YoungUpstarts

NOVEMBER 6, 2019

Most advertisers continue to increase their digital marketing spend in 2019 as billions of consumers are using online social media as a jumping off point into purchase decisions. With more money flowing into digital marketing, the digital channel mix continues to grow in complexity. So, let’s go back to basics, shall we?

Channel 165

Channel PPC Marketing SEO 165

Version One Ventures

NOVEMBER 5, 2012

In today’s B2B and B2C web markets, barrier to entry boils down to one thing: demand-side benefits of scale. More equal access to distribution channels: The web gives software start-ups the ability to efficiently reach consumers and business customers through search, social, and mobile channels. Barriers to entry!

IP 156

IP B2C Demand Startup 156

Duct Tape Marketing

MAY 6, 2013

In recent years others have entered the digital marketplace business and the model, including eBay’s model, has evolved to the point where it represents a significant distribution channel for businesses large and small, B2B and B2C and is no longer limited to physical products. If You Liked This Post.

Channel 76

Channel Small Business Distribution B2C 76

The Next Web

JANUARY 13, 2014

The app’s growth presents an ongoing opportunity for both B2B and B2C businesses looking to increase visibility among existing and potential customers. Advocates are some of your most passionate fans on a channel that are excited about your brand and have already shared content and praise about your business.

Campaign 147

Campaign Social Media B2C Metrics 147

Up and Running

MAY 21, 2014

Obviously there’s the elements of creating content and putting that content out there in social networks of your own assets. Sharing is a very specific social function that has a lot to do with building value and connection by being. And so I think you can apply that a lot to a large degree to the social networks.

Marketing 72

Marketing Social Media Sales Media 72

David Teten

DECEMBER 3, 2019

A tool like Quuu identifies relevant, shareable content to keep your social media channels active. . Boardex and Relationship Science make it easier to understand and map social networks into potential limited partners. Qnary is one of numerous tools which can help build out your team members’ virtual presence.

Technical Review 78

Technical Review Software Review Analytics Private Equity 78

Duct Tape Marketing

DECEMBER 5, 2013

This explosive growth has made Pinterest a viable traffic and revenue source for many B2B and B2C businesses. Integrate Pinterest With Your Other Social Media Channels. Pinterest arrived to the social network party after other popular networks like Facebook and Twitter. Google Plus. Tweet Your Pins.

Social Media 78

Social Media Social Network Channel HTML 78

Occam's Razor

NOVEMBER 2, 2015

Do the big gigantic numbers imply that your business should use these social media channels? I believe that it was erroneous not to answer the two questions above, it was erroneous to be tempted by the Big Numbers and not understand how Social Media channels actually worked (streams, home pages, personalization, rankings and more).

Social Media 60

Social Media Media B2C B2B 60

ConversionXL

MARCH 21, 2017

Social media has risen like a phoenix from these ashes and represents a unique opportunity for smart marketers to reach customers in different ways. As social media use has become ubiquitous, influencers and celebrities have come to prominence on each new social network.

Marketing 78

Marketing B2C Social Media Channel 78

Duct Tape Marketing

APRIL 28, 2017

5 Powerful Use Cases for Social Advocacy & How You Can Get Started written by Guest Post read more at Duct Tape Marketing. As a consequence, the social network has reduced the organic reach of commercial content, to protect its users’ interests. You could also encourage happy consumers to go vocal on social networks.

Social Network 71

Social Network Distribution Curation Social Media 71

ConversionXL

JULY 7, 2020

And yet, Pinterest is the third-most popular social network, with over 322 million monthly active users, nearly 50% of whom are in the United States. Instead, think of Pinterest as a way to build an audience or an additional distribution channel for your content. Pinterest, for most, does not.

Marketing 114

Marketing Viral Campaign Search 114

www.forentrepreneurs.com

FEBRUARY 2, 2010

A quick look around all the B2C startups shows that, although viral growth is often hoped for, in reality it is extremely rare. Far more common is a need to acquire customers through a series of steps like SEO, SEM, PR, Social Marketing, direct sales, channel sales, etc. that will cost the company significant amounts of money.

Acquisition 103

Acquisition Cost Customer Entrepreneur 103

mashable.com

OCTOBER 5, 2012

.” The name is important for discoverability , whether in Google searches (10% to 50%+ of site traffic, depending on the category), the App Store (especially painful in iOS6) and other text-based discovery channels. Subscribe to the Business channel. Social Media Lists. Social Network Lists. Social Media.

Naming 84

Naming Startup Social Media RSS 84

ConversionXL

FEBRUARY 12, 2019

Overall acquisition costs for both B2C and B2B have gone up by 50% in the past five years. Knowing how each promotion works in the long run solves many digital marketing mysteries: Where you should put your money; How to formulate a campaign to attract the desired people and behavior; Which channels are home to long-term customers, and so on.

Retention 126

Retention Analytics Campaign eCommerce 126

Occam's Razor

JUNE 7, 2017

Win Big: Stop Posting Content for Organic Reach On Social Channels. + Is the Huge Audience on Social Media Platforms Completely Useless? + Hence, you can imagine how gosh darn excited I was at the advent of Facebook and Twitter (first real social networks). The Broken Promise of Marketing Utopia, Implications. +

Social Media 162

Social Media Media Artificial Inteligence Channel 162

VC Cafe

JANUARY 16, 2011

. - Spacecom is offering a wide range of Pan African satellite services, including: Cellular backhaul, Rural telephony, Broadband VSAT networks, e-government, e-learning, e- health, Direct To Home (DTH) Multi-channel platforms, DSNG, Video Distribution & Contribution. Logia Group. Perfecto Mobile [profitable and well funded].

Mobile 103

Mobile Securities and Exchange Commission Flash IP 103

OnlyOnce

APRIL 27, 2010

.   With apologies to Monty Python, and on the heels of last week’s fracas about social networking having more users than email, once again I say, email is Not Dead Yet!   Three articles of late are pretty interesting and point out that the trends in online channel usage are far murkier than meets the eye.

Social Network 48

Social Network SEM B2C Social Media 48

OnlyOnce

APRIL 27, 2010

.   With apologies to Monty Python, and on the heels of last week’s fracas about social networking having more users than email, once again I say, email is Not Dead Yet!   Three articles of late are pretty interesting and point out that the trends in online channel usage are far murkier than meets the eye.

Social Network 48

Social Network SEM B2C Social Media 48

OnlyOnce

APRIL 27, 2010

.   With apologies to Monty Python, and on the heels of last week’s fracas about social networking having more users than email, once again I say, email is Not Dead Yet!   Three articles of late are pretty interesting and point out that the trends in online channel usage are far murkier than meets the eye.

Social Network 48

Social Network SEM B2C Social Media 48

VC Cafe

MARCH 27, 2022

Metaverse – it has both B2B and B2C applications. Platform risks can’t be eliminated, but they can be mitigated by reducing dependency on a single channel and having ownership of the user (or at least a direct way to communicate/engage them). How to manage platform risk (Source: Startup Illustrated ). Regulation is coming.

Cofounder 179

Cofounder Venture Capital Israel Equity 179