VC Cafe

SEPTEMBER 26, 2022

Before product-market fit… just care about speed of iteration according to your customer feedback. Put your users first: pretend that your customers have a seat at the table when you design your product roadmap. Your most unhappy customers are your greatest source of learning.” Bill Gates , founder of Microsoft.

Founder 187

Founder Startup Valuation Pre-Money Valuation 187

ConversionXL

MAY 1, 2019

Using someone’s preferred learning style increases knowledge retention. Myth 1: Using someone’s preferred learning style increases knowledge retention. Reduce the cognitive load on potential customers. As a marketer, your job isn’t to maximize information retention among potential customers.

Marketing 124

Marketing Sales Cycle Retention Differentiation 124

ConversionXL

NOVEMBER 22, 2022

Click-Through Rate Definition The Conversion Rate Formula: How to Calculate Conversion Rate Bounce Rate: Everything You Want to Know and More How To Calculate and Increase Customer Lifetime Value PPC Click-Through-Rate: What it Means and How to Use It (and Improve It) How to Track and Improve Ecommerce Customer Acquisition Effectiveness.

Metrics 105

Metrics Analytics Marketing Acquisition 105

NZ Entrepreneur

MARCH 11, 2020

As tomorrow’s customers interact with social media and the internet, they’re looking for honest, authentic people to do business with. Be the type of business that people genuinely want to work with, so that when your customers go researching, they will find only good things about you. More importantly though – be the real thing.

Social Media 80

Social Media Channel Technical Review Sales 80

Mike Michalowicz

FEBRUARY 11, 2013

Social media is about connecting with the people in your niche: customers, potential customers, people who are interested in what you do, or who share similar interests and circles or hubs with you. Twitter is a great place to share photos (TwitPic), host contests, shout out to loyal customers, have scavenger hunts, and promote events.

Small Business 167

Small Business Marketing PR Social Media 167

ConversionXL

JULY 18, 2017

To answer these questions, you need to be able to track a user from the moment they first learn about you to the moment they become a customer. I recommend companies consider investing in product analytics tools when they reach the following numbers: 100+ B2B users (companies) or 2000+ B2C users (consumers). Cohort Analysis.

Analytics 123

Analytics Product Channel Retention 123

ConversionXL

JUNE 16, 2022

You should be dedicating resources to encouraging each new and existing customer to increase their spending. Recommending additional products or services can help customers solve problems while upping their investment. This will improve customer lifetime value (CLTV), making customer acquisition costs (CAC) healthier.

B2B 129

B2B Email Sales Acquisition 129

ReadWriteStart

JANUARY 10, 2020

Retail stores have long been using visual merchandising as an effective way to provide customers with a unique experience of purchasing products. A few elements that go into compiling the aesthetics of providing customer experience include: Interactive Designs Display. Customers can relate to such lifestyle graphics. Mannequins.

Startup 78

Startup eCommerce B2C Metrics 78

ConversionXL

JULY 18, 2017

To answer these questions, you need to be able to track a user from the moment they first learn about you to the moment they become a customer. I recommend companies consider investing in product analytics tools when they reach the following numbers: 100+ B2B users (companies) or 2000+ B2C users (consumers). Cohort Analysis.

Analytics 107

Analytics Product Channel Retention 107

Up and Running

APRIL 17, 2018

And, these trends don’t just apply to businesses selling directly to consumers (B2C). B2B ecommerce sales , (businesses selling directly to other businesses) generate three times as much revenue as B2C, at $7.7 trillion in sales, compared to B2C’s $2.3 Consider the customer journey. trillion in 2021, up from $1.3

SEO 80

SEO eCommerce Software Review Analytics 80

Mucker Lab

APRIL 6, 2023

If you go back to thinking about what kind of company is a great fit for PLG, there are two important criteria: The first one is your target segment, your customer size. Obviously if you target enterprise customers, you usually have a very large ACV (Annual Contract Value) and the product usually is complex. That’s the success.

Product 78

Product CTO Hire Startup Fractional CTO 78

ConversionXL

AUGUST 27, 2020

Predictive analytics help you understand what your customers are going to buy before they do. *. *. To answer these questions, you need to be able to track a user from the moment they first learn about you to the moment they become a customer. Perhaps your onboarding funnel has a poor conversion rate or your user retention is too low.

Analytics 90

Analytics Product eCommerce Channel 90

VC Cafe

NOVEMBER 11, 2024

.” Rahul Vohra, founder of Superhuman Getting your first 1,000 users is an important early milestone for any B2C startup. What are the most effective strategies for early B2C growth? This post is about how to get to your first 1,000 users, and how to get to know your users better, in particular for B2C startups.

