YoungUpstarts

AUGUST 4, 2014

They should also consider launching online B2C or B2B platforms incorporating mobile and social-commerce. To market to Muslims, companies could take note of the holy month of the Ramadan, offer halal products, develop shariah-compliant Islamic financial services, or create mobile apps.

Technical Review 171

Technical Review United Arab Emirates Saudi Arabia China 171

YoungUpstarts

NOVEMBER 20, 2013

by Dan Adams , president of Advanced Industrial Marketing and author of “ New Product Blueprinting: The Handbook for B2B Organic Growth “ Right now our economy and our nation feel anything but business-friendly. And the only way to make B2B customers happy is to deliver significant, measurable, economic value to them.

Product 251

Product B2B Product Development Developer 251

Version One Ventures

MAY 3, 2023

E-commerce (DTC and infrastructure), fin tech (lending, payments), healthcare and B2B marketplaces are some of the verticals that have seen tremendous growth. With the right product or service for the Indian market and strong execution, an “India for India” start-up can see incredible growth.

India 86

India LP Silicon Valley Vertical 86

ConversionXL

NOVEMBER 29, 2018

But rather than spending marketing dollars on expensive, bottom-of-funnel ad buys—or on content that attempts to explain the value of a product—a product-led strategy lets consumers create their own “Aha!” Consumer psychology also suggests why product-led strategies may enjoy more success : Endowment effect. Free trial.

Customer 119

Customer Conversion Acquisition B2B 119

View from Seed

MARCH 24, 2021

” Below are our favorite pieces from the past few years, divided in to a few key categories: fundraising, company building, product development, industry trends, and the life of a VC. Why Do Consumer IPOs and B2B IPOs Get Treated Differently? So, we decided to aggregate NextView’s “greatest hits.”

Seed Stage 177

Seed Stage Hiring IPO Analytics 177

YFS Magazine

APRIL 18, 2017

Market your product in a way that a B2B customer not only considers it the only logical choice, but also sticks to their decision in the future.

B2B 113

B2B Customer Product Marketing 113

ConversionXL

JANUARY 18, 2022

Product marketers own a variety of marketing responsibilities, which can be roughly divided into two broad categories: pre-launch and post-launch. During product development and before launch, product marketing responsibilities revolve around the GTM strategy, positioning, and developing messaging. Image Source.

Marketing 110

Marketing Product Audience Equity 110

Spencer Fry

MAY 2, 2014

Anyone who works in product development will know that ten months is an eternity. Unfortunately, it’s just the nature of product development — and especially so when you’re working with part-time people —that deadlines are missed and work takes much longer than you expected. I’m glad I held out, though.

Bootstrapping 57

Bootstrapping Revenue Product Development Forecast 57

ConversionXL

JULY 3, 2014

Fueled by data driven research that map out the who behind the buying decisions of your products or services, customer personas can help inform everything from more effective copy to product development. If you answered “it’s been awhile” or “never,” you need to keep reading. What Customer Personas Are NOT.

Customer 133

Customer Analytics Conversion Lead Generation 133

View from Seed

NOVEMBER 18, 2014

Foster product development and marketing which creates organic (or somewhat organic) user traction. For B2B startups especially, this is the best signal of product-market fit – a sign that the company is investable. They are: 1. Build Audience Momentum. Generate Real Revenue. Craft a Small Scale Machine.

Syndicate 333

Syndicate Syndication Seed Stage Startup 333

View from Seed

AUGUST 10, 2021

Hologram is also an example of a B2B platform company, of which we’ve invested in many over the years here at NextView. But some of the most impactful companies in finance, work, transportation, and other major categories of everyday life are B2B businesses that are shaping these sectors both directly and indirectly.

Chicago 177

Chicago Cofounder Miami B2B 177

David Teten

AUGUST 19, 2019

In addition, I’ve noted a few multi-product lending firms, e.g., Kapitus and United Capital Source , which provide RBI as one of many structural options to companies seeking capital. . We have a special program if you are pre-seed and need product development. Alternative Capital. “ You qualify if you have $5k+ MRR.

