ConversionXL

NOVEMBER 3, 2016

Conversion optimization is a little different if you’re in B2B. Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. When would you ever try to produce less sales in B2C eCommerce?

B2B 48

B2B Conversion B2C Sales Cycle 48

ConversionXL

OCTOBER 21, 2012

Regardless of whether your business is in the B2B or B2C space, your email marketing effectiveness can be optimized. Because you read this blog, you already know you should be conducting a/b testing on your landing pages and website to increase conversions, but did you know the same principles apply to your emails?

Campaign 111

Campaign Email Clickthrough Sales 111

crowdSPRING Blog

OCTOBER 4, 2013

Great post on the most important internet metric of them all – CONVERSION – crowdspring.co/18u6N8Y. Great post on the most important internet metric of them all – CONVERSION – crowdspring.co/18u6N8Y. Great post on the most important internet metric of them all – CONVERSION – crowdspring.co/18u6N8Y.

Social Media 100

Social Media Small Business Design Media 100

YoungUpstarts

NOVEMBER 2, 2017

At the same time, you’re probably not sure how many fields are too many, or how your conversion rates stack up against other e-commerce companies. In April 2017, we reviewed 62,000 random form submissions from 97 different industries to see how form length, device choice, and prices affected conversion rates. of the time on average.

Sales 127

Sales San Francisco Software Review B2C 127

ConversionXL

OCTOBER 30, 2021

This can be simplified further into a three-stage model: Top of the funnel (TOFU): Awareness Middle of the funnel (MOFU): Consideration Bottom of the funnel (BOFU): Conversion. These linear marketing/conversion funnel models are based on the traditional customer lifecycle. . The conversion at this stage is them attending that webinar.

Customer 140

Customer Marketing Social Media CPA 140

YoungUpstarts

APRIL 14, 2015

These tests hinge on the measurement of live traffic to gauge how the different versions impact the website’s conversion rate. The result, which included 817 conversions, saw a 10 percent increase with the three-step process. This can help pinpoint the best options for attracting customers and raising conversion rates.

B2C 100

B2C Hosting Web Development B2B 100

ConversionXL

OCTOBER 8, 2021

Freemium users also have a much longer conversion funnel or “ penny gap ” compared to free trial users. This will help you attribute the conversion to the correct acquisition cost. You should be able to attribute the customer to specific marketing channels, even if there is a delay in conversion. Fixing the Leaks.

Acquisition 135

Acquisition Churn Rate Cost Customer 135

ReadWriteStart

JULY 7, 2021

Business to Consumer (B2C) – It is the most common type of business model. Unquestionably, they continuously track the number of clicks, conversions, impressions, likes, leads, and shares for all the posts and videos. Analyze the financial details such as the cost per conversion (CPC) and Return on Investment (ROI). .

Technical Review 163

Technical Review Artificial Inteligence Demand Social Media 163

ConversionXL

APRIL 28, 2020

It wasn’t quite a flip from B2C to B2B, but it was close. But I can’t stress enough that your stage definitions and hand-off criteria must reflect your actual sales process as it is today —not an aspirational state—so you can measure conversion rates between the stages and know where to focus when your funnel, inevitably, springs a leak. .

Demand 101

Demand Revenue SQL B2B 101

SoCal CTO

NOVEMBER 10, 2009

Visible networking is turning into a really great opportunity to get to know people better, get to meet new people, and have some interesting conversations. It was also beneficial because I got some good experience with both B2B and B2C business models. I look forward to future conversations. Tell me a bit about your background.

Management 150

Management Product Entrepreneur Silicon Valley 150

crowdSPRING Blog

SEPTEMBER 5, 2014

A Discussion with Jon Bischke of Entelo: On Successfully Switching from B2C to B2B (SaaS) | saastr – crowdspring.co/1tKArlK. How We Increased Landing Page Conversion by 16%: Lessons Learned from Redesigning the Buffer Home Page? A Great Job Interview Requires a Great Conversation – crowdspring.co/1w2Owuk. 1xhkXtt.

Social Media 92

Social Media Small Business Design Media 92

Startup Lessons Learned

JULY 5, 2010

It is written in a conversational tone, doesnt take itself too seriously, and avoids extraneous fluff. This new volume also tackles examples from the Internet and wireless startups of today, both B2B and B2C. It is written in a conversational tone, doesnt take itself too seriously, and avoids extraneous fluff.

