YoungUpstarts

MAY 28, 2014

Social networking is so last year. Go B2B… 2C. Things like winning startup competitions, getting selected to a startup incubator, partnering with a large company, are all good ways to show traction and some proof that you’re creating value. Good examples include: Ycombinator, Techstars, Startup health and Rock health.

Security 200

Security Incubator Technical Review Bootstrapping 200

Austin Startup

MARCH 31, 2020

While the concept of search engine optimization (SEO) may seem complex and daunting for many B2B startups and medium-sized organizations, there are several key SEO tactics that organizations can take right now to improve their search rankings. Continue reading to learn some actionable SEO tactics for B2B startups.

B2B 62

B2B SEO HTML Startup 62

VC Cafe

MAY 4, 2021

The early buzz of Clubhouse (despite being invite-only and iOS having a total reach of about 2 million users) along with the rising popularity of podcasts has shown that consumers crave social audio interactions and that there’s plenty of room for innovation in the space. Similar to Saga , a family-focused audio social network.

Audio 139

Audio Software Review Open Source Social Network 139

Startup Professionals Musings

SEPTEMBER 3, 2013

Entrepreneurs need to look more broadly into the business-to-business (B2B) space for more lucrative opportunities. As outlined a while back by Adam Holden-Bache on Social Media B2B , I’m convinced that business-to-business has more money and more untapped opportunities, still waiting to be found: Find strategic partnerships.

B2B 210

B2B Angel Investor Forecast Global 210

YoungUpstarts

APRIL 16, 2014

It’s often said that social media is much harder to crack for B2B businesses than it is for consumer-based ones. In many cases, it’s true – but increasingly social media platforms have become the choice for B2B marketers, and budgets have also correspondingly grown to take advantage of this space.

Social Media 189

Social Media B2B Media Social Network 189

YoungUpstarts

OCTOBER 10, 2012

Intel realized this when its initial forays into web-based and social media marketing were going nowhere. While its B2B social media team was attracting large audiences in its market, it failed to engage them because it lacked credible, regularly refreshed content. Wrong message, wrong audience.

Customer 154

Customer Fractional CTO Canada Technical Review 154

crowdSPRING Blog

FEBRUARY 6, 2013

But there’s an important paradox facing small businesses and startups – effective content marketing requires the creation of consistent, high quality content AND a strategy for distributing/promoting that content across social networks and the Internet. B2B marketers use numerous social networks to distribute content.

Small Business 94

Small Business Marketing North America Distribution 94

VC Cafe

MARCH 28, 2011

Ron Gura, co-founder and CEO of The Gifts Project, believes his B2B platform solves this problem. Now, when your friend’s birthday comes round, one person can identify a gift, click on the product page’s Group Gifting widget, and invite a group of friends via social networks to contribute to paying for the gift online.

Israel 97

Israel Widget eCommerce Early Stage 97

YoungUpstarts

APRIL 22, 2016

Social networks such as Facebook and Twitter? Salesforce does the same thing in the B2B world. By Kurt Bilafer, Global Vice President Sales & Success at WePay. What’s the hottest trend in business right now? Sharing economy apps such as Uber and Airbnb? Apple, and its line of personal computing devices?

Japan 100

Japan Global Asia API 100

Duct Tape Marketing

JANUARY 17, 2014

A recent B2B Benchmark Survey revealed more than 90% of marketing respondents used video on a site, second only to the learn more/contact us option (nearly 100%). Takeaway : Video content is also easy to share via social networks, and software developers have prioritized video integration in site creation.

Video 78

Video Marketing Harvest Bandwidth 78

Duct Tape Marketing

JULY 17, 2014

That holds true even in the B2B marketplace—according to one study , 60 percent of B2B tech buyers look at peer reviews before making buying decisions. Marketing Strategy online marketing Small Business Marketing Social Marketing Social Networking Web Marketing word of mouth Holly Cordner'

Technical Review 78

Technical Review Marketing B2B Social Media 78

Austin Startup

OCTOBER 19, 2010

Hurricane Party bridges the gap between social networking and actually being social. RecycleMatch is an Online B2B Marketplace for Commercial Waste and Recyclables. Discover where your friends are hanging out in real-time, or start your own party by automatically notifying all your favorite people. RecycleMatch.

