

Women Entrepreneurs Can

SEPTEMBER 8, 2021

B2B Trust. A truly interesting subject of trust and trust signals is B2B relationship forming. For example, if you are a tech firm wanting to build relationships with other businesses, you might want to use one of the best tech PR firms to build trust signals. They will focus on social media and your content strategy.

B2B 59

B2B Technical Review PR Social Media 59

Hearpreneur

JANUARY 19, 2018

Additionally, as we continue to grow into new markets, our SEO strategies are evolving in 2018 to accommodate for new demographics and under-served geographic locations, however this new scaling will certainly demand significant upgrades to the proprietary software technologies we lean on. 7- Giving back to the community. 13- Stronger brand.

Detroit 97

Detroit Entrepreneur Technical Review Revenue 97

Duct Tape Marketing

FEBRUARY 6, 2024

Shama is a visionary strategist for the digital age, a web and TV personality, a bestselling author, and the award-winning CEO of Zen Media – a global marketing and digital PR firm. Earned media, yes, traditional pr, but also digital. This is John Jantsch, my guest today, Shama Hyder. So they are optimizing the rented channels.

Engineer 90

Engineer SEO ChatGPT Channel 90

www.forentrepreneurs.com

FEBRUARY 2, 2010

Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. Some of the early B2B pioneers in this space were companies like JBoss ( story here ), SolarWinds, ConstantContact, HubSpot, etc. that will cost the company significant amounts of money.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

Duct Tape Marketing

SEPTEMBER 30, 2022

Karrie is Chief Marketing Officer at Typeform, leading brand strategy, advertising, PR, internal communications, and DEI efforts as well as overseeing the internal creative studio. Marketing Podcast with Karrie Sanderson. In this episode of the Duct Tape Marketing Podcast , I interview Karrie Sanderson. So Carrie, welcome to the show.

Marketing 94

Marketing Differentiation B2C PR 94

Cracking the Code

JANUARY 28, 2008

Eloqua is bringing this revolution to the B2B marketers by providing on-demand applications and best-practice expertise for B2B marketers to execute, automate and measure effective marketing programs that drive revenue. Cornerstone on Demand is a fast growing Learning and Talent management company based in Los Angeles.

Software Review 48

Software Review Technical Review Los Angeles Europe 48

techcrunch.com

MARCH 8, 2012

It seems learning to code has become a theme in 2012, and the demand is being met by Code Year and others. Yes, you have good working knowledge of accounting, an idea of how to bring in sales leads, run a marketing and PR campaign, recruit people and build a great company culture, but that won’t help you build a product that customers want.

Technical Cofounder 49

Technical Cofounder Cofounder San Antonio Europe 49

Duct Tape Marketing

AUGUST 29, 2013

Content Marketing for Brand Engagement and Demand Generation written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Thursday is guest post day here at Duct Tape Marketing and today’s guest is David Capece – Enjoy! 2) Demand generation. Improve brand perception. Become a thought leader.

Demand 77

Demand Tampa Marketing B2B 77

David Teten

SEPTEMBER 23, 2017

Many tools designed for B2B marketing in general are also relevant to investors. I previously posted a detailed presentation with sales technology tools useful for B2B sales. 1) Market fund. It provides analytics to track shared materials across target senders, and improve the content for future leads. .

Private Equity 60

Private Equity Venture Capital Equity Technical Review 60

View from Seed

JULY 9, 2015

It’s a common question that every VC fields from founders — and founders field from other founders, and marketers field from founders, and PR people field from founders. This particular company, as a B2B SaaS business, would definitely benefit from driving traffic to convert into subscribers or leads on their email list.

Startup 120

Startup PR Cofounder Stealth 120

Cracking the Code

OCTOBER 10, 2008

Only after reaching $1M in CMRR should you consider hiring European sales and services execs behind customer demand. Be prepared to cross the desert - SaaS requires R&D and sales expense up front for a multi-year stream of revenue, so it demands enough investment capital to fund 4+ years of runway. Philippe Botteri.

Software Review 48

Software Review North America Europe Metrics 48

SoCal CTO

NOVEMBER 11, 2009

We do a lot of B2B and also have an "Early Stage Branding" practice for technology startups. Oh, and I forget to mention in my introduction about B2B. I need to get you into both the Southern California Tech Central and the B2B Marketing Zone. More general resources are: Tracy Williams at Olmstead Williams for PR.

Early Stage 150

Early Stage Southern California Los Angeles Marketing 150

Up and Running

NOVEMBER 3, 2011

Using a simple bit of PR and getting it seen by the right people can be one way in which to appear in publications without paying the high costs demanded by their advertising departments. Author Bio: Alan Grainger is an in-house B2B web marketer in the promotional gifts sector and manages SEO for The Promotional Gifts Company.

PR 82

PR B2B SEO PPC 82

Hearpreneur

JULY 12, 2017

We had the opportunity to speak with Melissa Sin of anthonyBarnum Public Relations about how she started her business, her approach to PR and social media strategy. I started in New York at large, elite national PR firms. Complex, B2B companies are struggling with social media. What’s your story? . Image Credit: Melissa Sinn.

Social Media 53

Social Media PR Media Public Relations 53

YoungUpstarts

FEBRUARY 23, 2016

B2B marketers who use blogs receive 67 percent more leads than those who do not. Not only does this give you a great insight into your market demand, but it also allows you to continue to tailor your information. 44 percent of online shoppers start the process with a search engine.

Colombia 100

Colombia Audience Internet Conversion 100

ConversionXL

FEBRUARY 3, 2021

I often ask product marketers to be positioning experts on behalf of the company, and I’ve also seen how valuable positioning is for PR, customer service, and any external communications. B2B Branding and Marketing Consultant Adrienne Barnes. It’s not just a catchy slogan or well-designed website. .

Marketing 153

Marketing Cofounder Differentiation Business Model 153

market-by-numbers.com

DECEMBER 7, 2009

If your driving force is a User Type that demands a certain level of usability and aesthetics, your product must minimally reach that level to test your objective. Please Share!

San Diego 40

San Diego RSS Lean Elevator Pitch 40

Hearpreneur

DECEMBER 15, 2017

The differences between B2C and B2B within the same brands were staggering! I started my PR and marketing firm since I love startups and want to give them a chance to grow. 29- Charge for my demanded free services. Buyers were using pen, paper and fax machines to place orders. Thanks to Mikko Honkanen, Vainu ! #17-

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115

Duct Tape Marketing

FEBRUARY 26, 2025

Rand Fishkin (05:12.876) rather than demanding that they come to your platform and requiring traffic to be your only KPI. It is a PR job. Maybe they'll call it PR. If you're in B2B, especially B2B tech and you're selling to other B2B techies, the answer is you probably need to pay some attention to it.

Internet 76

Internet ChatGPT Marketing SEO 76

steveblank.com

JULY 8, 2011

I know that in B2B world you are dead in the water without CRM tool… We are using our own stuff – [link] Reply Josh , on February 28, 2011 at 12:12 am said: Thank you for all the great links, how can i get an invite to quora? Reply Jarek , on February 27, 2011 at 11:51 pm said: What about CRM? Thanks for a Great Post.

Software Review 110

Software Review Startup Silicon Valley Analytics 110

Hearpreneur

JANUARY 7, 2025

Thanks to Kristin Marquet, Marquet Media: PR & Branding ! #8- 14- Growing environmental awareness Photo Credit: Allison Harrison With growing environmental awareness, there's a heightened demand for water-efficient products. Cash flow management became vital amid B2B payment defaults and upcoming statutory changes.

Entrepreneur 144

Entrepreneur Technical Review Agile SEO 144