Mike Michalowicz

FEBRUARY 11, 2013

Every time you post with your business ID, your business name (and web page link) you’re putting yourself out there in front of potential customers. Get a Twitter account in your business name. Surprises always work to instill loyalty and retention. Purchase a membership that allows you to advertise your business and USE IT.

Small Business 167

Small Business Marketing PR Social Media 167

ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. Building loyalty starts with what you do post-purchase and continues with retention emails. via B2B Marketing Alliance ]. Customer journeys are rarely linear. Image source. For good reason.

Email 136

Email Customer Marketing Software Review 136

ConversionXL

JUNE 16, 2022

That B2B sales are built on relationships. Displaying a logo or case study from a big-name client conveys authority and credibility, reducing the risk for customers on the fence. B2B buyers engage in an average of 27 interactions with a vendor before making a purchase decision, Forrester research shows. Bundling related items.

B2B 129

B2B Email Sales Acquisition 129

ConversionXL

NOVEMBER 9, 2021

Memberstack’s B2B audience are familiar with YCombinator. Memberstack reinforces credibility with a second use of the YCombinator logo, as well as a call-out to Product Hunt, another household name for the brand’s core audience. It names them outright and lists their faults in the hero section. Image source.

Audience 156

Audience Video Software Review Conversion 156

ConversionXL

SEPTEMBER 20, 2021

Given that most users abandon apps within 30 days post-installation, high downloads don’t lead to high audience retention, satisfaction, or revenue. Fill out the form by selecting a view name and choosing your time zone: To create a filter that shows only YouTube traffic, select Filters. Time-to-value is much more important.

Analytics 134

Analytics Metrics Channel Video 134

ConversionXL

NOVEMBER 22, 2022

Customer Lifetime Value: Learn how to increase retention Where to track customer lifetime value Conclusion. Individually or together, each of these metrics will contribute to common underlying marketing goals: Building awareness; Customer acquisition; Customer retention. In GA4 go to Reports > Life cycle > Retention.

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

APRIL 7, 2021

If you’re selling B2B, you know it’s a wide and competitive market. Sorry, but ABM is not B2B, nor is it right for all markets, business models, or companies (just like every company should not be running freemium aka PLG for acquisition.) They won’t magically show up at your doorstep and sign a $100K cheque.

IP 98

IP Marketing Technical Review Software Review 98

ConversionXL

JUNE 2, 2022

Sales and marketing collaborate until a deal is closed and beyond to secure long-term customer retention. Individuals don’t make B2B buying decisions; groups do. That’s how account-based marketing got its name. Your pilot plan gives you an idea of how many accounts to go after; now, you need to put names to it.

Customer 98

Customer Marketing Channel Acquisition 98

ConversionXL

MAY 8, 2019

Product pages will never rank organically for content-related searches,” explains Aaron Orendorff , a B2B content strategist: When someone goes looking for guidance on terms associated with your product—“how to [blank],” “best [blanks],” “who uses [blank],” etc.—it’s Case studies help B2B companies convert and accelerate the most leads.

eCommerce 131

eCommerce Marketing Audience Non-Compete 131

ConversionXL

JULY 3, 2014

With only 6% of senior executives believing that their companies understand their customers’ needs extremely well, it’s no wonder why customer acquisition and retention has become a substantial problem. Giving your personas names and faces are less important than ensuring they are based on real people, not stereotypes.

Customer 133

Customer Analytics Conversion Lead Generation 133

Occam's Razor

SEPTEMBER 15, 2014

If you are starting new, or going to touch the code on your website for any reason, please, in the name of Thor, Superman and Dilbert, use a tag management solution. It does not matter if you are a B2B or B2C or A2K, you will always see this. Transactions, Revenue and Ecommerce Conversion Rate. What do you learn from this report?

Analytics 143

Analytics Metrics Mobile DC 143

ConversionXL

SEPTEMBER 15, 2020

They applied a community-powered business model to the mobile sector, similar to that of Wikipedia, hence the name “giffgaff,” which means “mutual giving.”. This contractless model means giffgaff has to work “bloody hard” on retention, according to Sophie Wheater , giffgaff’s current CMO. Pay per minute and pay per text costs in 2019.

Customer 85

Customer Community Revenue Software Review 85

ConversionXL

FEBRUARY 27, 2019

They might even name them. Says thanks; Show me how much they charged my credit card; Shares a few resources to boost customer success (and retention). Move beyond one-dimensional customer personas. Customer personas have been used by marketers for ages. Basic customer personas are a good tool, but a limited one.