Technical Review 78

Technical Review Social Network Cloud B2B 78

Mike Michalowicz

FEBRUARY 11, 2013

Create an interactive, regularly updated site or blog , or by build informative yet informal profiles on social networking sites like Facebook or Twitter. A great offer goes a long way quickly…especially through our favorite social networking sites! Are you a thought leader? Be visible! Listen Again.

Small Business 167

Small Business Marketing PR Social Media 167

Brandanew

AUGUST 13, 2015

In a world driven by social media mentions, reviews, and a Google search before you buy anything, it’s not hard to believe that your customers (B2B or B2C/ Pens or Cars) are looking you up. Your Blog takes care of your social content and Email content needs. Your Blog/ Stays on Google forever.

Small Business 100

Small Business Marketing Software Review B2C 100

The Next Web

AUGUST 19, 2013

It just so happened that I became the CEO of a B2B tech startup. Direct sales are common with B2B startups. You can be the sales guy or gal with all the tools you need at your fingertips ­ email, phone, social networks, etc. Once you know your CAC, you can outline the sales channels you can afford.

Belarus 137

Belarus Viral Channel Startup 137

David Teten

SEPTEMBER 5, 2014

We’re not mainly for B2B companies or later stage companies or anything like that. Circle of Experts Contributed Articles Expert Networks Investment Research Market Research New York NextNY Social Network Analysis' We have the ability to help excellent companies throughout their life cycles. Previously posted at Forbes.

New York 114

New York Technical Review Networking Advisory Board 114

ConversionXL

NOVEMBER 24, 2021

If we’re a B2B company selling into brick-and-mortar retail environments, and we’re looking to find an audience of retail executives, we’ll start with a simple Google search. Developing a social media following. SparkToro is an audience research platform that helps marketers find their prospective customers’ main sources of influence.

Reputation 134

Reputation Audience Management Social Media 134

Startup Professionals Musings

MAY 27, 2020

For example, Amber Alert GPS will make sure your kids don’t wander outside of safe zones, Site24x7 will let you know if your web site is down, and Social Studio monitors social networks so you know what people are saying about your brand.

Revenue 420

Revenue Cloud Curation B2B 420

mashable.com

NOVEMBER 4, 2010

Whats Hot in Social Media This Week HOW TO: Organize a Mashable Meetup View More » Business 5 Proven Strategies for B2B Social Me. Animoto Grows to 2 Million Users 5 Tips for Improving Your Social Cust. Facebook Wins Another Patent for Its. HOW TO: Win a MAZDA2 on Foursquare [S. OpenTable Seated 15.4 Million Diners.

Developer 73

Developer Software Review PHP Social Media 73

mashable.com

NOVEMBER 3, 2010

Roberts talks of social networks as mediums that may very well help your product or name attract VC attention. With integrations to social networks, team members can search for keywords and reply to and import new contacts and their real-time profiles into Bantam Live.

Angel Investor 80

Angel Investor Startup San Francisco Social Media 80

mashable.com

SEPTEMBER 22, 2008

Ximdesk – Collaboration and social networking platform for enterprise. GroupSwim – Social collaboration and community tools to bring your employees, customers, and partners together. Xing XING – A global networking and contact management site for business professionals.

Software Review 78

Software Review Social Media Social Network Software 78

YoungUpstarts

MARCH 18, 2013

You can even capitalize on social media connections you make with other businesses. Below are the top social networking sites for small businesses and why they would be helpful to your business: 1. Facebook currently dominates the social networking scene for individuals and for businesses.

Social Media 269

Social Media Small Business Media Marketing 269

Startup Professionals Musings

JANUARY 15, 2022

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 315

Social Media Media Startup Analytics 315

ConversionXL

JANUARY 18, 2022

Studies show only 5% of B2B buyers are ready to buy right now. 50% of B2B decision-makers use YouTube to research purchases, and 70% of viewers bought from a brand after seeing it on YouTube. Every social network has its own content specifications (e.g., It’s a masterclass in B2B storytelling.