B2C 88

B2C Viral Social Media Community 88

Duct Tape Marketing

FEBRUARY 2, 2023

Questions I ask Mark Schaefer: [2:03] What’s the difference between community and audience/customers? [3:45] Um, first off, I want to get a definition what's, I mean, what's the difference between community and like audience or even customers? It's customer self-service. I don't know. All right, let's get into your book.

Community 96

Community Marketing Audience Networking 96

VC Cafe

AUGUST 3, 2023

While Israeli startups successes are well known in the B2B space (cybersecurity, enterprise tech, devops…), B2C startups are unsung heroes… The landscape of B2C tech in Israel is blossoming, despite several challenges. Israeli B2C – Let’s start with the high level picture. Much has changed since then.

Israel 148

Israel B2C Generative AI Artificial Inteligence 148

YoungUpstarts

SEPTEMBER 11, 2013

In their own words, it’s: “B2C and B2B marketing that optimizes value to the buyer at any stage of the customer life cycle, dramatically increasing the propensity of that customer to purchase. This concept, according to Extraprise , is seen as real time revenue optimization.

Metrics 133

Metrics B2C B2B Channel 133

VC Cafe

OCTOBER 23, 2022

There are of course exceptions, mainly in the B2C world, like Waze, which sold to Google for $1.4 Revenue can optimise short term thinking – extracting as much money as possible from customers can help you hit a quarterly or annual revenue goal, but it doesn’t tell you much about usage and customer satisfaction.

Metrics 179

Metrics Revenue B2C Portfolio 179

ConversionXL

FEBRUARY 3, 2016

As Nir Eyal, author of Hooked: How to Build Habit-Forming Products , explains, it’s a little more complex than that… Nir Eyal , Hooked: How to Build Habit-Forming Products: “When a customer stops thinking, so to speak. And if they’re really cutting edge and they’re innovative, then they start listening to customers.

Conversion 48

Conversion Technical Review Software Review B2B 48

VC Cafe

JULY 15, 2021

As a VC that invests in B2C, I often try to put myself in shoes of a founder looking to grow the audience for their new app to consumers. Build a community – often overlooked, but building a community around your app can help you build better products and dramatically increase retention. Slack or Discord).

Mobile 190

Mobile Social Media Distribution PR 190

View from Seed

SEPTEMBER 11, 2019

You’re obviously not showing charts of user growth, number of customers, or revenue. Pre-launch customer development data is another way, sometimes in the form of user surveys for consumer companies or interviews with potential beta customers for B2B businesses. B) Post-Product Companies.

Seed Stage 149

Seed Stage B2B Seed Capital Revenue 149

YoungUpstarts

SEPTEMBER 11, 2013

In their own words, it’s: “B2C and B2B marketing that optimizes value to the buyer at any stage of the customer life cycle, dramatically increasing the propensity of that customer to purchase. This concept, according to Extraprise , is seen as real time revenue optimization.

Metrics 100

Metrics B2C B2B Channel 100

VC Cafe

JUNE 6, 2024

Net Revenue Retention (NRR) Definition: NRR measures the percentage of recurring revenue retained from existing customers over a given period, considering upgrades, downgrades, and churn. Customer Acquisition Cost (CAC) Definition : CAC is the total cost of acquiring a new customer, including marketing and sales expenses.

B2B 97

B2B Burn Rate Generative AI Retention 97

ConversionXL

FEBRUARY 10, 2021

While thorough feature pages and detailed pricing tables are great components to have on your website, what better way to qualify prospective customers than with video marketing? What types of demos are used, and are there correlations between B2B and B2C demo usage? Solution 1: Live demos. Pre-recorded demo pros and cons.

Product 120

Product B2C B2B Email 120

Mucker Lab

MAY 1, 2013

The list of industries where the marketshare leader still haven’t learned how to use software to accelerate their customer acquisition, improve their customer retention, increase their customer satisfaction, lower their manufacturing cost, shorten their supply chain etc, etc is long and impressive.

Software 107

Software Silicon Valley Los Angeles Columbus 107

ConversionXL

SEPTEMBER 20, 2018

This isn’t limited to the B2C space. As a result, argues Andrew Chen , it’s becoming more expensive to acquire customers. A go-to-market (GtM) strategy is an action plan that specifies how a company will reach target customers and achieve a competitive advantage. ideal customer). Twitter : 20% Increase in CPM ( Q4 2017 ).