Email 133

Email Software Review Campaign Metrics 133

Duct Tape Marketing

APRIL 7, 2022

Marcel Petitpas (01:17): I, you know, you didn't even ask me how to pronounce my last name, which is the mistake most hosts make. John Jantsch (01:30): Well as somebody whose last name, uh, ends with five consonants, you know, I'm very, very aware of people's last names. That's on the bio introduction, but you nailed it.

Cofounder 93

Cofounder Hosting Networking Software Review 93

Duct Tape Marketing

FEBRUARY 2, 2023

If I recall, you know, I'm envisioning somebody listening to this going, we need to do community, we need to increase customer retention by 12%. And one of the things I'm proud of in the book is I have dozens of brand new case studies, diverse b2b, b2c, big companies, you know, small companies. He's gone all in on this community.

Community 96

Community Marketing Audience Networking 96

crowdSPRING Blog

AUGUST 7, 2018

Many small businesses assume that brands start and end with their business name and logo, and overlook all of the other important marketing content that is a part of any substantial branding effort. If you’ve changed your company’s logo and branding or overall marketing strategy, it is critical to update your website. Content is king.

Small Business 59

Small Business Mobile Design Search 59

ConversionXL

AUGUST 7, 2019

That’s especially true for B2B marketers. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands.

B2B 110

B2B Marketing Social Media B2C 110

Duct Tape Marketing

OCTOBER 17, 2018

I actually did a study on this a few years ago, and I looked at 351 B2B companies with 50 to 1000 employees, and there was a huge difference between the software companies and the non software companies. And then the third thing about the customer is to focus more on customer retention and growth and not so much on new customer acquisition.

Marketing 71

Marketing Social Media Analytics Software 71

mashable.com

NOVEMBER 3, 2010

Roberts talks of social networks as mediums that may very well help your product or name attract VC attention. View More » Jobs Director of Marketing and Retention a. The group also hosts its annual QPrize competition, awarding winners with $750,000 in seed funding. MTV Launches Interactive Visualizatio.

Angel Investor 80

Angel Investor Startup San Francisco Social Media 80

Up and Running

APRIL 17, 2018

B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 Retention: the customer is satisfied with your product and or your brand and continues to patronize your business. In fact, according to Shopify , global retail ecommerce sales are on track to reach $4.5

SEO 80

SEO eCommerce Software Review Analytics 80

ConversionXL

JULY 1, 2014

If you want to start a loyalty program to improve customer retention , survey frequent buyers. If B2B try to get information about industry and position in the company. You can attach code names to those people. If you want to improve your buying process , survey brand new buyers (and the people who didn’t buy).

Customer 76

Customer Design Software Review Lead Generation 76

YoungUpstarts

SEPTEMBER 11, 2013

In their own words, it’s: “B2C and B2B marketing that optimizes value to the buyer at any stage of the customer life cycle, dramatically increasing the propensity of that customer to purchase. This concept, according to Extraprise , is seen as real time revenue optimization. Let’s rewind for just a moment, however.

Metrics 133

Metrics B2C B2B Channel 133

ConversionXL

MAY 19, 2016

Additionally it’s no longer enough to think of segments as “customer types” (for example a B2B SaaS segmenting by small, medium and large companies). Anyone who works for a SaaS company will recognize these funnel stage labels, but with a name change, they’re relevant to every industry.

Analytics 78

Analytics Metrics Channel Software Review 78

Duct Tape Marketing

MAY 25, 2022

And you know, you hear all these names, you probably see the ads for, and what they're doing is using a, the tool called G PT three or an underlining platform called G P T three, which is made by open AI. Enter your name and email address below and I'll send you periodic updates about the podcast. and Jasper and hyper write.

Artificial Inteligence 99

Artificial Inteligence Marketing Cofounder SMS 99

Occam's Razor

FEBRUARY 28, 2017

I encouraged a ladder of awesomeness type shift from third-party cookies to first-party cookies to browser based persistent-id systems (in place today) to cross-device digital ids to a unified online and offline id (I call it nonline id) to finally a named human id pan-all-existences. Nonline Customer-Name-ID. Truly omg coolness.