Audience 122

Audience Technical Review Social Media Campaign 122

Duct Tape Marketing

JULY 31, 2014

billion users, spending 700 billion minutes on the network every month. In the United States, 58% of the population use at least one social network, and that number leaps to 98% for those aged 18 to 24 years old. And yet, I still have organizations or consultants tell me, “my customers aren’t really on social media.”.

Social Media 51

Social Media Media Social Network United States 51

crowdSPRING Blog

JANUARY 30, 2013

It’s a fascinating report with insights into the challenges faced by B2B marketers and how they are leveraging content marketing to promote their businesses. Today, the vast majority of marketers use content marketing and B2B marketers are spending one third of their marketing budgets on content marketing, an 8% increase over the prior year.

North America 100

North America B2B America Marketing 100

Brandanew

AUGUST 22, 2015

One might think that B2C companies have a lot of room to play around in when it comes to interesting content, but we came across some B2B companies that nailed interesting to the t! While most of them play it safe using textual content primarily, there are some B2B companies that are bringing in some inspiring Content Marketing changes.

B2B 100

B2B B2C Social Media Video 100

Startup Professionals Musings

OCTOBER 2, 2013

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 252

Social Media Media Entrepreneur Metrics 252

Startup Professionals Musings

FEBRUARY 26, 2023

For example, Amber Alert GPS will make sure your kids don’t wander outside of safe zones, Site24x7 will let you know if your web site is down, and Social Studio monitors social networks so you know what people are saying about your brand.

Business Model 294

Business Model Startup Cloud Curation 294

ConversionXL

JANUARY 29, 2014

Something to consider with video testimonials (if you’re in B2B) is the customer’s position within their company. Gigya.com (Review plugin that uses social network login vs standard login. Their test page provided a video testimonial. The video testimonial won, yielding a 25% lift in free trial sign ups. Conclusion.

Software Review 126

Software Review Stock Video Advertising 126

Startup Professionals Musings

AUGUST 22, 2012

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 238

Social Media Media Cost Startup 238

Occam's Razor

FEBRUARY 3, 2014

It is a social network (like Facebook). If you are a B2B company, checkout Cisco's social efforts. Our effort above was about our brand and social efforts, now it is time to do something for our customers. I''m also ignoring, exceptional, outliers such as AwesomenessTV or, the even more gigantic, PewDiePie.].

Analytics 151

Analytics Marketing Audience Channel 151

YoungUpstarts

DECEMBER 9, 2014

Let me highlight each in turn: Embrace Being a Publisher In the social and digital age, the barriers of entry to publishing has been obliterated. We can now reach our potential buyers directly by publishing via blogs, videos, podcasts, forums, and social networks with relatively little cost. What keeps them up at night?

B2B 185

B2B Social Media Afghanistan Iraq 185

Startup Professionals Musings

JUNE 18, 2011

You can jump into social media with a poor brand definition, poorly focused content, unrealistic expectations of customer service, or be killed by malware or viruses. Assess social media relevance to your product or service. If your business is industrial B2B products, social media should be low on your list.

Social Media 232

Social Media Media Entrepreneur Analytics 232

YoungUpstarts

JUNE 28, 2020

It provides more leads and conversions, and it is admitted by most B2B marketers. It generates the highest number of leads from contents; that is why it’s mostly preferred by B2B marketers. It’s a professional platform that is being used by over 670 million people. Now it is the best time to start to use LinkedIn to generate leads.

B2B 264

B2B Networking Social Media SEO 264

Rob Go

JUNE 7, 2012

This creates implied social graphs, driven by actual behavior outside of social networks, based on data from emails, sms, etc. When I think of most of the large-scale internet business out there (both B2B and B2C), very few were built for a world where these four forces have come to a meaningful level of fruition.

Technical Review 61

Technical Review SMS Internet B2C 61

Duct Tape Marketing

MAY 22, 2019

So for example, a B2B national company that sells say like software as opposed to a B2C local company that does I don’t know, basement waterproofing. Yeah, the B2B software company I would 100% focus on creating content that your customers, around keywords that your customers search for. Brian Dean: Plenty. Brian Dean: Cool.

SEO 75

SEO Kansas City Kansas Search 75