Customer Development 166

Customer Development Developer San Francisco Customer 166

ConversionXL

FEBRUARY 12, 2015

If those blog posts with “a checklist of 100 things to increase conversions” really would be all that are needed, we wouldn’t need optimizers. You can’t be a good optimizer if you’re not skilled in the art and science of conversion optimization. Conversion optimizers should have no dogmas.

Conversion 48

Conversion Analytics Software Review Hiring 48

YoungUpstarts

DECEMBER 22, 2020

Alternatively, an AI system may be able to reduce labor costs on the production line at a manufacturing plant or drive conversions for a retailer by providing consumers with the information they need. Christa Martin is a Chief Outsiders CMO based in San Diego, California.

Artificial Inteligence 165

Artificial Inteligence San Diego Leadership B2C 165

ConversionXL

NOVEMBER 22, 2022

Click-Through Rate Definition The Conversion Rate Formula: How to Calculate Conversion Rate Bounce Rate: Everything You Want to Know and More How To Calculate and Increase Customer Lifetime Value PPC Click-Through-Rate: What it Means and How to Use It (and Improve It) How to Track and Improve Ecommerce Customer Acquisition Effectiveness.

Metrics 105

Metrics Analytics Marketing Acquisition 105

ConversionXL

NOVEMBER 29, 2018

A freemium or free-trial approach impacts the micro-conversion of an unpaid product sign-up. And optimizing for micro-conversions can undermine macro-conversions, especially if your marketing team never sees what happens after a form fill. Benchmark conversion rates: freemium vs. free trial. So what should you do first?

Customer 119

Customer Conversion Acquisition B2B 119

ConversionXL

APRIL 11, 2016

But does video help increase conversions? Similarly, Vidyard found that 70% of marketers claim video produces more conversions than any other content. Research conducted in 2014 found that 73% of American B2C marketers think video is an effective content marketing tactic. How do you measure conversations? Engagement?

Video 48

Video Conversion Mobile Search 48

www.clickz.com

JANUARY 7, 2013

B2C Email Marketing Email Marketing Optimization Advanced Email Marketing Email Marketing Best Practices Email Marketing. Actionable Analysis Analyzing Customer Data Conversion & ROI ROI Marketing Verifying Business Value. Adding to this pressure, social media conversion rates are low relative to other marketing strategies.

Social Media 86

Social Media Media B2C New York 86

Occam's Razor

FEBRUARY 20, 2012

In the case of Credit Karma my first job is to identify what the Macro Conversion is. The next thing to answer this question, and ensure that I'm not a newbie Analyst who will only focus on 2% of the business success, I have to figure out the Micro Conversions. The single biggest reason for the site's existence. " Et al.

Web 139

Web Analytics Technical Review Affiliate 139

ReadWriteStart

APRIL 8, 2023

In 2023, personalization will remain a critical aspect of e-commerce trends, whether you are B2B or B2C. During this time, it is important to track all performance metrics, including conversion rates and profits, as only the key performance indicators will be able to tell you whether implementing the trend was a good or bad idea.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

ConversionXL

OCTOBER 16, 2022

There’s more to ecommerce customer acquisition than increasing checkout conversion rates. Where marketing drives brand awareness, customer acquisition drives conversions and sales to generate revenue. Conversely, a high-end fashion ecommerce store runs Facebook Ads. by posting about it on social media). Google ads).

Acquisition 129

Acquisition eCommerce Customer Churn Rate 129

ConversionXL

MAY 24, 2012

I was delivering a conversion optimization workshop the other day, and one person asked about how to talk yourself up on the website. It doesn’t matter whether you’re doing B2C or B2B marketing, there’s always an actual human being reading your stuff, so the text has to connect with that person.

Software Review 119

Software Review Non-Compete Technical Review Campaign 119

Up and Running

JANUARY 18, 2021

That same research highlights the preference extends to B2B and B2C customers, and only 20% of B2B shoppers want to return to in-person sales. However, Amazon’s profits, and those of its founder and CEO, have spurred some conversation about how consumers should spend their money.

eCommerce 150

eCommerce B2B Forecast Demand 150

ConversionXL

APRIL 4, 2014

Though the potential number of visitors to your online store might be infinitely higher, according to Deliotter’s report “ The Changing Nature of Retail: Planting the seeds for sustainable growth ,” the conversion in a physical store usually is much higher. Other popular tactics you may be familiar with are: Webinars. Lead Magnets. &

eCommerce 112

eCommerce Sales Marketing Software Review 112

ConversionXL

MAY 1, 2019

Focus offline conversations on high-value points of differentiation. That’s true even among B2B customers who are supposedly more rational than their B2C counterparts. How you present information on your website frames the conversation that takes place beyond it. Your choices are the context for the next conversation.

