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How To Scale Your B2B Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Louis Gudema In this episode of the Duct Tape Marketing Podcast , I interview Louis Gudema. Louis is a fractional CMO for B2B companies, and mentors startups at MIT. And I, that's really my expertise.
In this article, we’ll look at the role that emotional design plays in expanding reach, the influence emotion has on decision making, and we’ll even answer the age old question of does emotion impact B2B? Viral agency Frac.tl’s answer – You show in shocking, unavoidable detail just how bad the problem actually is.
While it might seem tough to find a practical reason to use something like Snapchat for B2B purposes, plenty of companies are. Each of our videos contain captions and metadata which allows Google to understand the actual content of the video. Snapchat, Periscope, Facebook Live.
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