VC Cafe

FEBRUARY 21, 2023

They encompass the effectiveness of marketing (the startup’s ability to reach and resonate with target customers) and stickiness (the product’s ability to deliver value to customers over time). I previously wrote about startup benchmarks in the context of funding readiness, so it was time to give it a re-fresh.

Retention 109

Retention Conversion Churn Rate B2C 109

crowdSPRING Blog

OCTOBER 4, 2013

Gathering Customer Needs | VentureFizz – crowdspring.co/15IZpsB. Great post on the most important internet metric of them all – CONVERSION – crowdspring.co/18u6N8Y. Gathering Customer Needs | VentureFizz – crowdspring.co/15IZpsB. Small Business and Startups: What Would Mom (and Pop) Do? Want to succeed?

Social Media 100

Social Media Small Business Design Media 100

ConversionXL

MARCH 6, 2019

On Facebook, an ideal customer may log on to see photos of a new nephew, not to check out a 30-second demo of your SaaS product. LinkedIn video ads: tech specs, targeting, metrics, and cost. Nielsen data on a B2C campaign found that native ads are more effective in driving “brand consideration”: ( Image source ).

Video 129

Video B2B Technical Review Campaign 129

ReadWriteStart

JULY 7, 2021

Business to Consumer (B2C) – It is the most common type of business model. User-friendly courier delivery apps ensure round-the-clock fulfillment of parcels to customers across different locations. . Without a doubt, the customers have to arrange for the courier delivery by themselves. .

Technical Review 163

Technical Review Artificial Inteligence Demand Social Media 163

ConversionXL

OCTOBER 4, 2021

Email generates as much as $42 for every dollar spent , and is a top-three marketing channel for 87% of B2B and 76% of B2C marketers. In this post, you’ll learn how to overcome the challenges and reap the rewards to collect subscribers, users, and loyal customers. . Customer journeys are rarely linear. Consideration.

Email 136

Email Customer Marketing Software Review 136

ReadWriteStart

APRIL 8, 2023

Customers will be even more comfortable with the introduction of voice commerce, another unicorn of the online shopping experience. Sustainability is the Queen In 2023, customers have become even more environmentally conscious, as recent statistics prove. Only in 2021, 72.9% Amazon has been at it for years.

eCommerce 185

eCommerce Technical Review Software Review Analytics 185

Up and Running

JANUARY 18, 2021

These are based on elements that should strengthen your store and limit disruption while building better customer relationships. The economy and your customers are still changing, so let’s look at what the driving forces of change have taught us. Customers want you to get out of the way. Greater social integration.

eCommerce 150

eCommerce B2B Forecast Demand 150

YoungUpstarts

JUNE 4, 2019

Hotels are often B2C and therefore it is essential that we are communicating to customers in the best way. Customers will be inclined to leave reviews especially when it is an establishment providing accommodation, meals and other services for travellers and tourists. What did we find? 5 Yell rating.

Mobile 113

Mobile B2C Technical Review Metrics 113

YoungUpstarts

NOVEMBER 2, 2017

Imagine a company that sells custom dress shirts. These metrics don’t mean you should advertise on desktop rather than mobile. If you’re certain of one fact – that your mobile conversion rate is subpar – you can test solutions against that metric. He has 25+ years of international B2B and B2C marketing experience.

Sales 127

Sales San Francisco Software Review B2C 127

SoCal CTO

NOVEMBER 10, 2009

That's where I learned I enjoyed interacting with customers and working with development teams to build and launch products. It was also beneficial because I got some good experience with both B2B and B2C business models. And how can an early stage company think about social media relative to important startup metrics (see [link] )?

Management 150

Management Product Entrepreneur Silicon Valley 150

Hearpreneur

SEPTEMBER 18, 2020

These 6 KRIs are The CHICAGO MetricsR and are the result of an aggregation algorithm based on any number of tactical metrics. Since basis of the company was to create, track, and report out on metrics it fit with the theme and the name, hence, CHICAGO MetricsR. 14- HQ in Lisbon and our target customers are San Francisco.

Naming 152

Naming India Chicago Entrepreneur 152

ConversionXL

SEPTEMBER 9, 2021

By turning those fans into customers, you can create long-term advocates that spend more money and recommend you to others. Edelman’s Trust Barometer study shows that trust is second only to price in becoming a loyal customer. Because of this, it spans two objectives: Turning customers into advocates Improving customer retention.

