crowdSPRING Blog

NOVEMBER 9, 2012

Almost All B2B Marketers Do Content Marketing, But Only 36 Percent Think It’s Effective [STUDY] – [link]. Have India’s poor become human guinea pigs? What Should the Ads Be Like? John Battelle’s Search Blog – [link]. Integrated Marketing: If You Knew It, You’d Do It | Businessweek – [link].

Social Media 101

Social Media Small Business Design Media 101

Duct Tape Marketing

MARCH 16, 2017

A recent survey by the Content Marketing Institute found that a staggering 89% of B2B marketers focus on LinkedIn as their main platform, making it one of the highly sought after platforms to master when it comes to B2B content. John Chen is most commonly referred to as the Human Guinea Pig in Content Marketing. And it is.

Distribution 69

Distribution Naming Search Guinea 69

Austin Startup

FEBRUARY 18, 2020

Suppose you’re selling a B2B SaaS product for law firms that saves them time. Similarly, you should learn from the guinea pigs in your space. You Don’t Know Your Customer (The Decision Maker) Who do you think is the person deciding whether to buy your product? How do you know, and what are their incentives to buy?

Guinea 62

Guinea Founder Venture Capital Reputation 62