Remove B2C Remove ChatGPT Remove Generative AI
article thumbnail

Consult with Ease: Personalize Your Customer Stragtegy Using AI

Duct Tape Marketing

So what are the big ways that AI is really impacting the approach to personalization? And it's not just generative ai, it's a whole range (03:50): Of capabilities that are coming together. Let me give you an example and just show how AI plays a role in all of this. David Edelman (03:46): Yeah, sure.

article thumbnail

Say Hello to My New AI Marketer: How Gen AI-Based Software Is Advancing Marketing and Sales

Ben's Blog

Marketing is particularly well suited for adopting generative AI because it is an iterative, creative, and dynamic practice that relies on the types of media — texts, images, video — that have driven LLM development. This is one of the reasons why many of the first B2B GenAI use cases were for marketing!) via Captions ).