Marketing 289

Marketing Sales Cycle Acquisition Sales 289

Women Entrepreneurs Can

SEPTEMBER 15, 2022

Whether you’re offering B2C or B2B SaaS, you need to make sure you’re employing the right sales strategies to drive revenue and get your offering into the hands of people and organizations who need it. . Marketing is a vital ingredient for the success of any business, but it’s particularly critical for B2C and B2B SaaS.

Churn Rate 52

Churn Rate Sales B2C Sales Cycle 52

Women Entrepreneurs Can

AUGUST 30, 2024

Data drives nearly every aspect of modern operations, from customer insights to market trends. Every action, from marketing to customer service, relies on accurate and timely information. By implementing real-time data management, businesses can stay agile, quickly adapt to market shifts, and address customer needs immediately.

Management 52

Management B2C B2B Retention 52

Up and Running

MAY 8, 2015

When consultants, designers, and developers do this, they may be thinking that it’s in the best interest of the relationship, but it often does more harm than good and results in lower retention rates and fewer referrals. They understand that earning and retaining customers starts with inspiring confidence. Maintain communication.

Management 60

Management B2C B2B Retention 60

ConversionXL

NOVEMBER 15, 2016

The goals of these companies could be quite different depending on the desired quantity, quality, and cost of customers. But you have to architect a strategy unique to your own SaaS, and think further down the customer relationship (>90 days after sign up), as well as before they land on the site (are you attracting the right people?

Conversion 48

Conversion Churn Rate Retention Metrics 48

VC Cafe

MARCH 15, 2016

However, after a few weeks of trying to make customers fall in love with what you’ve created, you realise that nothing is as easy as “build it and they will come”. You have to invest time and money into building a sales and marketing team to acquire customers beyond early adopters. Another way connect with customers is online chat.

Sales 60

Sales Marketing Sales Cycle B2C 60

VC Cafe

JULY 26, 2020

Ditch the business plan and when assumptions are proven wrong, pivot Customer Development: Build a product your customers want (vs. what you think they might need) by talking to customers and testing every aspect of the product features, pricing, etc. In conclusion, I believe most of the Lean Startup isn’t fully dead.

Lean 214

Lean Seed Capital Startup Burn Rate 214

Hearpreneur

DECEMBER 15, 2017

#7- To prioritizes employee and client retention. The company that employed us began putting profits above people and new sales above client retention. The three of us had the exact opposite mentality and created a company that prioritizes employee and client retention. Photo Credit: Steven Randall. Photo Credit: Kelly Bedrich.

Entrepreneur 115

Entrepreneur Czech Republic Retention B2C 115

Occam's Razor

SEPTEMBER 15, 2014

Company UX leaders are happy to stink less by taking the sub-optimal path of responsive design, rather than create a mobile-unique experience (your customers tend to do different things on your desktop site than your mobile site!). It does not matter if you are a B2B or B2C or A2K, you will always see this.

Analytics 143

Analytics Metrics Mobile DC 143

ConversionXL

FEBRUARY 12, 2019

The second relies on retention. Overall acquisition costs for both B2C and B2B have gone up by 50% in the past five years. Sooner or later, relying on new customers will break you. To offset these costs, you need to earn more repeat purchases from existing customers. The second type is winning. mobile purchasers).

Retention 126

Retention Analytics Campaign eCommerce 126

www.rocketwatcher.com

NOVEMBER 8, 2010

I’ve seen online B2C startups use Dave McClure’s Startup Metrics for Pirates as a starting point for measuring what marketing is doing. Oct, 2010 38 Comments I think people are finally coming around to the idea that good marketing requires good measurement.

B2B 42

B2B Metrics Marketing Startup 42

Occam's Razor

FEBRUARY 28, 2017

At a previous employer customer service on the phone was a huge part of the operation. Qualitative surveys were giving the company a read that customers were unhappy with the service being provided. But, pretty quickly customers with painful problems became a personally painful problem for an individual customer service rep.

Metrics 60

Metrics Analytics Acquisition Naming 60

ConversionXL

AUGUST 7, 2019

Yet, according to another study , only 11% of B2B companies have ongoing influencer marketing programs, compared to 48% of B2C brands. Make your customers feel truly special by adding them to an exclusive group. Take the time to make a custom, visually appealing social media shoutout for the influencer’s content. Closed groups.

B2B 110

B2B Marketing Social Media B2C 110