VC Cafe

FEBRUARY 21, 2023

Let’s get the definitions straight: Conversion : The percentage of potential customers who complete a desired action, such as signing up for a trial, making a purchase, or subscribing to a service. A high retention rate indicates that customers find the product or service valuable and are likely to continue using it in the future.

Retention 109

Retention Conversion Churn Rate B2C 109

ConversionXL

NOVEMBER 22, 2022

Featured guides: Bounce Rate vs. Exit Rate: What’s the Difference? What is Click-Through Rate? new customer aquisition, conversion rate, and churn rate ). For example, if you want to see how a landing page contributes to your goal of increasing sales, conversion rate is a good metric to track.

Metrics 105

Metrics Analytics Marketing Acquisition 105

Duct Tape Marketing

JUNE 7, 2023

We looked at net promoter scores, CSAT scores, attrition rates, right? Best places to work, you know, Glassdoor ratings, great place to work ratings, like whatever it was, right? Growth rates, churn rates. times faster growth rate than those that did not. Everything we could get our hands on.

Employee 87

Employee Technical Review Advisory Board Sales 87

Cracking the Code

OCTOBER 10, 2008

This is misleading because in a recurring revenue model, Customer A is much more valuable to the business (assuming typical churn rates) as they will likely generate $360,000 of revenue for the business with renewals over that same three year period. Note: high CAC ratio means high productiviy (see blog post for definition).

Software Review 48

Software Review North America Europe Metrics 48