Revenue 60

Revenue Technical Review Software Review Equity 60

YoungUpstarts

MARCH 25, 2013

by Dan Adams , author of “ New Product Blueprinting: The Handbook for B2B Organic Growth “ As a B2B supplier, you can approach new product development one of two ways. Of course, performing more effective B2B customer tours will require you to make some changes and acquire new skills.

B2B 124

B2B Customer Product Development Audio 124

View from Seed

AUGUST 10, 2021

Hologram is also an example of a B2B platform company, of which we’ve invested in many over the years here at NextView. But some of the most impactful companies in finance, work, transportation, and other major categories of everyday life are B2B businesses that are shaping these sectors both directly and indirectly.

Chicago 156

Chicago Cofounder Miami B2B 156

Genuine VC

MARCH 24, 2014

The strategy here is to foster product development and marketing which creates overall (semi-)organic user momentum. For B2B startups especially, revenue is the best signal of product-market fit. The four winning strategies for startups to go from Seed to A are: Build Scale/Momentum. Generate Real Revenue.

Seed Capital 212

Seed Capital Metrics Cofounder Revenue 212

Steve Blank

NOVEMBER 4, 2021

The Market Definition Canvas works for both B2C and B2B applications. The goal of the market definition canvas is to help innovators uncover the job-to-be-done as perceived by the customer , not the product developer. Other products used and their functions. What “job” does each of the other products get done?

Customer 427

Customer Marketing Lean Vertical 427

Startup Lessons Learned

MAY 14, 2009

We changed our model to B2B and adopted Agile around 2002. May 14, 2009 5:23 AM David said. I joined a financial services tech startup in 1999. We attempted to use Waterfall and market ourselves as B2C. It was a disaster. This shift allowed us to crank out working software quickly as a service.

Lean 60

Lean San Francisco Software Review Continuous Deployment 60

View from Seed

AUGUST 10, 2021

Hologram is also an example of a B2B platform company, of which we’ve invested in many over the years here at NextView. But some of the most impactful companies in finance, work, transportation, and other major categories of everyday life are B2B businesses that are shaping these sectors both directly and indirectly.

Chicago 136

Chicago Cofounder Miami B2B 136

Genuine VC

NOVEMBER 5, 2012

And the larger imports (Microsoft, Google, eBay… recent challenges not withstanding) have now been established for a time that people have had at least a few years to formally train in internet software product development areas. And that certainly wasn’t the case when I moved back here in 2004.

Boston 206

Boston Internet Entrepreneur .Net 206

ReadWriteStart

APRIL 10, 2020

For a startup in the B2B market, that means there’s a reasonably steep hill to climb right from the beginning. Without doing this, your sales, marketing, and product development teams might end up directing their efforts toward serving different constituencies – and in the process, they’ll satisfy none of them.

Customer 180

Customer Startup Analytics B2B 180

YoungUpstarts

JULY 22, 2020

Instead, we need to streamline and accelerate our processes by borrowing techniques from the world of lean and agile product development. Like its cousin the Minimum Viable Product, a Minimum Viable Persona seeks to provide just enough information to allow work to start.

SCRUM 162

SCRUM Customer Agile Framework 162

YoungUpstarts

JUNE 27, 2018

If you are in a B2B business, it is quite likely that your customers’ customers are end-users of a product. The second is to understand the desires of the end-users of his customer’s products. “We Engage with End-Users. Engage with those end-users. Consumers do not always know what is possible.

Customer 153

Customer Cofounder Demand B2B 153

YoungUpstarts

MAY 16, 2018

People in big companies see innovation through the lens of new product development. Fluency in these critical skills is the key to any entrepreneur’s success, not reading textbooks about product-market fit, and certainly not painstakingly constructing a business plan.

Silicon Valley 157

Silicon Valley Forecast Venture Capital Incubator 157

VC Cafe

APRIL 21, 2022

In this post I wanted to touch on the companies who are making the biggest impact in the AR space, both in terms of product development and the developer ecosystem tools they are releasing to power the next generation of AR experiences. The companies making the biggest impact on the future of AR.

Mobile 198

Mobile Global Aggregator Bootstrapping 198

YoungUpstarts

MARCH 5, 2018

Ahead of CES, product development teams scrambled to make sure their shiny new product was ready for prime time. Keith Johnstone is the Head of Marketing at Peak Sales Recruiting , a leading B2B sales recruiting company launched in 2006. That is, if they have the right sales team in place….

