ConversionXL

NOVEMBER 27, 2019

The proposal also included proclamations from tech-world celebrities like Steve Jobs, Apple’s founder, that the device might change urban life and could be as significant as the development of the personal computer. Complex products and decisions—rife in the B2B world—encourage us to default to our heuristic judgment.

Customer 101

Customer Differentiation West Virginia Campaign 101

Duct Tape Marketing

DECEMBER 20, 2022

Click on over and give us a review on iTunes, please! It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. Like literally we will submit everything and then when the technical editor gets to it, they're like, this screenshot's out of day. I actually love Instagram for b2b.

Marketing 97

Marketing Social Media Video Technical Review 97

Duct Tape Marketing

DECEMBER 15, 2022

Click on over and give us a review on iTunes, please! It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. Whereas you always look at the reviews on Amazon, you always put it to Slack and find out what your community does. Like this show? Duct Tape Transcript.

Community 82

Community Framework Advisory Board Viral 82

Hearpreneur

FEBRUARY 4, 2016

After reviewing and analyzing customer and prospective customer needs, I realized that no one wanted to buy the XML server, they wanted to buy what it did – integrate global company IT systems with their trading partners. Guard the time on your schedule because your ideas are what differentiate you.

XML 48

XML Entrepreneur B2B Differentiation 48

ConversionXL

MARCH 5, 2019

Review the laws for where you plan to send cold emails. Your audience of qualified computer scientists may respond positively to technical terms; a conversational tone with that same audience may undermine credibility. Review and Optimize. The most well-known piece of legislation on commercial email is the U.S. CAN-SPAM Act.

Email 130

Email Campaign Reputation San Diego 130

ConversionXL

MARCH 19, 2012

This applies equally to B2B - 71 percent of enterprise purchase decisions in the United States begin with research conducted on a search engine. Peer reviews matter. A 2010 study by The Nielsen Company confirmed what we already knew – people read reviews and decide by them. Start gathering reviews on your site.

Social Media 129

Social Media Technical Review Arlington Clickthrough 129

Duct Tape Marketing

APRIL 21, 2022

Key Takeaway: Marketing has changed for all types of business in the last few years thanks to new platforms, channels, and technology. 12:27] How do we get those reviews from customers that seem to be happy? [15:16] More About Duct Tape Marketing Consultant Network: Learn more here. We are a B2B or business to business company.

Small Business 90

Small Business Software Review Marketing Technical Review 90

Duct Tape Marketing

DECEMBER 30, 2022

Key Takeaway: Marketing has changed for all types of businesses in the last few years thanks to new platforms, channels, and technology. 12:27] How do we get those reviews from customers that seem to be happy? [15:16] Click on over and give us a review on iTunes, please! But we do know reviews are an important part of that.

Software Review 89

Software Review Marketing Technical Review Michigan 89

Duct Tape Marketing

JULY 14, 2022

Her previous startup, a real estate tech company, was acquired in 2019. 17:06] What’s been the hardest part from a tech perspective? [18:37] Click on over and give us a review on iTunes, please! My first two was in real estate tech. Melissa is the CEO and Co-founder of Webinar. Like this show? Duct Tape Transcript.

Technical Review 84

Technical Review Demand Cofounder Video 84

ConversionXL

MAY 27, 2022

B2B demand generation focuses on ROI. Rand regularly shares his knowledge and thoughts on digital marketing, tech, and startups. Our advantages were almost all network-driven. If differentiation is a contentious issue for you, try this: create a list of three qualities that differentiate your brand. The metrics.

Demand 115

Demand Affiliate Audience Leadership 115

Duct Tape Marketing

FEBRUARY 2, 2023

[19:38] Talk a little bit about the technology aspect of a community from a practical standpoint – how does community management play into this? [22:43] Click on over and give us a review on iTunes, please! We didn't have the right technology. 22:43] Where can more people learn about your work? So to speak.

Community 84

Community Marketing Audience Networking 84

Duct Tape Marketing

OCTOBER 26, 2022

In this episode, CEO and co-founder of Olark, Ben Congleton, talks about the building of Olark and how they’ve differentiated themself in such a competitive industry. Click on over and give us a review on iTunes, please! We were early, we're back when it was technically hard to do. Duct Tape Transcript.

SMS 93

SMS Technical Review Channel Cofounder 93

Duct Tape Marketing

DECEMBER 1, 2022

Click on over and give us a review on iTunes, please! It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. Where I've, where we use it all the time is there is technical writing. Take The Marketing Assessment: Like this show? Duct Tape Transcript. So all of that really helped too.

Charlotte 89

Charlotte Audience Technical Review Chicago 89

Duct Tape Marketing

JANUARY 18, 2023

Click on over and give us a review on iTunes, please! It's brought to you by the HubSpot Podcast Network, the audio destination for business professionals. the, you know, when you think about it, uh, people wrestle to differentiate themselves with a marketing message, right? Just go read the reviews on every plumber.

Chicago 76

Chicago Hiring Conversion Audience 76

Up and Running

OCTOBER 21, 2014

Census Bureau or the national Small Business Development Center (SBDC) network, your local chamber of commerce and relevant industry publications. If you’re a tech/digital startup, angel investment and venture capital funding may be perfect. See what people are paying, how they’re rating products/services.

Elevator Pitch 166

Elevator Pitch Software Review SBA Business Plan 166

Occam's Razor

FEBRUARY 3, 2014

According to Nielsen, YouTube reaches more US adults ages 18-34 than any cable network as of mid-2013. It is a social network (like Facebook). For example, on other platforms your audience could be 18 yr old technology lovers. If you are a B2B company, checkout Cisco's social efforts. How cool is that!

Analytics 151

Analytics Marketing Audience Channel 151

Software By Rob

AUGUST 18, 2010

if your model requires a “network effect&# to get to where you’re product is useful — foursquare, multiplayer games, sharing apps in general — then freemium if for sure the way to go. Include differentiators in your plan, even if you’re not sure you will ever build them. Do you need to differentiate more?

Software Review 78

Software Review Software Revenue Cofounder 78

Reid Hoffman

AUGUST 6, 2020

Sarah Guo: “We’re not very metrics-oriented when investing at the Series A stage, as long as we can see the network effect, the platform effect on the ecosystem, or their other defensibility (should their vision come true). ONCE A COMPANY HAS YOUR ATTENTION, WHAT ARE THE NEXT STEPS IN THE DILIGENCE PROCESS?

Technical Review 69

Technical Review Seed Stage Software Review Early Stage 69