Social Media 142

Social Media Media Developer Marketing 142

ConversionXL

APRIL 28, 2020

It wasn’t quite a flip from B2C to B2B, but it was close. This is the model my customers referenced when I was selling them demand-gen software in 2014. I also liked the DemandGen Framework because it considered customer expansion revenue in addition to the acquisition side , which is covered by the SiriusDecisions models.

Demand 101

Demand Revenue SQL B2B 101

YoungUpstarts

SEPTEMBER 10, 2018

More metrics need to be identified such as product testing, market validation, and/or customer validation in order to show that a market opportunity exists. Our business model back then was very complex, and it included a B2C as well as a B2B business model, that wasn’t being implemented yet. It was all hypothetical.

Programming 124

Programming Chile B2B B2C 124

crowdSPRING Blog

SEPTEMBER 5, 2014

5 Ways to Create an Engaging Customer Experience – crowdspring.co/W6LVm2. A Discussion with Jon Bischke of Entelo: On Successfully Switching from B2C to B2B (SaaS) | saastr – crowdspring.co/1tKArlK. Benchmarking Hubspot’s S-1: How 7 Key SaaS Metrics Stack Up – crowdspring.co/1qlwWRG. 1pEiCVj.

Social Media 92

Social Media Small Business Design Media 92

Occam's Razor

FEBRUARY 20, 2012

No business, B2C or B2B or here2there, can exist without a robust YouTube strategy. Do I discover a brand channel by the company (to create a deeper connection with customers)? While at Compete I can also dig into a whole bunch of metrics like Visits, PageViews, udience segmentation, and so much more. Good context.

Web 139

Web Analytics Technical Review Affiliate 139

View from Seed

AUGUST 30, 2016

These companies are all over the map: B2B, B2C, SaaS, ecommerce, healthcare, SMB-focused, enterprise-focused, etc. “Users” is interesting, but the engagement metrics and value of users is where real success comes into play. This can include location, industry, customer target market, and business goals.

Social Media 185

Social Media B2B North America Media 185

ConversionXL

MAY 1, 2019

Trend lines aren’t impressive if they track metrics that appear distant from business goals. Reduce the cognitive load on potential customers. As a marketer, your job isn’t to maximize information retention among potential customers. Trend lines aren’t impressive if they track metrics that appear distant from business goals.

Marketing 124

Marketing Sales Cycle Retention Differentiation 124

VC Cafe

OCTOBER 23, 2022

” No one questions the importance of revenue, but asking the question enabled us to start thinking on what would be the right metric. Did you know that companies like Airbnb, Spotify and Netflix purposely avoid setting revenue as their North Star Metric? Why is revenue not a good ‘North Star’ Metric?

Metrics 179

Metrics Revenue B2C Portfolio 179

www.clickz.com

JANUARY 7, 2013

B2C Email Marketing Email Marketing Optimization Advanced Email Marketing Email Marketing Best Practices Email Marketing. Actionable Analysis Analyzing Customer Data Conversion & ROI ROI Marketing Verifying Business Value. Ad Industry Metrics. Skip promotional-speak to build customer trust. More Categories.

Social Media 86

Social Media Media B2C New York 86

Duct Tape Marketing

OCTOBER 11, 2023

Shattering The Mold: Unleashing the Creator Economy in B2B Marketing written by John Jantsch read more at Duct Tape Marketing The Duct Tape Marketing Podcast with Christie Horsman In this episode of the Duct Tape Marketing Podcast , I interviewed Christie Horsman, who brings a decade of expertise in both B2B and B2C marketing within the SaaS arena.

B2B 92

B2B Marketing B2C Community 92

VC Cafe

JUNE 29, 2012

when I wrote people a big cheque, they stressed out on metrics from day 1. When I wrote people small cheuques, the first thing they do, is go talk to a customers. The junction is all about creating a pay it forward model. We don’t care about short term revenue. Bridgette: Jon, you run several accelerator programs.

Pakistan 113

Pakistan Israel Community Bulgaria 113

ConversionXL

NOVEMBER 3, 2016

Some of the same underlying principles apply, but because of the inherent differences in buying decisions and sales cycles, pulling B2C optimization practices straight from the book might be a bad idea. When would you ever try to produce less sales in B2C eCommerce? To what points in the customer journey do they correspond?

B2B 48

B2B Conversion B2C Sales Cycle 48

Up and Running

JULY 10, 2017

To determine whether freemium is right for you, do the simple math: Figure out how many paying customers you need to run the company. If you charge every user $50 and spend $10K to pay the business bills, you need at least 200 customers to break even. In our example, it’s 20K non-paying customers. Free with ads.

