Remove B2B Remove Green Remove Iceland
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Great Storytelling With Data: Visualize Simply And Focus Obsessively

Occam's Razor

Surely you are curious why the lovely hipster gentleman in a t-shirt was necessary to communicate with B2B bosses. Ex: Is the 2-in-1 green because it will add the most to the bottom-line? Pick a village in Iceland. A delightful mess. and the percentage points are simpler to internalize. Actually, no.). Show them a stock photo.

Stock 60
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Data Visualization Inspiration: Analysis To Insights To Action, Faster!

Occam's Razor

The core performance of the current website look like this… While we are applying it to a B2B case, it could just as easily be applied to a B2C / Ecommerce scenarios. The green intensity drags our eyes to handful of cells we need to look first. It is pretty nice. We even made the column titles smaller! :). Sugar cane.

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