Business Apologies: What You Should (and Shouldn’t) Do
ConversionXL
JANUARY 21, 2019
Jennifer Robbennolt , a Professor of Law and of Psychology at University of Illinois, gauged the reaction of survey respondents when they heard an apology throughout hypothetical injury-settlement cases. Increase recurring revenue. The best way to say sorry, in my case, was to use all of my revenue and invest it back into the customer.
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