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Don’t Sleep on Consumer Tech: AI is Changing Everything

VC Cafe

Mention that you do “Consumer tech” as a startup founder and you’d be limiting your funding options to one third of the venture capital funds (in Israel that figure is probably closer to 10%). But change seems to be brewing in the B2C space, powered by the fast advancements in AI and generative AI.

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Startup Benchmarks

VC Cafe

In this post I’ll focus on benchmarking resources for seed and series A in the following three categories: SaaS B2C / Consumer apps Deep tech. Top-line metrics are indicators of success, not the one bar to clear to raise funding for your startup. 500 Startups created a helpful primer on key B2C metrics.

B2C 141
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Never Mind the Valley: Here's Paris

ReadWriteStart

When I came to Paris in 2006, I had a well-developed idea for a startup and nothing else. In that time, I've discovered that the startup scene is infused with passion, energy and a strong spirit of collaboration. Pamela Poole is a blogger, translator and tech writer, and founder of Francophilia.com , a social startup for Francophiles.

France 163
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Ecommerce Trendwatching: How To Find, Follow, and Set Trends

ReadWriteStart

Omnichannel: Diversity and Inclusion Every successful organization uses multiple channels to communicate with potential customers and advertise its products. Search engine optimization, paid search, social media channels, online stores, and even pop-up spots are examples of practical omnichannel usage.

eCommerce 185
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How One Startup Combines Boston’s B2B Sense with the Valley’s Social Media Style

View from Seed

For those of us that have been working in the startup and technology space for at least the past 10 years, these addresses mean two things. Despite that data, we don’t compete in one of the largest opportunities (in terms of sheer number of people using the product) that the startup and technology world has to offer. 1 Hacker Way.

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Marketing Your Startup: A Billion-Dollar Company’s First Marketer Reflects Back

View from Seed

Ellie Mirman was the first marketer hired by the CMO of HubSpot, the Boston-based marketing software startup that IPOed in 2014. Below, she shares lessons learned from the earliest days of marketing the company and how this has translated to her second startup role as VP of Marketing at Toast.

Marketing 120
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500 Founders: Luke Campbell, Marta Meszaros, Andy Bowie & Abbe Hyde

NZ Entrepreneur

Want to tap in to the best startup advice from entrepreneurs who are out there doing it? Welcome to ‘500 Founders’ where we ask innovators from around New Zealand for their top insights for first time startup founders. Luke Campbell – Cofounder.

Founder 120