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Don’t Sleep on Consumer Tech: AI is Changing Everything

VC Cafe

B2C founders are surely no strangers to the adage ‘Consumer is hard’ – it’s not just the scarcity of funding that is challenging: consumer taste is fickle and competition includes most of the tech giants. But change seems to be brewing in the B2C space, powered by the fast advancements in AI and generative AI.

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Why Community Is The Last Great Marketing Strategy

Duct Tape Marketing

Why Community Is The Last Great Marketing Strategy written by John Jantsch read more at Duct Tape Marketing Marketing Podcast with Mark Schaefer In this episode of the Duct Tape Marketing Podcast , I interview Mark Schaefer. Key Takeaway: Mark Schaefer argues that brand communities are the future of marketing strategy.

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Rustic Canyon Speaks out on GaiKai Exit, Changing Nature of VC, LA Tech & More

Both Sides of the Table

He penned a great piece on the LA tech community here in Forbes. But apparently the B2C model meant that many publishers didn’t want OnLive to carry their full inventory. They recently exited their investment in Gaikai for $380 million while their rival OnLive (who had raised > $200 million) just went through bankruptcy.

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From Israel to Pakistan, Community is Key When Building a Startup (Google I/O)

VC Cafe

To achieve the trifecta of startup success (money, talent, ideas), a vibrant startup community can make the difference between success and failure. Bridgette : Eric, What is the role of ihub in the community? . Don’t take anything, give them the value they need to build a company ($20K, office space,) create a community.

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25 Entrepreneurs Explain How They Came Up With Their Business Names

Hearpreneur

At Kindred Bravely, we have two goals: creating maternity and nursing clothes that are beautiful, useful, and comfortable, and building a community of moms who support and encourage each other on the motherhood journey. And “aesthetic” was a word the theatre community used all the time – I honestly just loved how it sounded!

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Twitter Link Roundup #198 – Small Business, Startups, Innovation, Social Media, Design, Marketing and More

crowdSPRING Blog

Something new for the Chicago tech community – crowdspring.co/1bXLS29. “Emotional connections are much more “intense” for business-to-business clients compared with B2C. “Emotional connections are much more “intense” for business-to-business clients compared with B2C.

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7 Trends That Will Define the Future of eCommerce in 2021

Up and Running

That same research highlights the preference extends to B2B and B2C customers, and only 20% of B2B shoppers want to return to in-person sales. The company’s treatment of workers, delays, and closer looks at its business practices are causing small communities to look elsewhere.

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