Metrics 60

Metrics Analytics Acquisition Naming 60

crowdSPRING Blog

AUGUST 6, 2018

They point out : A consistent brand helps increase the overall value of your company by reinforcing your position in the marketplace, attracting better quality customers with higher retention rates and raising the perceived value of your products or services….In You want more effective content. Content is king.

Mobile 48

Mobile Design Technical Review RSS 48

The Next Web

JUNE 20, 2013

The company has a 98 percent voluntary retention rate (which doesn’t count terminated employees), and Miller attributes part of that success to not having to deal with the poaching that goes on in the Valley. The company has managed 95 percent retention of clients. We were essentially funded by our clients…in an indirect way.”

Cloud 118

Cloud Southern California Los Angeles New York City 118

YoungUpstarts

SEPTEMBER 11, 2013

In their own words, it’s: “B2C and B2B marketing that optimizes value to the buyer at any stage of the customer life cycle, dramatically increasing the propensity of that customer to purchase. This concept, according to Extraprise , is seen as real time revenue optimization. Let’s rewind for just a moment, however.

Metrics 100

Metrics B2C B2B Channel 100

Hunter Walker

SEPTEMBER 9, 2023

There also weren’t a lot of novel ‘consumer startups’ being built in non-gaming areas, so Creator Economy was attractive to folks who didn’t want to work in B2B. Hence, conversion rates and retention fall over time. Sometimes the best companies get started when a market is out of favor, vs overheated.

Non-Compete 174

Non-Compete Distribution Community B2B 174

Up and Running

NOVEMBER 23, 2021

But what is eCommerce fulfillment and how can it help in customer service and retention? Why is eCommerce fulfillment an important tool for customer retention? eCommerce fulfillment is an important auxiliary service for online retailers looking to make a name in the market through their customer service efforts and activities.

eCommerce 110

eCommerce Customer Retention Reputation 110

ConversionXL

FEBRUARY 10, 2021

What types of demos are used, and are there correlations between B2B and B2C demo usage? Let’s dive into the data and trends in this case study to help determine what kind of demo and format might be best for your business: 71% of the companies in this sample are B2B companies, the remaining 29% being B2C or a hybrid of B2B/B2C.

Product 120

Product B2C B2B Email 120

www.rocketwatcher.com

NOVEMBER 8, 2010

Rocket Watcher Product Marketing for Startups Product Marketing for Startups About Speaking Contact Email Posts Startups Product Marketing Messaging Social Media Commentary Uncategorized Marketing Metrics 101 for B2B Startups 13. Rocket watcher b2b marketing metrics View more presentations from April Dunford. April Amrita Reply 13.

B2B 42

B2B Metrics Marketing Startup 42

Brandanew

AUGUST 12, 2015

A Concerto Marketing Group and Research Now survey reports this: when customers trust a brand, 83% will recommend a trusted company to others (trust enables word of mouth) and 82% will continue to use that brand frequently (trust enables customer retention). Nowadays we’re measured by the quality of information- not its brand name.

Customer 100

Customer Startup B2B Retention 100

www.rocketwatcher.com

DECEMBER 5, 2011

You are here: Home » Messaging » How to Name Your Startup. How to Name Your Startup. Naming sucks. Did you name it something stupid? But name your startup John Smith and Associates and you’ve got yourself a problem. That might be tricky if your name is Ubbnoxx.us. aprildunford. |.

Naming 41

Naming Startup Product Name Framework 41

Occam's Razor

NOVEMBER 15, 2010

Go to the B2B dancing monkey video (what!). If direct traffic is low, I worry if you are any good at customer service / retention (the latter is so often just an afterthought). Click on the arrow thingy next to their name in the above report and visit them. See how it looks. Go to the product pages. Go to the donation pages.

Web 140

Web Analytics eCommerce Campaign 140

ConversionXL

NOVEMBER 4, 2020

The onboarding process took me through how to build my park from scratch, step-by-step—before introducing tips that encourage me to share the game with friends, like adding my name and social networks (events that will keep me around for longer and become more competitive). Build a great community, and then conversions will just happen.

Conversion 103

Conversion Email eCommerce Community 103

ConversionXL

MARCH 24, 2016

Correlative metrics can be known by other names: leading indicators, predictive metrics, correlations, aha moments , wow moments, common conversion activities, etc. Visit frequency: D1 retention. For instance, just change ‘content added’ to ‘content consumed’ if you’re a B2B or eCommerce site. Correlation vs Causation.

Metrics 48

Metrics Conversion Analytics Retention 48