Remove B2B Remove Partner Remove Reputation Remove Retention
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Tale of Two Valleys: LA and the Bay Area from an Investor’s Perspective

Mucker Lab

For the last couple of years, I’ve been investing in startups as a partner at Mucker, while spending a lot of time in the Valley working with potential co-investors and partners. In Los Angeles, that network has yet to become as efficient, and the reputational transparency of investors has yet to be cemented.

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How to Leverage eCommerce Fulfillment as a Customer Service Tool

Up and Running

In fact, you can even utilize them to maximize profits, boost your reputation, and expand your customer base alongside retaining the existing ones. But what is eCommerce fulfillment and how can it help in customer service and retention? Why is eCommerce fulfillment an important tool for customer retention?

eCommerce 110
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Demand Generation: 7 Tactics to Fuel Your Funnel

ConversionXL

B2B demand generation focuses on ROI. Research from ON24 shows that 95% of B2B marketers now use webinars for lead generation. They used this to their advantage, hosting webinars with affiliate partners and using their influence to drive sales. Partner with influencers to build trust and credibility. The metrics.

Demand 115
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What is Brand Equity in Marketing? (How to Become Memorable)

ConversionXL

Studies show that only 5% of B2B customers are ready to buy. It’s why reputation management and following good business practices is a critical but unseen part of a company’s brand. Buffer , for instance, lists its marketing partners and clients on its homepage. The marketing partners speak for themselves.

Equity 94
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A Complete Guide to Account-Based Marketing: Win Over Your Ideal Customer

ConversionXL

Sales and marketing collaborate until a deal is closed and beyond to secure long-term customer retention. Individuals don’t make B2B buying decisions; groups do. In the long term, you might move from being a vendor for the account into a partner and advisor. ABM doesn’t stop at lead generation or new opportunities.

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The 50 Best Marketing Strategies For Small Business

Mike Michalowicz

Surprises always work to instill loyalty and retention. Partner up with local neighborhood businesses and a restaurant (or other service providers in a complimentary but non-competing industry if that’s your gig) to throw a special event, complete with noshing. Customers come to expect rewards when they are members of a program.

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Startup Resources

www.vccafe.com

Startups for startups – the top B2B tools used by Startups – Includes the list of top 50 startup vendors in 2012 by Vendorstack , a reviews and Q&A platform on enterprise vendors for startups and mid-market companies. customer retention, churn reduction, lifetime value. Mark Suster GRP Partners Advice.