Duct Tape Marketing

MARCH 17, 2023

How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. And I, that's really my expertise.

B2B 97

B2B Marketing B2C ChatGPT 97

ConversionXL

DECEMBER 9, 2013

In this article, we’ll look at the role that emotional design plays in expanding reach, the influence emotion has on decision making, and we’ll even answer the age old question of does emotion impact B2B? Because Rehabs.com makes it’s money as a lead generation site, this emotional campaign was a huge success.

Sales 126

Sales B2B Campaign Video 126

YoungUpstarts

JULY 9, 2014

Titles and metadata. Research target keyword phrases, then optimize your metadata (page title tag, meta description, and meta keywords) as well as your copy with at least one keyword per page. Forms are a great feature for lead generation, but they’re only useful if they work and actually notify you of a new submission.

Metadata 173

Metadata SEO Software Review Social Media 173