Sales 113

Sales Artificial Inteligence Retention Startup 113

ConversionXL

FEBRUARY 10, 2021

What types of demos are used, and are there correlations between B2B and B2C demo usage? Let’s dive into the data and trends in this case study to help determine what kind of demo and format might be best for your business: 71% of the companies in this sample are B2B companies, the remaining 29% being B2C or a hybrid of B2B/B2C.

Product 120

Product B2C B2B Email 120

OnlyOnce

AUGUST 12, 2013

The Customer Experience (CX) movement is gaining more and more steam these days, especially in B2B companies like Return Path. The authors define Customer Experience as “how your customers perceive their interactions with your company,” and who doesn’t care about that?

Lean 94

Lean Agile B2B Metrics 94

The Next Web

OCTOBER 17, 2013

Customer conversations should involve understanding the dynamics of both the end user and the B2B side of things. With customers, you must communicate with them to position your product vis-a-vis the competitors. You can do this better than your distributors or partners may be able to, even if they are helping you reach them.

Customer 128

Customer B2C Startup Early Stage 128

ConversionXL

MAY 27, 2022

However, due to B2B market saturation, customer acquisition costs are rising ; this digital marketing strategy of giving a little and getting a lot no longer works. You’ve completed customer research for your product development and positioning strategy. an ebook); Then you blast them with sales messaging (e.g.,

Demand 124

Demand B2B Distribution Channel 124

Startup Lessons Learned

OCTOBER 23, 2009

But other times, the right way to learn is actually to show a product prototype to customers one-on-one. This is especially useful in situations, like most B2B businesses, where the total number of customers is likely to be small. I encourage B2B startups to keep them in their customer development arsenal.

San Francisco 144

San Francisco Customer Wiki Lean 144

Up and Running

MAY 22, 2013

In a consumer product category such as household cleaning products, the industry success rate is a dismal 15 percent to 20 percent according to a Bloomberg Businessweek interview with former Proctor & Gamble CEO, Alan “A.G.” Half the companies in our survey experience budget overruns in new-product development.

Product 75

Product Marketing Forecast B2B 75

Duct Tape Marketing

NOVEMBER 1, 2017

The one side, I think it’s a really interesting point you bring up, which is does it immediately lean toward to creating new products and services? They have more skews than Amazon.com, they sell electronics geared to engineers.

Cost 54

Cost Marketing Audience Media 54

YoungUpstarts

MAY 21, 2020

Once you identify who your product is suited to, you also need to recognise how many people would be interested in your idea – also known as market segment. For a B2B product, this means figuring out what kinds of businesses are suited for your product. What is their size, industry and location?

Product 264

Product Cofounder Audience Product Development 264

Version One Ventures

NOVEMBER 29, 2016

If you haven’t already, check out previous posts detailing Andrew Chen’s (Uber) fireside chat on growth strategies , Anthony Marino’s (ThredUp) talk on managed marketplaces , and B2B marketplace dynamics from Shippo’s Mikhail Ledvich. That new product now represents 35% of their business. It was a small change with a big impact.

San Francisco 60

San Francisco Vertical Equity Cofounder 60

Up and Running

SEPTEMBER 19, 2016

Leveraging our financial skill sets, my partner and I started Harper Partners, a tech-enabled factoring company that helps innovative B2B businesses and startups fund their working capital. As a founder, you will touch sales, marketing, product development, customer service, accounting, fundraising, and more.

Private Equity 60

Private Equity Acquisition B2B Finance 60

Hippoland

AUGUST 8, 2018

2) B2B startups have high margins. Many serial entrepreneurs tend to gravitate towards building B2B startups. I can’t tell you how many founders I know whose first company was a consumer company and then built only B2B companies after that. B2B companies can have great unit economics. Sales cycles matter though.

Founder 48

Founder Sales Cycle Affiliate Retention 48

Hippoland

AUGUST 8, 2018

2) B2B startups have high margins. Many serial entrepreneurs tend to gravitate towards building B2B startups. I can’t tell you how many founders I know whose first company was a consumer company and then built only B2B companies after that. B2B companies can have great unit economics. Sales cycles matter though.

Founder 48

Founder Sales Cycle Affiliate Retention 48