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Brand Strategy vs. Marketing Strategy (And How they Work Together)

ConversionXL

Most business buyers (95%) are not currently in the market to buy, according to research from the B2B Institute and Professor John Dawes of the Ehrenberg-Bass Institute. Instead, it tells a story of the forgotten history of Tulsa, Oklahoma—a history and place that serves as the backdrop and the setting of the show.

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The Venture Capital Secret: 3 Out of 4 Start-Ups Fail

online.wsj.com

If failure is defined as failing to see the projected return on investment—say, a specific revenue growth rate or date to break even on cash flow—then more than 95% of start-ups fail, based on Mr. Ghoshs research. Business Services (B2B). start-ups fail, he says. Other Travel & Transportation. Pet Care & Grooming.

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Oppose HB 1192 – The “Software Tax”

VC Adventure

If the state has budget issues, which I believe it does, and needs to raise tax revenue (which has other options available such as cutting staff, eliminating duplication and programs and implementing automation – all of which businesses have been doing for the last ~2 years), then let’s raise taxes.

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Top Social Media Measurement and Tracking Tools

www.foliomag.com

B2B: Business Media. Social media audiences have effectively become another universe of prospects to tap, which means measurement and tracking is essential to yielding from these visitors both direct and indirect revenue. B2B Publishing. Mix of B2B and Consumer Pubilshing. Featured Jobs. Newest Jobs. Job Seeker Login.