Startup 110

Startup Non-Compete Viral Software Review 110

Occam's Razor

NOVEMBER 13, 2009

Chapter 3 The Awesome World of Clickstream Analysis: Metrics. The second half shows exactly how to pick the best metrics for your org and, my absolute favorite (Page 64), how to diagnose the root cause of a metrics performance. No metrics, data pukes, guidance on creating every more reports. A good thing. Non-Ecommerce.

Analytics 71

Analytics Web Technical Review Metrics 71

ReadWriteStart

JANUARY 10, 2020

Retail stores have long been using visual merchandising as an effective way to provide customers with a unique experience of purchasing products. The key factors that boost several metrics via visual merchandising are as follows: Engagement and time-on-site. Customers can relate to such lifestyle graphics. Order inventory.

Startup 78

Startup eCommerce B2C Metrics 78

ConversionXL

AUGUST 21, 2019

When a prospect downloads your lead magnet , their journey to paying customer has only just begun—it may never finish. Most B2B leads don’t become customers. Benchmarks for download-to-customer conversion rates are scarce. of webinar leads ever convert to customers. But Salesforce revealed that less than 0.5%

B2B 131

B2B Technical Review Email Sales 131

Up and Running

APRIL 17, 2018

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 Consider the customer journey. trillion in 2021, up from $1.3

SEO 80

SEO eCommerce Software Review Analytics 80

ConversionXL

JUNE 8, 2017

According to the same study, 80% of its customers’ video plays comes from its personalized recommendation engine. Potentially, every interaction with the customer or the prospect can be personalized to a point. Copy-pasting examples from case studies is a doomed endeavor as your company and your customers are specific and different.

Programming 97

Programming Revenue Analytics Software Review 97

Occam's Razor

OCTOBER 10, 2011

We have IT-minded people engaging in massive data puking (one report with 30 metrics anyone?) I want to propose a framework you can use to measure success using metrics that matter for one simple reason: They actually measure if you are participating in the channel in an optimal fashion. That is why I love this metric.

Social Media 166

Social Media Metrics Conversion Media 166

ConversionXL

NOVEMBER 8, 2018

Ultimately, however, Amazon rewards sellers who optimize for a single metric: sales. Even if you don’t sell directly on Amazon, you can still gain access to its customers by creating a Skill for Alexa. Delivering a better customer experience , especially for high-end goods or infrequent purchases, can be persuasive.

B2B 100

B2B eCommerce Search Non-Compete 100

View from Seed

MARCH 3, 2015

The sales team was still figuring out who we should sell to and how, so they would call everybody in an effort to figure out how the sales process worked, who would close, and who would go on to become a happy customer. We had more than enough leads to feed that process, so there was less pressure at the start. Where do you start?

Marketing 120

Marketing Sales Cycle Startup CTO Hire 120

VC Cafe

NOVEMBER 11, 2024

.” Rahul Vohra, founder of Superhuman Getting your first 1,000 users is an important early milestone for any B2C startup. What are the most effective strategies for early B2C growth? This post is about how to get to your first 1,000 users, and how to get to know your users better, in particular for B2C startups.

B2C 88

B2C Viral Social Media Community 88

YoungUpstarts

SEPTEMBER 11, 2013

In their own words, it’s: “B2C and B2B marketing that optimizes value to the buyer at any stage of the customer life cycle, dramatically increasing the propensity of that customer to purchase. Others data Extraprise metrics' This concept, according to Extraprise , is seen as real time revenue optimization.

Metrics 133

Metrics B2C B2B Channel 133

Startup Lessons Learned

MAY 14, 2009

Take a look: This full-day Master Class focuses on how to build a startup from the ground up to focus on customers, markets, and speed of iteration. Im working on a future post where Ill share the details of how I used customer development to shape both the content and packaging of this event, so look for that soon. It was a disaster.

Lean 60

Lean San Francisco Continuous Deployment Software Review 60

Seeing Both Sides

JULY 11, 2013

Before this occurs, the sales process is a craft or an art - custom-made by the founder or evangelist sales VP. You dive deep into a customer development process, working closely with a few customers who feed you requirements and are willing to trial an imperfect product that is evolving quickly. I''ll discuss each one below.

Sales 50

Sales Technical Review Software Review B2B 50

Austin Startup

MAY 29, 2019

link] I believe that SaaS startups we’ve invested in (either as advisors or investors, or both), such as AlertMedia, Clarify, Edgecase, eRelevance, Fashion Metric, NewComLink, OneSpot, Onor, OrderGroove, Pivot Freight, RealMassive, and ShelfBucks, have natural network effects, some inherently stronger in their industries than others.

Networking 48

Networking Fractional CTO CTO Hire B2C 48