Marketing 124

Marketing Sales Cycle Retention Differentiation 124

YoungUpstarts

SEPTEMBER 10, 2018

Our business model back then was very complex, and it included a B2C as well as a B2B business model, that wasn’t being implemented yet. For example, in terms of the B2C plan we needed to provide more details on the markets we were addressing and the channels we were using to tackle them. It was all hypothetical.

Programming 124

Programming Chile B2B B2C 124

Austin Startup

MARCH 13, 2020

Q1 2020 marks Reset ’s two year anniversary, from when we had our first conversation about how we could help distributed teams find affordable space to meet and work. Our biggest example of this was our pivot from B2C to B2B.

B2C 62

B2C Austin B2B Cofounder 62

ConversionXL

FEBRUARY 3, 2016

What Do Habits Have to Do with Conversion Rate Optimization? Nearly 85% of respondents believe that habituated buying decisions are just as relevant to B2B marketing as B2C marketing. Traditionally, optimizers have been taught to optimize for the initial conversion. If you think B2B is exempt from this, you’re wrong.

Conversion 48

Conversion Technical Review Software Review B2B 48

Duct Tape Marketing

MARCH 17, 2023

07:37] You talk a lot about conversion rate optimization, so tell me a little bit of your thinking on what you’ve seen when you’ve got people to focus on that. [09:24] 09:24] What are the significant like channel differences even, or approaches to a B2B marketer as opposed to a B2C marketer? [12:44] What’s new? [07:37]

B2B 97

B2B Marketing B2C ChatGPT 97

ConversionXL

APRIL 28, 2021

Gamification isn’t the domain of B2C or gaming sites alone. Through our interactions with them, we’ve been able to get a better grasp of their needs , learn about their feature requests, and have longer conversations to flesh out potential features. A few questions we like to ask them: How did you find us? How often do you play?

Email 151

Email Product Marketing Cofounder 151

Up and Running

AUGUST 25, 2021

Because they see that you’re affiliated with a brand they already know and use, they are more likely to trust your business , which can lead to a dramatic boost in conversions. . Adding a B2B model to your current B2C strategy can have a surprising impact on your sales. Consider the benefits of selling wholesale.

B2B 118

B2B Audience Software Review B2C 118

Duct Tape Marketing

NOVEMBER 7, 2024

The conversation also touches on the challenges marketers face in content creation and the need for more thoughtful, effective communication strategies. He shares practical examples of how AI enhances customer interactions and tackles concerns about data privacy and the potential discomfort of overly personalized marketing.

Customer 77

Customer Generative AI ChatGPT Cloud 77

Duct Tape Marketing

OCTOBER 11, 2023

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Christie Horsman In this episode of the Duct Tape Marketing Podcast , I interviewed Christie Horsman, who brings a decade of expertise in both B2B and B2C marketing within the SaaS arena.

B2B 92

B2B Marketing B2C Community 92

Up and Running

JULY 10, 2017

Although some companies optimize their pricing well enough to receive more than 4 percent conversion rate from freemium into premium, the majority of SaaS products are lucky to achieve a rate as low as 1 percent. Conversion rates for underdeveloped products are likely to be much lower. It’s mostly popular with B2C markets.

Startup 110

Startup Non-Compete Viral Software Review 110

Duct Tape Marketing

MAY 24, 2023

John Jantsch (04:43): So I know the ultimate answer to this next question is, it depends, but would you say that there are, if generically somebody came to you and said, I'm a B2B business, or second person, I'm a B2C business, would you say, oh, well you probably should be focused on these channels. Andrew Barlos (05:57): Yep, absolutely.

Social Media 95

Social Media Media B2B B2C 95

Duct Tape Marketing

MARCH 26, 2025

During our conversation, Keith broke down the real-world applications of AI marketing and how its not here to replace peoplebut to remove bottlenecks, automate repetitive tasks, and unlock creativity. John Jantsch (20:52.999) Hehehehehe Keith Lauver (20:58.988) The idea of Ella is she can help with B2B, B2C, really across industries.

ChatGPT 61

ChatGPT Framework Montana Artificial Inteligence 61

ConversionXL

JUNE 16, 2022

increasing customer lifetime value, boosting product awareness , or improving conversion rates) and assess how each content asset contributes to the goal. Does adding social proof increase conversions? HubSpot answers questions to alleviate fears and uses social proof to build trust and secure conversions.

B2B 129

B2B Email Sales Acquisition 129